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The Electric Information Age Book: McLuhan/Agel/Fiore and the Experimental Paperback (Inventory Books) Paperback – January 25, 2012

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Editorial Reviews

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"Fascinating....Ultimately, The Electric Information Age Book is about what made this collaborative book innovation - which McLuhan called "the mosaic of instantaneous communication," "the process rather than the complete product of discovery"-extraordinary at the time, but also about how it paved the way for the tectonic shifts happening in media today, with our customizable iEverything and highly visual neo-magazines a-la-Flipboard." --Brainpickings.org

"Thanks to the scholarship of Schnapp and Michaels, it is impossible to dispute that the books produced by Agel and Fiore pushed the printed page to the limit, and in doing so helped bring crucial ideas about twentieth century culture to an audience that might have otherwise remained oblivious. Think of them as precursors to Stephen Colbert and Jon Stewart's campaign to inform Americans about super PACs.... The Electric Information Age Book compellingly tells the story of an important, albeit short, era in publishing when the insiders were the ones breaking down the walls and changing the rules as they went." --Imprint

"In this age of diminished print projections, The Electric Information Age Book (to which I contributed an essay) is a paradoxical manifesto on the future of the book... For those of us who refuse to accept the extinction of ink-on-paper books yet embrace the potential of digital media, Michaels and Schnapp's homage proves the past can guide the future-and just as the vinyl record is enjoying a comeback, the kinetic paperback book may have a future too." --Steven Heller

About the Author

Jeffrey Schnapp is the faculty director of metaLAB (at) Harvard, where he is Professor of Romance Literatures, teaches at the Graduate School of Design, and serves as faculty codirector of the Berkman Center for Internet and Society.

Andrew Blauvelt is Design Director and Curator at the Walker Art Center in Minneapolis, where he organized the traveling exhibitions, "Strangely Familiar: Design and Everyday Life" (2003) and "Some Assembly Required: Contemporary Prefabricated Houses" (2005). His writings on design and culture have appeared in such publications as "Emigre", "Graphis", "Eye", "Idea", "Design Issues", "Design Book Review", "AIGA Journal", "ACD Statements" and "Zed".

Steven Heller is the co-founder and co-chair of the MFA Design / Designer as Author + Entrepreneur program and co-founder of the MFA in Design Criticism and MFA in Interaction Design programs at the School of Visual Arts. For thirty-three years he was an art director at the "New York Times", and currently writes the Visuals column for the "New York Times Book Review". He is contributing editor to "Print", "EYE", and "Baseline" magazines, and writes the popular blog "THE DAILY HELLER". He is the author or editor of over 130 books on design and popular culture, including "Design Literacy", "Design Disasters", and "100 Ideas That Changed Graphic Design". He is the recipient of the 1999 AIGA Medal for Lifetime Achievement and the 2011 Smithsonian National Design Award for "Design Mind."
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Product Details

  • Series: Inventory Books
  • Paperback: 240 pages
  • Publisher: Princeton Architectural Press; annotated edition edition (January 25, 2012)
  • Language: English
  • ISBN-10: 1616890347
  • ISBN-13: 978-1616890346
  • Product Dimensions: 4.5 x 0.8 x 7.2 inches
  • Shipping Weight: 6.4 ounces (View shipping rates and policies)
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #1,216,572 in Books (See Top 100 in Books)

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Excellent resource for those interested in the McLuhan/Fiore/Agel collaboration, media ecology, and the history of new media. Well worth reading.
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