The race is on to become a digital enterprise.
Every organization has a plan for updating products, technologies, and business processes. But that’s not enough anymore. With disruptive startups outperforming industry stalwarts, executives everywhere are pushing greater growth and innovation. Staying competitive demands a complete digital transformation.
For professionals charged with leading technology-driven change, the pressure is intense—and the path forward unclear. Author Isaac Sacolick has successfully spearheaded multiple transformations and helped shape digital-business best practices. Now in Driving Digital, he shares the lessons he’s learned, detailing how to:
Formulate a digital strategy • Transform business and IT practices • Align Development and Operations • Promote agile practices • Drive culture change • Bolster digital talent • Manage a portfolio of initiatives • Capture and track ROI • Strengthen data-driven decision making and expand data science practices • Cultivate strategic technology capabilities • Develop innovative digital products • Enable product management • Pilot emerging technologies • Become smarter faster.
Every company is on the cusp of digital disruption. But with so many pieces to the puzzle, efforts often get derailed. Driving Digital is the action plan you need to take your company and career into the future.
From the Inside Flap
These are demanding days for technology and digital leaders. Even their best efforts to keep up with rapid change are rarely enough. Deploying mobile applications, developing digital marketing strategies, moving applications to the cloud, leveraging Big Data—these major initiatives just meet basic expectations. Business leaders today are challenged to grow digital businesses, advance customer experiences, and leverage analytics to drive competitive advantage.
But for technologists with vision, fortitude, and a roadmap for steering the enterprise through digital transformation, these are exciting times too. Driving Digital helps you change the culture and develop digital practices, triggering growth through digital channels, gaining hyperefficiency through automation, creating digitally immersive experiences for customers, and fending off threats from competitors.
Written by an experienced CIO with multiple transformation efforts under his belt, and packed with insights, guidelines, and stories from the frontlines, the book explains how to:
• Turn a traditional IT department into an agile operation skilled at using and integrating new digital platforms
• Shift people away from legacy practices that add unnecessary costs and complexity
• Develop digital products starting with capturing ideas from employees, understanding customer needs, and developing go-to-market plans
• Enable “citizen data scientists” and promote a data-driven organization
• Establish strategic platforms and enable emerging technologies such as blockchain, internet of things (IoT), and artificial intelligence (AI)
• Align executives on digital strategy and transformation programs
• And more
Financial services, healthcare, media, retail, insurance, industrial, education—all of these industries and others have been impacted by digital disruption. And the scale and speed of change continues to accelerate.
Competing today requires organizations to have access to real-time information, work collaboratively, use technology to peak capacity, and deliver products that win over customers. Driving Digital puts chief information officers, technology officers, data officers, digital officers, and others at the helm of smarter, faster digital enterprises.
Isaac Sacolick is founder of the consulting firm StarCIO. He has held executive CIO positions in different industries and also startup CTO positions. Named a top social CIO and leader by The Huffington Post and Forbes, he also blogs regularly for StarCIO and CIO.com.