The Emerging Market of China's Computer Industry Picador USA ed. Edition

by Yan Wang (Author), Jeff X. Zhang (Author)

Be the first to review this item

ISBN-13: 978-0899309637

ISBN-10: 0899309631

Why is ISBN important?

Have one to sell? Sell on Amazon

Added to

Unable to add item to List. Please try again.

Condition: Used - Acceptable

In Stock. Sold by Perpetual Textbooks, Fulfilled by Amazon

Access codes and supplements are not guaranteed with used items.

5 Used from $45.99

FREE Shipping

Turn on 1-Click ordering

Temporarily out of stock.
Order now and we'll deliver when available. Details

Ships from and sold by Amazon.com. Gift-wrap available.

This item ships to France. Learn more

16 New from $102.59

Turn on 1-Click ordering

Ship to:

France

More Buying Choices

16 New from $102.59 5 Used from $45.99

21 used & new from $45.99

See All Buying Options

Free%20Two-Day%20Shipping%20for%20College%20Students%20with%20Amazon%20Student

By the year 2000, annual sales of computer products to China may well reach $15-18 billion, making China one of the largest computer markets in the world. At the same time, China's own computer industry is expected to become world-class and internationally competitive. How this will come about, the market and economic trends that are presently developing, and the opportunities they present for Western businesses are explored here by two insiders, offering not only useful analysis but hands-on guidance to the ways in which China's computer market works. With an appendix listing more than 500 of the most important Chinese computer companies, industrial and professional organizations, and related consulting and law firms, the book will be essential reading for computer industry management and top sales executives, and for investment bankers and others with important stakes in the China market.

China's computer market is not easy to enter. The key to doing so, according to the authors, is to understand not only China's unique historical, cultural, and environmental factors that condition the way business is done there, but the way Chinese businesspeople think and act. China is a low-income and transitional economy, much different from Japanese and other Asian economies, and incentives and price structures are distorted and the rules of the game are not clearly written. The legal infrastructure is incomplete, and laws are not rigorously enforced. Using the latest data available only from local Chinese sources, Zhang and Wang dissect the Chinese computer market in terms that Westerners can understand and relate to: its opportunities, but also its risks. Academics teaching and studying international business, marketing, and investment will also benefit from the authors' insights.

The Emerging Market of China's Computer Industry

$119.00 Temporarily out of stock. Order now and we'll deliver when available. We'll e-mail you with an estimated delivery date as soon as we have more information. Your account will only be charged when we ship the item. Ships from and sold by Amazon.com. Gift-wrap available.

Editorial Reviews

Review

..."An extensive overview of China's computer market, this book successfully balances comprehensiveness and in-depth analysis....prospective entrants to China's computer industry will find this book an accommodating guide to use in making an educated decision about investing in a complicated and dynamic market."-The China Business Review

?...An extensive overview of China's computer market, this book successfully balances comprehensiveness and in-depth analysis....prospective entrants to China's computer industry will find this book an accommodating guide to use in making an educated decision about investing in a complicated and dynamic market.?-The China Business Review

.,."An extensive overview of China's computer market, this book successfully balances comprehensiveness and in-depth analysis....prospective entrants to China's computer industry will find this book an accommodating guide to use in making an educated decision about investing in a complicated and dynamic market."-The China Business Review

About the Author

JEFF X. ZHANG is an international regional manager at Landmark Systems Corporation, responsible for business operations throughout East Asia. With advanced training in management science at Science University of Tokyo, he worked for several major Japanese companies and organizations as a management consultant and computer specialist before coming to the United States, where he managed the information systems department of Hitachi Home Electronics of America, a subsidiary of Hitachi Ltd.

YAN WANG is an economist at the World Bank, where she specializes in public policy analysis and economic development in East Asian countries. She is the author of various articles published in academic journals and one book on the financial markets.

Hardcover: 208 pages
Publisher: Praeger; Picador USA ed. edition (December 30, 1995)
Language: English
ISBN-10: 0899309631
ISBN-13: 978-0899309637
Product Dimensions: 6.1 x 0.5 x 9.2 inches
Shipping Weight: 1.2 pounds (View shipping rates and policies)
Average Customer Review: Be the first to review this item
Amazon Best Sellers Rank: #10,018,480 in Books (See Top 100 in Books)
- #1246 in Books > Business & Money > Marketing & Sales > Marketing > Industrial
- #2080 in Books > Business & Money > International > Global Marketing
- #4623 in Books > Computers & Technology > Hardware & DIY > Personal Computers

Would you like to tell us about a lower price?
If you are a seller for this product, would you like to suggest updates through seller support?

NO_CONTENT_IN_FEATURE

Customer reviews

There are no customer reviews yet.

5 star		0%
4 star		0%
3 star		0%
2 star		0%
1 star		0%

Write a customer review

Pages with related products. See and discover other items: 24 adjustable compartment box, pack lunch

The Emerging Market of China's Computer Industry Picador USA ed. Edition

Sorry, there was a problem.

Sorry, there was a problem.

Buy used On clicking this link, a new layer will be open $50.00 On clicking this link, a new layer will be open

Turn on 1-Click ordering

Buy new On clicking this link, a new layer will be open $119.00 On clicking this link, a new layer will be open

Turn on 1-Click ordering

or

or

Editorial Reviews

Review

About the Author

Product details

Customer reviews

Buy used On clicking this link, a new layer will be open

$50.00 On clicking this link, a new layer will be open

Buy new On clicking this link, a new layer will be open

$119.00 On clicking this link, a new layer will be open