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Explosive Growth: A Few Things I Learned While Growing To 100 Million Users - And Losing $78 Million Paperback – November 7, 2017
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"Explosive Growth is without question one of the most useful and entertaining business books I have ever read. Cliff gives you a roadmap to massively grow your startup with specific tactical lessons made memorable through engaging stories. This book is a must-read."
"A must read for founders and CEOs who want to achieve rapid growth while also building a great product and company."
"Brilliantly crafted Explosive Growth by Cliff Lerner, founder and CEO of SNAP Interactive,Inc., is essential reading for every entrepreneur and leader seeking innovative solutions for their industry...Lerner strikes his target with the skill and mastery required of a tech entrepreneur all the while riding the waves of the stock market, the nature of business, and the unknown territory of successfully translating digital users into revenue."
-Keri Douglas, 9MuseNews.com
From the Inside Flap
Imagine waking up one morning to find your previously unknown start-up all over the news. After years of hard work and unsuccessful investor pitches, your valuation has increased tenfold overnight and investors are suddenly acknowledging your success and banging down your door to throw money at you. Within a few weeks, you've raised nearly $10 million on the basis of just a few phone calls, and every media outlet in the world wants to talk to you.
Sounds like something out of a dream or a movie, right? Well, this crazy story is entirely true. As SNAP Interactive's cofounder and Cliff 's brother, I was fortunate enough to be there for nearly all of it.
Explosive Growth isn't about an uninterrupted rise to success, and it isn't a book that simply lists a bunch of growth strategies without context or practical application--anyone can do that. The marketing strategies, PR hacks, and viral expertise that helped us accumulate 100 million users are all in here.
But what's perhaps more valuable are the lessons learned from hard times and a real-time window into the decision making as things were exploding.
- Item Weight : 12.5 ounces
- Paperback : 306 pages
- ISBN-10 : 1619617692
- ISBN-13 : 978-1619617698
- Product Dimensions : 5.5 x 0.69 x 8.5 inches
- Publisher : Clifford Ventures Corporation (November 7, 2017)
- Language: : English
- Best Sellers Rank: #100,029 in Books (See Top 100 in Books)
- Customer Reviews: