The Elephant in the Brain: Hidden Motives in Everyday Life Illustrated Edition

"Many of the details of Hanson and Simler's thesis are persuasive, and the idea of an "introspective taboo" that prevents us from telling the truth to ourselves about our motives is worth contemplating. (That taboo is the Elephant [in the Brain])." - The New Yorker

"The Elephant in the Brain is refreshingly frank and penetrating, leaving no stone of presumed human virtue unturned." -Wall Street Journal

"This book will make you see the world in a whole new light." --Tyler Cowen, Bloomberg columnist; author of The Great Stagnation

"The Elephant in the Brain is a masterpiece." --Scott Aaronson, Director, Quantum Information Center, University of Texas, Austin

"In this ingenious and persuasive book, Simler and Hanson mischievously reveal that much of our behavior is for social consumption: we make decisions that make us look good, rather than good decisions." --Hugo Mercier, Research Scientist, French Institute for Cognitive Sciences

"A thoughtful examination of the human condition." --David Biello, Science Curator at TED; author of The Unnatural World

"Simler and Hanson have done it again- a big new idea, well told." --Gregory Benford, Professor of Physics, University of California, Irvine; two- time Nebula Award Winner; author of The Berlin Project

"Deeply important, wide- ranging, beautifully written, and fundamentally right." --Bryan Caplan, Professor of Economics, George Mason University; author of The Case Against Education

"This is the most unconventional and uncomfortable self- help book you will ever read. But probably also the most important." --Andrew McAfee, Principal Research Scientist at MIT; coauthor of Machine

"Thorough, insightful, fun to read, with the slight negative that everything is now ruined forever." --Zach Weinersmith, author of Saturday Morning Breakfast Cereal

"This book will change how you see the world." --Allan Dafoe, Professor of Political Science, Yale University

"A captivating book about the things your brain does not want you to know." --Jaan Tallinn, Founder of Skype, Centre for the Study of Existential Risk, and Future of Life Institute

"It's hard to overstate how impactful this book is." --Tucker Max, author of I Hope They Serve Beer in Hell

"An eye-opening look at how we deceive ourselves in order to deceive others." --Ramez Naam, author of Nexus

"A provocative and compellingly readable account of how and why we lie to our rivals, our friends, and ourselves." --Steven Landsburg, Professor of Economics, University of Rochester

"Simler and Hanson reveal what's beneath our wise veneer--a maelstrom of bias and rationalization that we all must- for survival's sake--help each other overcome." --David Brin, two- time Hugo Award Winner; author of Existence

"A thoughtful and provocative book." --Andrew Gelman, Professor of Statistics, Columbia University

"Simler and Hanson uncover the hidden and darker forces that shape much of what we say and do." --William MacAskill, Professor of Philosophy, Oxford University; author of Doing Good Better

"There are only a few people alive today worth listening to. Robin Hanson is one of them." --Ralph Merkle, co- inventor of public key cryptography

"Brilliantly written and entertaining on every page." --Alex Tabarrok, author of Modern Principles of Economics

"A disturbing and important book." --Arnold Kling, author of The Three Languages of Politics

"Coauthors Simler, a software engineer, and Hanson (The Age of Em), an economics professor, bring a light touch in this thought-provoking exploration of how little understanding people have of their own motivations...This is a fascinating and accessible introduction to an important subject. "
--Publisher's Weekly

"An entertaining and insightful book that sheds light on a diverse collection of perplexing human behaviors from laughter to religion to the origin of language." --Quillette

"The argument that Simler and Hanson make is rather comprehensive, and compelling. They bring together research on various topics of limited reach that, when combined, speak to the outrageous gall of the mind in recreating reality to its own liking, and then covering its tracks." -- Katherine
Oktober Matthews, Riding the Dragon

"Charles Darwin, Dan Kahneman and Malcolm Gladwell walk into a bar. . . It's no joke! Reading The Elephant in the Brain is like eavesdropping on a fascinating conversation among a group of well-read and clever iconoclasts as they speculate on why we vote against our economic interests, spend too
much on health care, give to the wrong charities and pray to gods we aren't sure really exist." --Steven Pearlstein, Columnist at The Washington Post; Pulitzer Prize Winner

"Drawing upon evolutionary psychology, the authors tackle the basic capacity of humans for self-deception, not merely at the level of the Freudian intrapsychic but collectively as well. Self-deception, they argue, allows people to better manipulate others. In exposing the darker side of human
nature, the authors take readers on a fascinating journey into hidden motivations in such diverse realms as education, religion, and politics." --CHOICE

"If you want to know what makes people tick, read The Elephant in the Brain. Simler and Hanson have created the most comprehensive, powerful, unified explanation of human nature and behavior to date." --Jason Brennan, Professor of Business, Georgetown University

Kevin Simler is a writer and software engineer currently living in Brooklyn, NY. He's worked for ten years as a programmer, product designer, and engineering director, and continues to advise startups about technology, leadership, and recruiting.

Robin Hanson is an associate professor of economics at George Mason University and a research associate at the Future of Humanity Institute of Oxford University. He has a doctorate in social science, master's degrees in physics and philosophy, and nine years of experience as a research programmer in
artificial intelligence and Bayesian statistics. With over 3100 citations and sixty academic publications, he's recognized not only for his contributions to economics (especially, pioneering the theory and use of prediction markets), but also for the wide range of fields in which he's been
published. He is the author of The Age of Em: Work, Love, and Life when Robots Rule the Earth (OUP 2016).