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Drive: The Surprising Truth About What Motivates Us Paperback – April 5, 2011

by Daniel H. Pink (Author)

1,025 customer reviews

in Occupational & Organizational Popular Psychology

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The New York Times bestseller that gives readers a paradigm—shattering new way to think about motivation.

Most people believe that the best way to motivate is with rewards like money—the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home—is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.

Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does—and how that affects every aspect of life. He examines the three elements of true motivation—autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.

Drive: The Surprising Truth About What Motivates Us

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Editorial Reviews

Review

"Pink makes a convincing case that organizations ignore intrinsic motivation at their peril."
-Scientific American

"Persuasive . . .Harnessing the power of intrinsic motivation rather than extrinsic remuneration can be thoroughly satisfying and infinitely more rewarding."
-Miami Herald

"These lessons are worth repeating, and if more companies feel emboldened to follow Mr. Pink's advice, then so much the better."
-Wall Street Journal

"Pink is rapidly acquiring international guru status . . . He is an engaging writer, who challenges and provokes."
-Financial Times

"Pink's ideas deserve a wide hearing. Corporate boards, in fact, could do well by kicking out their pay consultants for an hour and reading Pink's conclusions instead."
-Forbes

"Pink's deft traversal of research at the intersection of psychology and economics make this a worthwhile read-no sticks necessary."
-SEED

"[Pink] continues his engaging exploration of how we work."
-Inc. Magazine

"Pink's a gifted writer who turns even the heaviest scientific study into something digestible-and often amusing-without losing his intellectual punch."
-New York Post

"A worthwhile read. It reminds us that those of us on the right side of the brain are driven furthest and fastest in pursuit of what we love."
-Minneapolis Star Tribune

"Pink's analysis--and new model--of motivation offers tremendous insight into our deepest nature."
-Publishers Weekly

"Important reading...an integral addition to a growing body of literature that argues for a radical shift in how businesses operate."
-Kirkus

"Drive is the rare book that will get you to think and inspire you to act. Pink makes a strong, science-based case for rethinking motivation--and then provides the tools you need to transform your life."
-Dr. Mehmet Oz, co-author of YOU: The Owners Manual

About the Author

Daniel H. Pink is the author of four provocative books -- including the long-running New York Times bestseller, A Whole New Mind, and the #1 New York Time bestseller, Drive. His books have been translated into 33 languages.

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Product details

Paperback: 288 pages
Publisher: Riverhead Books (April 5, 2011)
Language: English
ISBN-10: 1594484805
ISBN-13: 978-1594484803
Product Dimensions: 6 x 0.6 x 9 inches
Shipping Weight: 4 ounces (View shipping rates and policies)
Average Customer Review: 4.4 out of 5 stars See all reviews (1,025 customer reviews)
Amazon Best Sellers Rank: #530 in Books (See Top 100 in Books)
- #1 in Books > Health, Fitness & Dieting > Psychology & Counseling > Occupational & Organizational
- #2 in Books > Business & Money > Marketing & Sales > Sales & Selling
- #18 in Books > Business & Money > Management & Leadership > Leadership

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Customer Reviews

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Top Customer Reviews

Reasonable, but not very deep.

ByVladimir Pruson December 14, 2014

Format: Kindle EditionVerified Purchase

The primary premise of the book is that carrots-and-sticks approach to motivation is no longer good for many modern jobs, and a better approach is needed, based on intrinsic motivation. Intrinsic motivation is then described as having three components - autonomy, mastery and purpose. Based on that, the last chapter gives practical recommendation for work, family and school setting. The book is brief, easy to read, and might be rather helpful if you are new to the concepts.

On the downside, there is not much of scientific background. While books that synthesize existing research can be really good, this one is based on works of Deci and Csikszentmihalyi, both fairly old, and some anecdotal evidence, like 20%-rule at Google (reportedly discontinued as of 2014). There is a list of more recommended books at the end, but it mostly consists of popular titles, not original research. I expected more sources, and more recent ones.

Fair amount of content, such as splitting of intrinsic motivation into autonomy, mastery and purpose, as well as many recommendations, appear to be author's imagination, not necessary validated. It also takes stance similar to "Flow", presenting intrinsic motivation as something entirely separate, with no relation to delayed extrinsic motivation, and often sounding like it's a good thing.

For that reason, I would suggest that watching TED talk by the book author might be enough, followed by more in-depth books.

22 comments 49 people found this helpful. Was this review helpful to you?YesNo

Terrific Insights - Thought Provoking

ByR Scheeseon June 14, 2017

Format: Kindle EditionVerified Purchase

Just finished Daniel Pink's research summary on motivation. Terrific insights and a thought provoking read. A big fan of his work, Daniel Pink seems to find topics where the science and research has outpaced business and society. He builds a compelling case for a concept from the academic research findings and weaves in a few real world examples to create an engaging challenge. Drive takes on the concept of motivation. Pink challenges us as leaders educators, parents,etc. to upgrade from a command & control, "carrot & stick" Motivation 2.0 world to create a Motivation 3.0 environment which fosters an individual's autonomy, mastery and purpose. Drive is about helping the inividual achieve their full potential and is a well crafted book that will be a re-read again and again. I highly recommend checking this one out.

11 comment One person found this helpful. Was this review helpful to you?YesNo

Informative but sometimes repetitive

ByCarlosSayson January 17, 2014

Format: PaperbackVerified Purchase

The meat of this book starts right before the midpoint. The author gives lots of data to back-up his theory and then goes on to repeat it in a few different ways. Once you get to the fundamentals applications, some of the ideas seem great in theory but require a huge shift in your paradigm from the past. Also, many of the examples are really feasible to all businesses so if you're looking to "explode" your business carefully evaluate the suggestions against your staff, product, resources, etc. Ironically, many of the examples cited are multimillion dollar companies but I could see where a small start-up would have difficulty implementing these suggestions.

Overall, good insight into what drives people to be successful but take the suggestions and apply them accordingly.

0Comment 4 people found this helpful. Was this review helpful to you?YesNo

Carrot and Stick Motivation is OUT

ByGary Permanon March 20, 2015

Format: PaperbackVerified Purchase

It was taught and instilled in my generation â€“ from childhood through college and management, that â€œcarrot and stickâ€ motivation was how one motivated people; from volunteers to employees.

As a headhunter, recruiting a professional away from their current company to a new opportunity has very little to do with the traditional â€œcarrotâ€ aka money. Professionals who are motivated by challenge, autonomy, and purpose are the most desirable.
Pink explains these â€œsecretsâ€ of motivation in the 21st century include autonomy, mastery and purpose.
Yet many business today have yet to recognize this fact and continue to try to motivate their employees with the archaic management method of Carrot and Stick.

In the day and age where skilled talent is difficult to find, recruit and retain â€“ management MUST recognize this motivational and behavioral fact. The book Drive is a must read for every manager and executive who wants the best for their staff and company.

0Comment One person found this helpful. Was this review helpful to you?YesNo

Interesting topic, book is too long though

ByMr. Bon February 4, 2016

Format: Kindle EditionVerified Purchase

The whole book can be summarized in 50 written pages. The author repeats himself again and again, sometime it looks ridiculous as if the goal is just filling up pages... Otherwise interesting topic, that is well worth further reading of material from other ,more interesting researchers.

0Comment 12 people found this helpful. Was this review helpful to you?YesNo

or old dinosaurs who use the "it was good enough in my day so it has to be ...

Bydrlatoon November 25, 2014

Format: Kindle EditionVerified Purchase

More people should read this - especially those in sales. Management teams are using outdated and broken sales methods. The shelf life on some of their methods expired long ago, but basically you have people with either no experience heading up sales teams, or old dinosaurs who use the "it was good enough in my day so it has to be good enough for today." This book challenges their lack of vision and relevance to the world today. Let's face it, we are in the age of near instant information and people are in time demanding jobs that have little room for some sales schmuck who makes 30 cold calls per days just to get one appointment. The era of "hit and run" sales and getting "ink" same day of the appointment is for amateurs and people selling commodities out of their car trunk. Do you really want your company brand and reputation to be as a cheesy churn and burn shop? And yet, some large Fortune 500's are doing that (and kiiling their brand recognition in the process). Read this book and get new insight, get educated and well researched insights if you want to propose any manner of solution selling or selling something that is worth more than $100 per month.

0Comment One person found this helpful. Was this review helpful to you?YesNo

Most Recent Customer Reviews

The ending is not perfect, but I like it very much.

At that time, the special effects of the film were good. The actors performed very well. The plot was dramatic and thrilling. The film is ok. A story with happy ending.Read more

Published 6 days ago by Mignon Noyes

This is a light reading about internal drives. The ...

This is a light reading about internal drives. The author sort of deviated for a while from the scope of the discussion.

Published 21 days ago by Amazon Customer

Very easy to read

This book is well crafted. It contains loads of researches backing its content and offer a very friendly summary of the recent researches about motivation.Read more

Published 23 days ago by jucompe

Five Stars

as advertised. good

Published 28 days ago by S Mullin

Five Stars

Another great business read!

Published 28 days ago by Lisa Campbell

If you are wondering why your employees are not motivated, you should read this.

I think the notion of motivation 2.0 is well known to be of the past and if you do not believe it, I think it is good to pick up this book and read for yourself the examples and...Read more

Published 1 month ago by amaigoguma

Two Stars

Extremely boring book, quick shipping by seller.

Published 1 month ago by Amazon Customer

I love the book

truly captivating.....I love the book. I intend to read it again

Published 1 month ago by Kindle Customer

Drive

Excellent book. Very easy to understand the concepts explained by the author. I am a law enforcement administrator and I can see many relationships between managing in the...Read more

Published 1 month ago by Amazon Customer

engagement

Excellent research and simple language to express the very complex topic of motivation and engagement.Read more

Published 1 month ago by steve

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