Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (3rd Edition) (Voices That Matter) 3rd Edition

by Steve Krug (Author)

1,115 customer reviews

in User Experience & Website Usability

ISBN-13: 978-0321965516

ISBN-10: 0321965515

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Since Don’t Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug’s guide to help them understand the principles of intuitive navigation and information design. Witty, commonsensical, and eminently practical, it’s one of the best-loved and most recommended books on the subject.

Now Steve returns with fresh perspective to reexamine the principles that made Don’t Make Me Think a classic–with updated examples and a new chapter on mobile usability. And it’s still short, profusely illustrated…and best of all–fun to read.

If you’ve read it before, you’ll rediscover what made Don’t Make Me Think so essential to Web designers and developers around the world. If you’ve never read it, you’ll see why so many people have said it should be required reading for anyone working on Web sites.

“After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book.”
–Jeffrey Zeldman, author of Designing with Web Standards

Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (3rd Edition) (Voices That Matter)

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Editorial Reviews

About the Author

Steve Krug (pronounced "kroog") is best known as the author of Don't Make Me Think: A Common Sense Approach to Web Usability, now in its second edition with over 350,000 copies in print. Ten years later, he finally gathered enough energy to write another one: the usability testing handbook Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems. The books were based on the 20+ years he's spent as a usability consultant for a wide variety of clients like Apple, Bloomberg.com, Lexus.com, NPR, the International Monetary Fund, and many others.

His consulting firm, Advanced Common Sense ("just me and a few well-placed mirrors") is based in Chestnut Hill, MA. Steve currently spends most of his time teaching usability workshops, consulting, and watching old episodes of Law and Order.

Series: Voices That Matter
Paperback: 216 pages
Publisher: New Riders; 3 edition (January 3, 2014)
Language: English
ISBN-10: 0321965515
ISBN-13: 978-0321965516
Product Dimensions: 7 x 0.7 x 8.8 inches
Shipping Weight: 1.2 pounds (View shipping rates and policies)
Average Customer Review: 1,115 customer reviews
Amazon Best Sellers Rank: #4,656 in Books (See Top 100 in Books)
- #1 in Books > Computers & Technology > Graphics & Design > User Experience & Usability
- #2 in Books > Computers & Technology > Web Development & Design > Web Design
- #6 in Books > Computers & Technology > Databases & Big Data > Data Processing

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The book is created using the same principles it teaches

BySamuel Baileyon October 14, 2017

Format: PaperbackVerified Purchase

And that means you'll very easily absorb, understand and retain the information. This book is used as a text for a UX/UI for Web Designers class at my college. And although it's a brief book, it's the best there is. Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (3rd Edition) (Voices That Matter)

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Web and Mobile are Driving the App Model - So This Book Applies to ALL Applications

ByAmazon Customeron March 6, 2013

Format: PaperbackVerified Purchase

I love the book and can't count the number of times I cite it to others.

Over the years I have found myself frequently pushing the concepts with traditional application developers - because they definitely translate.

Lately I've realized that the usability expectations for all applications are set by the web and mobile application experiences because they dominate people's computer experiences now.

Web / mobile started out with the necessity of keeping things simple and concise due to API and device size limitations.

I think these constraints inadvertently has caused developers to stumble on the truth that has been there all along - technical people (I'm one) tend to make applications overly complex.

The same principle applies equally to applications as it does to websites and mobile - given two alternatives for the same basic work - the one that provides the least cognitive friction to "finding your way around" will always win. In training we call this "Cognitive Load Management"

0Comment One person found this helpful. Was this review helpful to you?YesNo

Slightly Outdated by Now, but Great Primer on Web Design Basics

BySusan Kruger, M.Ed.-SOAR Study Skillson October 11, 2013

Format: PaperbackVerified Purchase

I read this book a few years ago and it was even a bit outdated then. BUT, principles never change and it covered basic principles well. What I like about it, more than anything, is that it stuck to the point of the title relentlessly. In other words, the greatest value it provides is to drive home the ever-essential point that web design should not make potential customers waste a moment's energy on deciphering where to go or what to do next. Kudos to the author for this relentless focus!

As I type this review, I notice that a 3rd edition is available for pre-order. I will be checking that out, for sure.

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A great book on product usability and how to create a ...

ByCharles Fannanon March 2, 2017

Format: PaperbackVerified Purchase

A great book on product usability and how to create a great user experience. It's surprising how many companies have developed products that are difficult to use or require the user to do a lot of thinking to figure out how to use them.

Almost all of us have gone to a website that's hard to use or bought a product that required serious thinking to figure out how to use it. Krug uses plain language to describe how to make things easy to use, which makes life a lot easier for product users.

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Websites do not need sizzle

Byheather lantzon April 8, 2014

Format: Kindle EditionVerified Purchase

Steve Krug does a great job of painting a picture of how a website should look and why SIZZLE or SEXY is not usually an approach that meets the audience needs. He explains that a website should not make some one think about navigation or what to click on. People typically search for a website that can help them accomplish something and sizzle is more of distraction than an enhancement. They do not want to read a lot of copy; rather they scan what is presented for applicable information.

This book gives great examples of the dos and don’ts of web design. It provides great insight in a short amount of pages as to how you can make your website worth viewing.

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Valuable even if you are not a web designer

ByRebecca Meneson November 28, 2007

Format: PaperbackVerified Purchase

This book are useful to anyone planning any sort of process which other people will use -- not just web pages.

I bought this book because I was working on a related problem for a consulting firm -- how to integrate research and documentation of said research. The insights from this book into how people use a computer-based system allowed me to identify what was wrong with all of the proposed solutions -- such as software designed to handle references, like EndNote. The proposed solutions were too complex, requiring too much new learning and too many steps.

In the end we saved thousands of dollars by developing a very simple set of rules for putting together an excel spreadsheet for gathering and sourcing qualitative information -- easy to open, easy to operate, everyone already knows how to use the software.

The book was most useful because I was able to wave it in the air and announce "people won't use that feature" as we discussed different options. It was an antidote to the common tendency to feel that our co-workers "aught" or "should" do their work in a particular fashion. E.g. "Since documentation is important, people should be willing to spend some time doing it."

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An easy, informative read for beginners to experts

ByHannah Frieson April 8, 2014

Format: PaperbackVerified Purchase

As an inexperienced web design student, I wasn’t sure what to expect from this book. I was pleasantly surprised to find humorous, understandable explanations and tips for those new to web development. This book would also be relevant for experienced web designers as Krug presents timeless tips to improve usability and design for the users. The tips are timeless, but references to VHS might make you chuckle and realize how far technology has come even within the few years since the 2nd edition was published. Krug keeps the technology references to a minimum, so this book will continue to be relevant, even when those reading the book don’t know what a VHS looks like.

The information was well organized in easy to digest sections. The book is short enough to keep your attention, but packed with helpful information from basic principles to designing for accessibility. Krug includes practical, real-life examples along with visual side-by-side comparisons to demonstrate his guidelines.

I would recommend this book for any level of web designer/developer and anyone involved with a website (whether you fund, build, design, write for, market or even use a website). The principles discussed in the book can be translated to other forms of communication as well, so it would be helpful for anyone in a communications position. This book will be staying within reach at work as it is one that I will reference again and again.

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Most recent customer reviews

Five Stars

great

Published 6 days ago by Me

even business owners that want to better communicate with their web team should read this book

This is a must read for anyone working on UI/UX. Really anyone in the web industry, even business owners that want to better communicate with their web team should read this book!

Published 8 days ago by Justin Sparks

Excellent. .

Wise words for both the beginner and those with 'experience'. Simple without condescension. Includes suggestions for further reading as well.

Published 15 days ago by Helmsley Sharp

Fun educational read

Well written easy to read and includes web design in it too now

Published 17 days ago by JayJuniper

Great book

Great book, came in good condition

Published 20 days ago by gilbert

Four Stars

Good book so far. Quality paper printing.

Published 22 days ago by Customer

Delivers lean usable content

An enjoyable book that looks at the core foundational elements that drive great usability. Easy reading with lots of immediately applicable takeaways.

Published 1 month ago by Samuel Frentzel-Beyme

Great advice

... from the title forward. Succinct and accessible, the definitive guide for anyone developing or managing the development of a website.

Published 1 month ago by Alexandria Hayes

Great book! This has a ton of great information ...

Great book! This has a ton of great information for my job, appreciate finding a book so closely related to my career path.

Published 1 month ago by mrmagoo

Loved this book!

Well written. Very informative and down to earth. I learned a lot about the craft I've worked in for 12 years!

Published 2 months ago by Linda Ott Garski

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