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From Entrepreneur to Infopreneur: Make Money with books, E-Books and Information Products Paperback – November 9, 2006
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From the Back Cover
Become an infopreneur—and be your own boss!
From Entrepreneur to Infopreneur shows you how to make the jump to infopreneur so that you can cash in on the exploding new online information market. This one-of-a-kind guide to infopreneurship provides the tips and tactics you need to succeed and walks you through the steps to start earning money almost immediately, including:
- Becoming an expert in your chosen field
- Developing valuable information products at little cost to you
- Building your e-commerce Web site
- Marketing your information products to customers
- Building a healthy, consistent cash flow
Each chapter concludes with a profile of a successful infopreneur, including Joe Vitale, Dan Poynter, Dottie Walters, Tom Antion, and more.
"Chandler knows how to take action and make ideas a reality! The practical steps and outstanding resources she shares will enhance anyone's business and their lives. Whether you are investigating the possibilities or are ready to create new income generating opportunities, From Entrepreneur to Infopreneur provides a practical road map to creating products that will enable you to succeed with ease."
—Romanus Wolter, "The Kick Start Guy," www.KickStartGuy.com, author of Kick Start Your Success
"Chandler covers all the bases. She asks all the right questions then supplies all the right answers in her astonishingly comprehensive and very timely book. It's loaded with valuable life-changing information—and it's fun to read, too."
—Jay Conrad Levinson, the "Father of Guerrilla Marketing" bestselling author of the Guerilla Marketing series of books, www.gmarketing.com
"From Entrepreneur to Infopreneur inspires and educates us, in an attention-grabbing, all-inclusive format, to take our information and prosper from it not only personally, but also professionally and financially as 'infopreneurs.'"
—Stacy Henderson, Editor in Chief of Home Business Magazine
About the Author
Stephanie Chandler is the small business advisor for AllExperts.com, an instructor for Small Biz Boot Camp, and both a judge and conference speaker for Small Biz Games. Her articles on small business and entrepreneurship have appeared in numerous publications, and she is the author of The Business Startup Checklist and Planning Guide.
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Top customer reviews
The book is well written, organized and full of valuable information. It offers an easy to understand, step-by-step guide for the entrepreneur to transform their business and become an information marketer.
It is very easy for the entrepreneur to under estimate the market potential for their knowledge. Stephanie does an excellent job of illustrating how to take the knowledge we have acquired and to package it into a valuable product that can generate income on a passive basis. The internet has made it possible - actually easy - for anyone to package and sell their knowledge worldwide.
While it is often referred to as passive income, Stephanie is quick to point out that creating an informational product is simply the first step. If you are not willing to actively market your product/idea then you will have wasted a lot of time and energy in creating it. The income might be passive but there is this huge need for very active marketing. But do not despair. All the steps and instructions for effective marketing are in the book.
The book is full of hints, helpful tips and resources. I had read less than 30 pages when I was given a suggestion that made me put the book down and implement it. There are literally hundreds of helpful website addresses in the book. In addition there are profiles of successful infopreneurs, explaining what they do and how they did it.
One other extremely valuable lesson that is hammered home throughout the book is the value of becoming a recognized expert in your field. There is nothing like publishing book(s), articles, special reports, etc, that will establish your credibility as an expert. This can dramatically increase your value and thus income from other sources.
The book has way too much information to absorb in just one reading. If you are serious about becoming an informational marketer, read it a couple of times and then use it as a handy reference. A great resource for those just starting out or the seasoned infopreneur.
I feel like the title misrepresents the content. "Getting your book published" or "publishing and marketing your book" are more apt. If I didn't feel a little duped by the promise of content, I would probably up my rating to 3 stars. Only chapter 6 and maybe part of chapter 7 (less than 20 pages) focus on anything other than the traditional publishing model.