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Don't Reply All: 18 Email Tactics That Help You Write Better Emails and Improve Communication with Your Team Kindle Edition
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|Length: 81 pages||Enhanced Typesetting: Enabled||Page Flip: Enabled|
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Top Customer Reviews
Reading, writing, and answering emails consumes a significant amount of everybody's time.
According to a 2012 McKinsey study cited by Osman, the average US worker spends 28% of his/her workweek reading and responding to email. Most people recognize that they should do something about how they deal with mail, the actual number of people taking some real action is small.
This book is not about managing your inbox --no "inbox zero" pretentions here--, but about down-to-earth tactics to help you and your team become better and more effective communicators. The value of the book is not in its novelty --"There’s nothing earth-shattering about the contents of this book. In fact, many of my tips are common sense that you’ve probably read somewhere before"-- but in that it offers proven best practices that you can adopt immediately, and that you can share with your team.
The tactics can be divided in two groups, tactics 1 to 5 being the most important and effective ones. "If you take away a handful of lessons from this entire book, they should be those five tactics. They are your 80/ 20—the 20% of actions that will produce 80% of your results." These 5 tactics are about how to write meaninful subject lines, keeping the content of your emails short and to the point, and assigning tasks using the "3W"s:
– The Who. Use the name of a single person of the name of the persons, don't adress people using "all", "team", etc.
– The What. Don't be ambiguous and avoid making assumptions.
– The When. The exact time and date a task needs to be completed by. Always use a deadline, even if it's fake.
The remaining 13 tactics in the book cover other no-nonsense advice like why you should steer away from asking open-ended questions in mails, how to use delayed delivery for sending emails when they are most likely to be read, and the maybe the most important one: do not hit reply-all when only the original sender needs to read your message.
Hassan Osman has vast experience managing projects with large, geographically distributed teams. His previous book, Influencing Virtual Teams, offered no-nonsense tactics to help you managing your team. I think his new book Don't Reply All will benefit anybody whose work involves using email for communicating with coworkers and clients.
(Disclaimer: I received a free copy of this book in exchange for an honest review.)
He shares how to...
- Maximize your subject line for the best open rate.
- Outline emails for involving several team members with action items.
- Keep your emails short and to the point without upsetting the reader
This book is not theory - these are real world, proven tactics. I knew some of the techniques, but there were several I had forgotten and have already implemented for greater effectiveness in my own emails.
This is a short, but powerful read and I encourage you to pick up a copy and maximize the effectiveness of your future emails.
However, having a definite guide including all those tactics in one book just make it easier to identify problems and to implement solutions.
The book is short and goes to the point. In this day and age, this is a definite quality.
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