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Don't Make Me Think, Revisited: A Common Sense Approach to Web Usability (3rd Edition) (Voices That Matter) 3rd Edition

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Part of: Voices That Matter (141 books)

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Since Don’t Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug’s guide to help them understand the principles of intuitive navigation and information design. Witty, commonsensical, and eminently practical, it’s one of the best-loved and most recommended books on the subject.

Now Steve returns with fresh perspective to reexamine the principles that made Don’t Make Me Think a classic–with updated examples and a new chapter on mobile usability. And it’s still short, profusely illustrated…and best of all–fun to read.

If you’ve read it before, you’ll rediscover what made Don’t Make Me Think so essential to Web designers and developers around the world. If you’ve never read it, you’ll see why so many people have said it should be required reading for anyone working on Web sites.

“After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book.”
–Jeffrey Zeldman, author of Designing with Web Standards .

ISBN-10

9780321965516
ISBN-13

978-0321965516
Edition

3rd
Publisher

New Riders
Publication date

December 24, 2013
Part of series

Voices That Matter
Language

English
Dimensions

6.95 x 0.7 x 8.95 inches
Print length

216 pages
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If you can’t make something self-evident, you at least need to make it self-explanatory.
Highlighted by 4,635 Kindle readers
The most important thing you can do is to understand the basic principle of eliminating question marks.
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Clear, well-thought-out navigation is one of the best opportunities a site has to create a good impression.
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From the Publisher


	A Pratical Guide to Simplicity	Master User Experience and Interaction Design from the Developer’s Perspective	Discover a Design Method that Starts with Content, Not Pixels	Crafting Rich Experiences with Progressive Enhancement	A Common Sense Approach to Web Usability
Title	Simple and Usable Web, Mobile, and Interaction Design, Second Edition.	The Joy of UX.	Designing Connected Content.	Adaptive Web Design.	Don't Make Me Think, Revisited.
Core Concept	Think about design from the user’s perspective; make things feel simple to use.	For modern developers, UX expertise is indispensable. Without outstanding user experience, your software will fail.	Content created just once can be structured and connected to appear all over the place and be reused and remixed.	Understanding progressive enhancement will enable you to visualize experience as a continuum and craft interfaces that are capable of reaching more users while simultaneously costing less money to develop.	Witty, commonsensical, and eminently practical, it’s one of the best-loved and most recommended books on Web design and usability.
What You Will Learn	Simplicity is a discipline that can be learned. This book shows you how–with humor, powerful examples, quotes, and case studies.	"Dave has done an excellent job of explaining what developers need to know about UX, in a complete but compact, easy-to-absorb, and implementable form.” - Steve Krug, Author of 'Don't Make Me Think'.	An end-to-end process for building a structured content framework and how to plan and design interfaces for mobile, desktop, voice, and beyond.	How to build elegant, functional websites that work anywhere, won’t break, are accessible by anyone—on any device—and are designed to work well into the future.	The principles of intuitive navigation and information design.
About the Author(s)	Giles Colborne helped create one of the world's first commercial websites. He is a former President of the UK Usability Professionals' Association and now sits on their Global Advisory Committee.	David S. Platt teaches Programming .NET at Harvard University Extension School and at companies all over the world. He was selected by Microsoft as one of their Software Legends.	Mike Atherton is a content strategist at Facebook and Carrie Hane is the founder of Tanzen, which provides content strategy consulting and training.	Aaron Gustrafson is group manager of the Web Standards Project (WaSP) and serves as an Invited Expert to the World Wide Web Consortium's Open Web Education Alliance (OWEA).	Steve Krug is a highly respected usability consultant who has worked quietly for years for companies like Apple, Netscape, AOL, BarnesandNoble, Excite@Home, and Circle. 'Don't Make Me Think!' is the product of more than 10 years experience as a user advocate.

Editorial Reviews

About the Author

Steve Krug (pronounced "kroog") is best known as the author of Don't Make Me Think: A Common Sense Approach to Web Usability, now in its third edition with over 600,000 copies in print. Ten years later, he finally gathered enough energy to write another one: the usability testing handbook Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems. The books were based on the 30+ years he's spent as a usability consultant for a wide variety of clients like Apple, Bloomberg.com, Lexus.com, NPR, the International Monetary Fund, and many others.

His consulting firm, Advanced Common Sense ("just me and a few well-placed mirrors") is based in Chestnut Hill, MA. Steve currently spends most of his time teaching usability workshops, consulting, and watching old episodes of Law and Order.

Product details

ASIN ‏ : ‎ 0321965515
Publisher ‏ : ‎ New Riders; 3rd edition (December 24, 2013)
Language ‏ : ‎ English
Paperback ‏ : ‎ 216 pages
ISBN-10 ‏ : ‎ 9780321965516
ISBN-13 ‏ : ‎ 978-0321965516
Item Weight ‏ : ‎ 15.1 ounces
Dimensions ‏ : ‎ 6.95 x 0.7 x 8.95 inches

Best Sellers Rank: #31,710 in Books (See Top 100 in Books)
- #3 in User Experience & Website Usability
- #7 in Web Design (Books)
- #60 in Internet & Social Media

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4.6 4,305 ratings

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Steve Krug

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Steve Krug is a usability consultant who has more than 30 years of experience as a user advocate for companies like Apple, Netscape, AOL, Lexus, and others. Based in part on the success of his first book, Don't Make Me Think, he has become a highly sought-after speaker on usability design.

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Amazon Customer

Great Introduction to User Experience

Reviewed in the United States on November 9, 2023

Verified Purchase

Engaging, concise, and informative. My three favorites, in that order! Great introduction to user experience and the world of tech.

Reviewed in the United States on October 6, 2023

Verified Purchase

This was awesome. I loved the simplicity and the directness of the topics, I loved all the other resources he includes so you have other paths to continue to learn. I see why everyone considers this to be the best book for UX UI beginners (:

Reviewed in the United States on September 23, 2023

Great boom

Reviewed in the United States on November 3, 2023

Verified Purchase

Heard a lot of good things about this book, so I decided to pick it up. Unfortunately, the book edges arrived quite damaged which is a bit disappointing.

Helpful

DarZeeDoats

Buy, don't rent, this usability text!

Reviewed in the United States on December 18, 2014

Verified Purchase

***SPOILER ALERT*** I share Steve Krug’s definition of Usability (even though he doesn't share it until the last chapter) here because I feel it describes his own book so well:
Usability: “A person of average (or even below average) ability and experience can figure out how to use the thing [i.e., it’s learnable] to accomplish something [effective] without it being more trouble than it’s worth [efficient].”
This book is learnable in that its format is structured but delightful, with clearly laid out chapters with copious illustrations that enhance and amuse without distracting. It has a full index and easy-to-reread organization, which I know I will be turning to again and again as I perform regular usability testing on my company’s website.
This book is effective in its recommendations for how (and why) to design sites to be usable and then later to regularly test the usability of what you have created, being ready to tweak based on the results. Many other reviewers have said it, and I mean it: I am going to make this book required reading for all stakeholders in our company website. Whether we digest individual chapters at weekly staff meetings or people read it on their own, there is too much good content in Don’t Make Me Think to keep to myself.
And finally, this book is efficient. Weighing in at a scant 200 pages (yes, exactly 200), it still contains enough deep thought and meaty content to be truly useful. Krug just follows his own directives and writes the book as if writing for the Web, spare and concise, making good use of headings and bullet points to clearly get his message across. I salute his inclusion of the revised chapters addressing the “Wild West” of development for mobile platforms, even though trends are still in flux as developers work out what works and what doesn’t. He is understandably cautious to embrace any trend, and at this point, that is wise. I do look forward to the next revision, however, to see his take on the latest developments.
Don’t Make Me Think was required reading for a course on Emerging Web Trends, and I cannot think of a better text. I have already ordered many of the other books Krug recommends for my holiday reading, and appreciate his inclusion of links to helpful supplementary materials on his own website. If you are a student considering whether to rent or buy this textbook, I would definitely vote “buy.” This one is a keeper.

8 people found this helpful

Helpful

Magalini Sabina

Bible of web usability common sense

Reviewed in the United States on November 29, 2015

Verified Purchase

I am a doctor, a surgeon, so you would say why are you reading “Don’t make me think”. Good question.
Today we all live by the web, through smart phones and PCs, apps and websites, not to mention social networks that I personally have not yet discovered. The web and its usability is part of our common language, a new alphabet, grammar and syntax we have had to learn to live in our world and get along in our profession and free time. But if you met a person who was only able to speak and not read and write you would say he is an analphabet, the same is not true for a user of the web from whom no one expects she/he be able of composing or better designing a website or an app.
Presently, many domain professionals are willing to designing web content necessary for their specific necessities, but not yet able to do it by themselves and look for “primers” or “how to..” books to help them start or go pro in this activity.
“Don’t make met think” is I believe one of the basic books to learn from. Not only it is easy to read and very clear, but it is also funny, entertaining, full of useful information and at the same time systematic and complete.
Steven Krug is evidently a guru of web usability and he has reached the 3rd edition of his book that has filled the minds and hearts of thousands of computer people. It has been and is so popular I believe because it gets to the point of how to think before starting to design. In some ways it is almost a psychology text or better it uses a practical psychological approach to give simple directives to follow in order to keep on the right tract while carrying out design. It sidetracks into information on attention, the use of time, expert remarks on design and interfaces and also on how people actually think. A whole chapter is focused on ethics of web design: a web site should be a “mensche” or as we would say in Italian “un uomo d’onore”, a man of honor, and another on mobile applications with all their space related problems.
So, if you are a information technology specialist or if you are an amateur wanting to learn how to design an app or a website, this book is a good point to start from. Read it, love it and treasure its teachings.

15 people found this helpful

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WU.

Covers the basics and does it well.

Reviewed in the United States on June 2, 2022

Verified Purchase

Supposedly, this book has inspired lots of people to leave their wives, families, and lucrative careers in order to become designers and usability experts. Legend goes that Steve Jobs asked to be cryo-frozen with a copy of this book in his hands. So read at your own risk. I personally don't think the siren call of UX projects strongly enough out of its pages to give me cause for concern. But there's plenty of food for thought.

In all seriousness, it is an excellent primer to make sure you cover the fundamentals before moving on to more exotic stuff. I do wish the author had included more website samples to illustrate his points, and fewer cartoons, maybe.

Fun fact: the author praises the work of Don Norman, author of "The Design of Everyday Things" and cites him as one of the authorities in the field. Then proceeds to knowingly and intentionally misuse basic terminology coined by Norman himself (affordances vs signifiers) in order to make his point, just cause it was more convenient. Ok...

Good read, more web engineers and PMs need to read it. Recommended.

8 people found this helpful

Helpful

Top reviews from other countries

N Mehta

Excellent book

Reviewed in the United Kingdom on November 7, 2023

Verified Purchase

This is an excellent book. If you would like to know more about software testing related stuff, this is the book to read.

This book is recommended by one of my senior colleague who is working as a Technical Product Owner.

There is a lot to learn from this book. I am so surprised to know that how software testing was happened in the early days.

Great reading. Thanks a lot to author for writing and sharing such a great book.

I strongly recommend it.

TeTe

Awesome book!

Reviewed in Sweden on December 24, 2022

Verified Purchase

All reccommendations!

MARCO

Classic book that explains the best practices for great interfaces and UX/UI design

Reviewed in Italy on October 13, 2023

Verified Purchase

I recommend this book if you are interested in designing anything, especially websites or apps. It contains general advice and encourages common sense for UX and UI design

Rapha

Best book regarding front end UI I've read

Reviewed in the United Kingdom on September 21, 2023

Verified Purchase

Great book and nice that it's been updated. Can't argue with anything it explains tbh and I've referenced this book many times whilst coding and while discussing front end UI options with co developers.

Melanie

insightful and easy read

Reviewed in Canada on October 24, 2023

Verified Purchase

Covers the basics but serves as a good reminder of practices that often become subconscious and later lost over time.

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