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Equity Crowdfunding: The Complete Guide For Startups And Growing Companies Paperback – October 20, 2016
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About the Author
Nathan Rose is a dedicated and focused finance professional with a strong interest in early stage ventures, alternative finance and technology trends. Nathan has appeared at crowdfunding conferences around the globe, including in Toronto, Amsterdam, London and Paris. He has spent time as an Expert In Residence at CrowdfundingHub, the European Expertise Centre for Alternative Finance and Community Finance. Nathan is also a regular contributor for Crowdfund Insider, the world's most prominent crowdfunding news site. He is the Director of Assemble Advisory, a leading agency which helps entrepreneurs with their equity crowdfunding campaigns through one-on-one coaching, keynote speeches, workshops and online courses. Website: www.assembleadvisory.com
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Top Customer Reviews
The allure of fast equity raising without the high costs, delays and hassles of investment banking gatekeepers is powerful. But how to do it? What are the best platforms? What are the disastrous mistakes to avoid?
This book answers all that and more.
I like that it is written by a former investment banker who has become and expert advisor and speaker on crowdfunding. And that the author includes examples, case studies, and actual fund raiser quotes from around the world, not just one country.
Crowdfunding is an alternative to traditional IPO, angel investors, and VCs
Chapter topics include:
* Background - Understand the equity crowdfunding phenomenon
* Is it for your company?
* How to choose the best crowdfunding platform
* Craft your pitch
* Develop your marketing plan
* Execute on your plan during the days their offer is live
* What you must do next?
Downloadable resources and templates add extra value to the book.
If you are considering crowdfunding your start-up, are involved in the regulation of investments in your country, write about investing or are just curious to understand this next funding phenomenon then this book is recommended.
What is also incredible about crowdfunding today, is it lets investors become a part of the project/business in ways that weren't possible in the past. Investors can see the project grow with ease and investors can feel like they are apart of something unique. Rose really understands this. He understands the importance of this movement and where it is heading. He understands that with the internet and globalization this is a huge change for business and he has become the go-to-expert for equity crowdfunding in today's world.
I also enjoyed how Rose used specific examples of crowdfunding campaigns. This helps readers to actually see how people are using this as a viable method for attracting investors today.