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Does This Make My Assets Look Fat?: A Woman's Guide to Finding Financial Empowerment and Success Hardcover – September 14, 2010

4.7 out of 5 stars 10 customer reviews

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Editorial Reviews

From Publishers Weekly

A comprehensive and coherent breakdown of basic financial and wealth management information from a J.P. Morgan financial adviser. An increasing number of women are controlling more and more of the wealth in America, but studies suggest that women's financial literacy is not increasing. Hirshman, who counsels investors on their personal finances, uses comparisons with dieting--a framework also used in Alice Wood's excellent Wealth Watchers--and the metaphor holds up well: both dieting and investing require discipline, take time, and yield rewards. Hirshman presents reviewing a net worth statement as "stepping on the financial scales," and investment categories as the basic food groups. Though it's not overtly stated, the advice is aimed at an audience with a fairly old-fashioned view of finances--she speaks passionately about the need for women to be equal partners in their marital finances and admonishes women that "a man is not a financial plan." Hirshman provides all of the information necessary for a solid financial background, and cheers on her readers with a positive message: "The only person responsible for you is you."
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.

Review

“Imagine a banker with world-class credentials sitting down at your kitchen table to hold your hand, offer you tea and sympathy, and set up your financial life, savings, retirement, and insurance . . . and the detailed goals quiz alone is worth the book price.”—New York Post

“Hirshman’s advice is sound and far from watered down for the female audience.”—Forbes.com

“By recasting investment decisions into a more familiar realm, Susan Hirshman shows that demystification by analogy really works, and your assets will be the major beneficiary.” —Derrick Niederman, author of Number Freak  

"Women, this one’s for you... if you think you are a little rusty on your financial picture or you let someone else handle the big stuff, there’s new book on the market teaching women to be financially literate and watch your money exactly the way you watch your calories — carefully with an accountable eye." —DIYFrugal.com
--This text refers to the Paperback edition.
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Product Details

  • Hardcover: 320 pages
  • Publisher: St. Martin's Press (September 14, 2010)
  • Language: English
  • ISBN-10: 0312385536
  • ISBN-13: 978-0312385538
  • Product Dimensions: 5.8 x 1.2 x 8.6 inches
  • Shipping Weight: 13.6 ounces
  • Average Customer Review: 4.7 out of 5 stars  See all reviews (10 customer reviews)
  • Amazon Best Sellers Rank: #1,858,602 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

Format: Hardcover
I bought this book after hearing the author speak recently. What's inside is every bit as clever and fun as the adorable cover. Susan's intelligence and wit come through in a big way to make what can be a scary and very dry subject very manageable, and yes, even fun! As a CPA & financial planner myself, I find myself using Susan's colorful food metaphors repeatedly.

So many people I meet just want to feel smarter about their money, and this book will definitely do that! I highly recommend it whether you're starting out investing, or well on your way! It can help both DIYers and those who work with advisors feel on solid ground in their financial life.
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By cd on November 12, 2010
Format: Hardcover Verified Purchase
I have been presenting Women's seminars for many years (reading many many books on women and their finances) and have yet to come upon such an ingenious idea as what Susan has presented in this book. Actually had the opportunity to meet Susan and she is as warm and approachable as her book. A great gift idea for yourself, your daughters, ganddaughters, neices, the list goes on.
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Format: Hardcover
I picked this book up at Borders in Hawaii right before it went out of business. Needless to say, I have recently become obsessed with understanding investing and personal finance and this book was deeply discounted; I thought, what the heck- I'll give it a go. Initially, I rolled my eyes at the title, I honestly felt that it was corny and I have never had much luck sticking to a diet anyhow, so it didn't really resonate with me. After getting through the first few pages of diet references (as the other reviewer noted- seemingly there to justify the title) I actually began to enjoy the content and learn a lot. I agree with Mrs. Hirshman on the fact that most women don't have much insight or knowledge when it comes to personal finance and investment vehicles to grow your own assets. Even more so, most women- especially successful women are too proud to ask the pertinent questions when it comes to finance for fear of embarrassment and pride. That is my case- I am currently dating a man who is extremely knowledgeable on finance and investing and to put it politely "really has his "stuff" together. That being said, when he asked me my financial goals, objectives and investments, I quickly panicked and stated I don't speak about my personal finances with others. The truth is that I have never paid much attention to it and by the age of 26, I got to a point where I felt I should have known this stuff by now and been much further along in my investing; hence now feeling embarrassed as an independent successful woman that doesn't seem to have much control over my financial future. Since I have a secure job and make enough money to invest in a portfolio instead of a mall shopping cart, I knew it was time to turn this around and grow my assets.Read more ›
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Format: Hardcover Verified Purchase
The writing style is easy and entertaining. It's a great tool for understanding the lingo of financial investing and planning. Now that I've finished the book, I will use it as a reference book. It's book that I've recommended to my friends.
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Format: Hardcover
Susan's program completely removes the intimidation factor that often accompanies the words `personal finance' and `investing' and provides women with all the information they need to take control of their financial situations once and for all.
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