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Entrepreneurial Insanity: When Doing The Same Things Do Not Produce Different Results, It's Time To Do Different Things! Paperback – January 3, 2011
About the Author
For over 30 years, Roger McManus has coached, funded, counseled and published for entrepreneurs. As a serial entrepreneur himself, he has garnered the wisdom of dozens of advisers and gathered years of experiences in his effort to develop a clear picture of the entrepreneurial mindset. As a magazine publisher, speaker, author and consultant, McManus has had the rare opportunity to see inside businesses resulting in the conclusion that many call themselves entrepreneurs, but few truly achieve the levels of freedom that the title should imply. Recognized by the SBA as Media Advocate of the Year and elected to the White House Conference on Small Business, McManus takes the plight and the opportunities of the small business owner to heart in his writing. The Entrepreneurial Insanity series explores how the development of a few systems can deliver the objective of business ownership: freedom for the owner not to work in the business. It is that freedom that gives the business a value.
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The first section starts with Choosing Freedom where you define whether you are: Involved or insane; A restaurant business owner or an entrepreneur. It ends with Next Steps, what you will do with all this free time. From beginning to end, the book gives you a clear blue print and cuts no corners to get you to where you need to be so you can have more time to live instead of just working eighty hour weeks. It kind of reminds me of the Food Network show Restaurant Impossible. I think it will help my friend better know what to expect when opening a restaurant and some of the business pitfalls to avoid.
Even if you are not in the restaurant business, these steps to being an entrepreneur can be applied to almost any other business.
The point of building a business is not to work yourself into the ground, but build it in a smart way so you can have a lucrative income 'and' enjoy your life at the same time.