Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
To get the free app, enter your mobile phone number.
The Disney Way, Revised Edition: Harnessing the Management Secrets of Disney in Your Company Paperback – October 19, 2006
There is a newer edition of this item:
"Rebound" by Kwame Alexander
Don't miss best-selling author Kwame Alexander's "Rebound," a new companion novel to his Newbery Award-winner, "The Crossover," illustrated with striking graphic novel panels. Learn more
Frequently bought together
Customers who bought this item also bought
Customers who viewed this item also viewed
Two years ago, consultant Tom Connellan used Disney as a model in his Inside the Magic Kingdom: Seven Keys to Disney's Success. Whereas Connellan focused on customer service, Capodagli and Jackson hold up Disney as a standard for its management methods and corporate culture. Like Connellan, these two authors are enchanted by the "Disney magic." In neither case did the Walt Disney Company provide sponsorship or even cooperate with the authors. Capodagli and Jackson are consultants who use the Disney model in their work. They have distilled the essence of Disney into the exhortation "Dream! Believe! Dare! Do!" and they identify 10 beliefs that "are at the heart of the Disney methodology." Interwoven throughout their book are examples of how they have successfully applied this credo in their work with other companies. Their primary, recurring illustration is that of their work with a successful restructuring at Whirlpool and the building of its Global No-Frost Team. David Rouse --This text refers to an out of print or unavailable edition of this title.
From the Back Cover
“So useful you may whistle while you work”- Fortune
The original edition of The Disney Way was awarded a coveted “Best Business Book of the Year” by Fortune magazine. The world's foremost experts on Disney, Bill Capodagli and Lynn Jackson revealed Walt's secret success formula that propelled his company into the highest echelon of business, creativity, innovation, and success.
Now this fully revised edition profiles a new set of diverse organizations-from The Cheesecake Factory, Ernst and Young, and Four Seasons Hotels and Resorts, to Griffin Hospital, John Robert's Spa, and Men's Wearhouse-that have redefined their businesses by embracing The Disney Way. Walt's “dream, believe, dare, do” credo is a powerful foundation that will support any business, drive any team, and guide any leader to newfound levels of success.
“It was the Disney standard of imagination and engagement that inspired me so many years ago…Now, Bill and Lynn bring these ideals and practices into practical use, with something for any dreamer to use.”-from the new foreword by John Christensen, coauthor of the bestselling book FISH!
“This book is about the real magic: Stimulating and harmonizing the collective energy of your people.”-Ken Blanchard, bestselling author of The One Minute Manager
Top customer reviews
There was a problem filtering reviews right now. Please try again later.
I felt that it wasn't really great at all. Good maybe, OK maybe, but not great.
Its mostly a few sparse pages of some Disney history and and anecdotal stuff (which i wanted to read a lot more of)
And the rest are these droning accounts from other "successful" companies in a wide array of industries. supposedly shaping their style after Disney Co.
Lots and lots of case studies and the one discussed in the most detail of them all is the "whirlpool no frost" team. Don't get me wrong its a great account that they use to tie into the book. using the whole DREAM, BELIEVE, DARE, DO. principles that Walt Disney pioneered so long ago. This along with several other examples of companies adopting these really great principles.
My problem with it was that it got very boring as it slugged on and on about whirlpool more than any other company. The other thing i found disappointing was how it seemed after the first chapter that the book wasn't even about Disney anymore, but more about these other handful of companies that the authors decided they wanted to stroke ever so vigorously.
It went on to espouse the virtues of Disney Co. and what a fantastic place to work, and grow your career, etc. If only more companies would take a page from Disney's book then the world would be a better place so on and so on.
Like I said this is an average book not totally terrible , and its a worth while read i think if you could get through it in one sitting. Since i couldn't though, it got to be very preachy and boring to me.
I am a huge fan of all things Disney and in my opinion may even be a little biased because I do believe in the principles discussed in the book, and generally used to love WDW. But having recently made a trip to the Magic Kingdom Several months ago. I have to tell you that I did not see any of those principles being practiced anywhere. And other than a boring book, that is what stands out to me the most - the actual REAL live customer experience. and it was a BAD one!
In one of the last chapter of the book, they begin to vilify (as with any Disney story it seemed appropriate to have a villain.) Michael Eisner and how he was both the savior of the company but ultimately led to its degradation as well. And while all that is probably true, i still didn't see much of a difference in quality or service the last time i visited the park. I was actually quite disappointed. What does this have to do with this book though?
Well i think ts all a bunch of hyped up baloney is what. Anybody can interview PR reps and read press releases, and copy and paste a companies corp. philosophy, bio and make a good story out of it. Anybody can interview CEO's and COO's and say "well we now we have a clear picture of this company and their culture their values." But it would be a lie.
I was not impressed with the promotion job the authors performed while sounding the trumpet for all of these other companies and while it all sounds like they are leading the revolution to a shift in corporate culture, the truth is all this book did was paint a pretty picture of principles not practice. And anybody can sell that story, I on the other hand want to hear the REAL story. The REAL successes and The REAL failures, and the REAL state of things.
This book did one thing very well. Like Disney is took us to a world of fantasy and wonder. As it showed us examples of a bunch of other people supposedly applying the Disney Way. No where in the book does it say however " we modeled this or that after Walt Disney, and Disney Co."
It paints this nice picture of a world where companies put their employees and teams first, and a commitment, a real commitment to quality and ultimately the consumer first. The truth; however is less appealing, just as my recent unpleasant visit to Disney proved. In the REAL world, things aren't as nice as in the stories.
So to wrap this up, as I stated earlier. Its not a Bad book at all. Its just not a Great book either. its O.K., It's mediocre at best. It's a cheap - thrown together fluff job with fancy trimmings and a shiny foil wrapping. like most things we buy now days. DON'T BELIEVE THE HYPE!
(I know no companies perfect, OK i get it.) However we as consumers and as a nation need to start demanding "Don't just Tell me, Don't just Sell me, instead Show me what your really about, Prove it!." Put your money where your mouth is and we'll see who's telling the truth. everything else is just hot-aired waste of time! Like This Book Was For Me.