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Dividends Still Don't Lie: The Truth About Investing in Blue Chip Stocks and Winning in the Stock Market Hardcover – February 15, 2010

4.5 out of 5 stars 25 customer reviews

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Editorial Reviews

From the Inside Flap

In 1988, Geraldine Weiss wrote the classic Dividends Don't Lie. That book detailed the dividend-value strategy behind Investment Quality Trends, the highly successful newsletter Weiss founded and Kelley Wright now edits. Today, more than twenty years later, the investment world has changed dramatically because of computer technology and the Internet. Tremendous amounts of data and information can be gathered, sorted, and analyzed in a matter of minutes, and what used to take weeks or months at a library can now be accomplished in one evening with a computer. What hasn't changed is the success of the dividend-value strategy for producing consistent gains in the stock market. Dividends Still Don't Lie shows how the stock market still rewards investors who recognize and appreciate good value.

Rather than emphasize price alone or a company's sector, products, or other analytical factors, the dividend-value strategy uses dividend-yield patterns to make buying and selling decisions. In simple terms: a stock is most attractive when it offers a high-dividend yield. As investors rush in to lock down the high yield, their buying pushes the price higher. Eventually the price reaches an area where the current yield is no longer attractive and buying stops. With no new buyers to push the stock price higher, the price begins to decline—and early investors sell and take their profits. Wright shows that, by understanding the historical dividend-yield pattern of a company, you will be better informed as to whether the stock offers much value, little value, or value that's somewhere in-between.

Four plus decades of research have shown that blue chip companies, those with long records of consistent, competent performance, are far more predictable than are upstarts or less established companies with erratic records of earnings and dividend payments. In short, the dividend-value strategy is a proven, commonsense approach that has ultimately led to long-term results. Dividends Still Don't Lie will show you how to master the stock market by successfully investing in high- quality, dividend-paying blue chip stocks.

From the Back Cover

"After all these years, I am pleased to note that dividends still don't lie."—from the Foreword by Geraldine Weiss, co-author of Dividends Don't Lie


"In the coming years, there will be increased focus on income and dividends as Boomers look to turn their savings into retirement income. A solid grasp of dividends and how they work will be a basic requirement. Fortunately, Kelley Wright has updated the basic primer on dividends and their importance."—John Mauldin, Editor, Thoughts from the Front Line e-letter; author, Bull's Eye Investing

"Kelley's new book provides excellent information on critical investment value of stocks that pay dividends. This book should be read and studied by all serious investors."—Richard Russell, Editor, Dow Theory Letters

"Kelley Wright has taken the success strategy of dividends to a new level. In an age when many claim to have discovered a new path to Wall Street success, Kelley has refreshed and refined the value-based system that uses dividends as a guide to income and profits. A whole new generation of investors will benefit."—George Chamberlin, Editor, Investing for Rookies

"What a great update of a truly great book for investors! Kelley has done a terrific job for individual investors and also for our clients who are privileged to use Investment Quality Trends investment advisory services. Understanding what dividends can do for your portfolio is vitally important for investing over a lifetime."—James B. Jackson, Jackson Financial Services

"A must-read for every stock market investor. Dividends Still Don't Lie is the long awaited update on a tried-and-true discipline. This method tells you when a blue chip stock is undervalued enough to buy or overvalued enough to consider selling. For decades, Weiss and Wright have addressed huge audiences—and with good reason: dividends account for an increasing proportion of the stock market's total return. Don't invest without it."—Kim and Charles Githler, Co-Founders, MoneyShow


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Product Details

  • Hardcover: 240 pages
  • Publisher: Wiley; 1 edition (February 15, 2010)
  • Language: English
  • ISBN-10: 0470581565
  • ISBN-13: 978-0470581568
  • Product Dimensions: 6.4 x 0.9 x 9.3 inches
  • Shipping Weight: 15.2 ounces (View shipping rates and policies)
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (25 customer reviews)
  • Amazon Best Sellers Rank: #331,179 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

Format: Kindle Edition Verified Purchase
I purchased Dividends Still Don't Lie on Kindle. The concepts are clearly explained, and the rationale for investing in high-quality blue-chips is solid. The data are convincing, as presented in the text. The major flaw, and why I suggest buying the book in print rather than on Kindle, is that the figures and tables are virtually unreadable owing to the tiny size of the print. Even increasing the font size does not help, because the tables and figures are "photographs", not print, so it will not magnify.

I phoned Kindle Help-Desk and they were unable to resolve this difficulty. I tried downloading the Kindle version to my desk computer, only to find out that I could not print the tables or graphs for portable reference, e.g., beside a newspaper or a stock screen on the computer. Very frustrating!!! Kindle staff admitted that this was a problem that, to date (March 2011), has no solution. So yes, the content is good, but the Kindle version has major drawbacks.
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Format: Hardcover Verified Purchase
After the feds announced that there would be no increase in interest rates for two years, I knew I had to move forward with the portfolio of dividend paying stocks I was working on. Waiting for an opportunity to invest in treasuries obviously wasn't in the cards for a 68-year-old. I had already begun choosing stocks based on S&P's Dividend Aristocrats when I mentioned to my husband how influenced I had been decades ago by Geraldine Weiss' "Dividends Don't Lie." He asked, "Where do you suppose she is now?" So I went to the internet, found out IQ Trends was still publishing, ordered a sample subscription and downloaded "Dividends Still Don't Lie" on my Kindle. The market tanked and I used the opportunity to cross check my Dividend Aristocrats with IQ Trends and filled out my portfolio using Kelley Wright's strategies with the help of IQ Trends. I have always believed in dividend stocks but thought in terms of buy and hold (which I am not comfortable with in modern times). Kelley Wright explains how, when and what not only to buy but how, when and what to sell. All the data is there for the last 40 years, showing how to make capital gains, earn income and have a solid total return. You understand how yield defines value, how to use dividends to buy and sell in profitable trading ranges and how to choose stocks that fit your own goals and objectives. If I were buying the book today, I would buy a pbook since the charts and graphs are useless on the kindle. I even tried using a magnifying glass. Nevertheless, the text without the tables gave me everything I needed. I am earning income, have a very good chance for an excellent total return and sleep well in the confidence that by buying when a blue-ribbon blue chip is undervalued, selling when it is overvalued and re-investing in a newly undervalued stock I have a well thought out plan with reasonable safety.
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Format: Hardcover Verified Purchase
As a public service to my fellow hapless investor, who may be thinking of reading (if not actually buying, you cheap ------d!) this gem of a little book, I have a few brief words of sage advice to impart to you.

First, read the book, cover to cover. Thankfully, it is a light, fast read, that at times is a bit on the repetitive side, but nonetheless very informative. Then set it aside for a week, during which time you allow your first impressions of the book to subside, and then read it again. After the second reading, put the book aside but in a prominent place, such as facing out to you on your bookshelf or on your desk, where you can see the title almost beckoning to you. Then, and this is the hard part, do the following:

Do what you normally would do when investing. If you are like most people, you'll lose money. That's OK, after all, you are only human and this state of affairs not only confirms that but also confirms that like your fellow man (or woman- it pays not to discriminate), you have absolutely no idea what you are doing. Then, one day, after having lost a tidy sum of money, this book will beckon you, and then, maybe, just maybe, you will see the light, and glean from it its carefully gathered wisdom over some four decades or so. You might be so taken aback by its very simplicity that you take the heretical step of subscribing to the Investment Quality Trends newsletter.

OK, all jokes aside now- for those of you who are sick of losing money in the stock market, or just plain tired of middling results in return for all of your effort and study of the market, this is the book you need to read and ultimately use in your quest to 1) preserve your limited and precious capital, 2) generate a respectable income and 3) grow your investment account.
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Format: Hardcover
Kelley Wright knows his stuff and he gets it right with this book. He is at his best when he discusses how to create your own investment plan. In plain English, he shares how to follow the straightforward system of investing in stick-to-quality blue-chip stocks with reliable dividend histories. Individual investors and professionals alike will value the many examples that the author provides. The book will find wide appeal because of its down-to-earth and practical approach as well as the time-tested quality of the information. It is a great gift for anyone who wants to better understand investing as well as obtain solid value for their investment and retirement dollars.
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