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Exploiting Chaos: 150 Ways to Spark Innovation During Times of Change Paperback – Bargain Price, September 1, 2009
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-- Daniel H. Pink, author of A Whole New Mind and The Adventures of Johnny Bunko
"Jeremy is a walking, talking, breathing trend, a living example of what happens when you take your own advice. With his ideas, you might catch an ideavirus."
-Seth Godin, author of Tribes
"Rebellious and seductive, EXPLOITING CHAOS is a love potion for relentlessly creative souls looking to break boundaries, ignite customer passion and start a revolution."
-Kevin Roberts, CEO of Saatchi & Saatchi, Author of Lovemarks
"EXPLOITING CHAOS is the quintessential road map for all those who seek opportunity in times of change. Gutsche vividly explores how remarkable companies have risen from chaos, and he provides a toolkit that managers can use to foster a culture of innovation, create great products and services, and change the world."
-Guy Kawasaki, Co-founder of AllTop, Author of Reality Check
"Trendspotting is art and science and Jeremy has mastered both in Exploiting Chaos, the cutting edge as we contemplate what's next for brands, commerce, and consumerism."
-Marian Salzman, Futurist, Author, CMO of Porter Novelli
"Jeremy Gutsche has always been a trend guru, with his finger on the pulse of what's hot, hip and absolutely worth talking about. With Exploiting Chaos he's written a trend-setting tome of innovation that's a pleasure to flip through and even more fun to actually read cover to cover. Not surprisingly, it's hot, hip and absolutely worth talking about."
-Dave Balter, CEO BzzAgent, Author of The Word of Mouth Manual
"With its visual design and cutting edge ideas, Exploiting Chaos represents the future of business books. Jeremy captures a new way of thinking for anyone looking to hit on the next big thing."
--Amber Mac, TV Host, Tech Journalist, Cewebrity
"Visually spectacular and engaging."
-John Battelle, cofounder of WIRED and BoingBoing, founder of Federated Media
"Love the book--best book on innovation I've read and I get 10 a week."
--John Jantsch, Author of Duct Tape Marketing
"I read it from cover to cover, but believe that even good skim will have you reaching for a blank piece of paper and pen or a fresh Word document. Get yourself a copy of Exploiting Chaos. It could be the difference going forward."
--Jack Covert, Founder of 800 CEO Read
"Chicken Soup for the Confused Executive's Soul."
--The Toronto Star
"The book is a quick read, with lots of graphics, oversized headlines on each page, and memorable quotes."
--BusinessWeek Article / 24 Page Exploiting Chaos Slideshow
"What a great installment...a quick, easy read with tons of insightful facts."
"Gutsche has just released Exploiting Chaos, a book that is, in a word, stunning. And it would be stunning if it didn't become an instant bestseller and classic, and catapult its young author onto the current guru pantheon alongside trend spotters and commentators like Wired editor Chris Anderson and pop sociologist Malcolm Gladwell."
About the Author
Top Customer Reviews
After reading this book, I realize that to resist is futile. Anyone want to buy a typewriter or a set of encyclopedias? Reading the book shows how these companies failed to change even when they had a better chance of success than the newcomers. They dug in and put faith in their full bank accounts to get them through. Money was not enough to save them because they could not see how they needed to change to stay relevant. Instead embrace change, adapt and prosper! I truly feel that this book has made me think about my business in a way that will insure it's success.Read more ›
by Jeremy Gutsche;
The strategy of exploiting chaos in order to seize opportunities in today's crazy times is obviously the rousing battle cry of innovation expert Jeremy Gutsche's new book, 'Exploiting Chaos: 150 Ways to Spark Innovation During Times of Change'.
Backed by excellent credentials - host of TrendHunter TV, founder of [...], reportedlythe world's largest network of trend-spotting & cool-hunting pros, & now a widely-sought keynote speaker in North America - the author & his book are seemingly getting raving reviews.
In the first place, the book is quite unique in itself: visually engaging, with a fancy mix of large format, bold letters, coloured texts, oversized fonts, long & short sentences, wide spacing, & interspersed with wise quotes, jumpy lists & large portraits or photographs. All these features make reading a breeze!
In fact, I get the impression that the author may have been heavily influenced by the published thoughtwares of corporate skunk Tom Peters.
In reality, the author writes exactly like Tom Peters with his short, staccato bursts of energetic prescriptions, occasionally outrageous & yet written succinctly, with enchanting anecdotes & provocative examples from real-world events, in contrast to the staid academic texts of the time.
So much so that reading his book on my part reminds me of reading Tom Peters' 'Reinventing Work' series of small pocket-sized hard-backs, namely, 'The Brand You 50', 'The Project 50' & 'The Professional Service Firm 50' (combined, they also give a total of 150 ways to spark innovation, many of which are still relevant for today) during the late 90's.Read more ›
The major points explain why conventional business ideas might not be as great as they seem, and it also explains how you can identify bad patterns in your thinking. More importantly, it gives historical examples of what has and has not worked, so you can evaluate for yourself how your strategies compare.
This is my go-to book when I am looking for inspiration in business.
Exploiting Chaos is all about the change that is going on about us and how nimble, agile entrepreneurs can profit from the chaos that is a natural byproduct of change.
Exploiting Chaos is unique in a number of ways. The premise of the book is that change is inevitable and happening at an ever increasing rate. Those who embrace change, who look for the opportunities in change will prosper. Those who resist change will go the way of typewriter manufacturer Smith-Corona.
The book can be read by scanning the headings - this gives you the overall ideas of the author. You can also read the message in detail. There are some very interesting tidbits and stories in the details. I suggest reading the entire contents. You will gain greater insight about the author's point of view.
For those that value graphic presentations, you will find a lot to like in this book. There are lots of photographs, diagrams, charts and other interesting treatments. Visually the book is very interesting.
This book can be read in as little as an hour or you could spend a lot of time browsing and contemplating the concepts.
"Chaos requires organizations to make bold changes. But people tend to become complacent, so transformational change will cause resistance and discontent. Don't let this be a barrier to change."
The book is all about change, how to look for it, encourage it and profit from it.Read more ›
Most Recent Customer Reviews
What a helpful and interesting text that was used in an MBA course.Published 13 months ago by TJohnson
A book very ilustrative, with clear examples about innovation. I like the structure of the book and the themes presented very objective.Published 21 months ago by Martinez Villegas Fabián
Fun presentation. I enjoyed flipping through it. An actual read betrays it's lack of depth and substance. Read morePublished on July 8, 2014 by B. Pearson
A phenomenally inspirational read. I'm ready to get going on my own story! Thanks for providing just the right push with actionable insights.Published on November 14, 2013 by Mike Osorio
EXCELLENT. THESE BOOKS ARE VERY HELPFUL AND INTERESTING.
I AM HIGHLY IMPRESSED BY THE DIFFERENT TOPICS COVERED WITH VISUAL PRESENTATION.
Love the stories and short sharp ideas with some great quotes too. Have already recommended it to others as a good readPublished on June 19, 2013 by Nick Jones
Very interesting and easy to read and understand book.
Gives good practical tips, would have liked for it to go into more detail. Read more
I keep this book handy at the office. It's a dictionary of ideas.
It's purpose is to:
* define a way to improve a speech title or topic. Read more
Jeremy, splendidly indicates how to use and profit from chaos.
His views on what actually is going on in the world, although that he never refers to the actual financial... Read more