- Paperback: 216 pages
- Publisher: New Riders; 2nd edition (August 28, 2005)
- Language: English
- ISBN-10: 0321344758
- ISBN-13: 978-0321344755
- Product Dimensions: 7.1 x 0.5 x 9 inches
- Shipping Weight: 14.4 ounces
- Average Customer Review: 1,130 customer reviews
- Amazon Best Sellers Rank: #42,675 in Books (See Top 100 in Books)
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Don't Make Me Think: A Common Sense Approach to Web Usability, 2nd Edition 2nd Edition
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About the Author
Steve Krug is a usability consultant who has more than 15 years of experience as a user advocate for companies like Apple, Netscape, AOL, Lexus, and others. Based in part on the success of the first edition of Don’t Make Me Think, he has become a highly sought-after speaker on usability design.
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Today we all live by the web, through smart phones and PCs, apps and websites, not to mention social networks that I personally have not yet discovered. The web and its usability is part of our common language, a new alphabet, grammar and syntax we have had to learn to live in our world and get along in our profession and free time. But if you met a person who was only able to speak and not read and write you would say he is an analphabet, the same is not true for a user of the web from whom no one expects she/he be able of composing or better designing a website or an app.
Presently, many domain professionals are willing to designing web content necessary for their specific necessities, but not yet able to do it by themselves and look for “primers” or “how to..” books to help them start or go pro in this activity.
“Don’t make met think” is I believe one of the basic books to learn from. Not only it is easy to read and very clear, but it is also funny, entertaining, full of useful information and at the same time systematic and complete.
Steven Krug is evidently a guru of web usability and he has reached the 3rd edition of his book that has filled the minds and hearts of thousands of computer people. It has been and is so popular I believe because it gets to the point of how to think before starting to design. In some ways it is almost a psychology text or better it uses a practical psychological approach to give simple directives to follow in order to keep on the right tract while carrying out design. It sidetracks into information on attention, the use of time, expert remarks on design and interfaces and also on how people actually think. A whole chapter is focused on ethics of web design: a web site should be a “mensche” or as we would say in Italian “un uomo d’onore”, a man of honor, and another on mobile applications with all their space related problems.
So, if you are a information technology specialist or if you are an amateur wanting to learn how to design an app or a website, this book is a good point to start from. Read it, love it and treasure its teachings.
I keep referring to this book throughout my learning and development as a UX Designer. I find myself re-reading certain sentences like this one: “Making every page or screen self-evident is like having good lighting in a store: it just makes everything seem better.” I like how the book is laid out as a series of tips. They are not these convoluted, complex ideas or concept models. As the title suggests, ‘Don't Make Me Think’ is really just rooted in good, common sense practices that can be applied to not only web design, but other areas of design as well.