When you think about these companies, the ones listed in the title of this book you think of great companies, you think of great places to work and you also think new companies with young people. Think of this most of them were not around twenty years ago and I many cases ten years ago or even five years ago, But, they are the companies that lead the world today, they are the companies that everyone else is trying to emulate.
The most interesting thing about these companies is that their people work harder, they work longer hours and they achieve more than the old model copies of the twentieth century. These companies thrive because their people are driven by a passion to do something better than has ever been done before. They are all out to change the world.
The difference in just that, that chance to do something different, something that will to quote Steve Jobs, “put a dent in the universe”
Someone once said that more people will die willingly for pieces of cloth than for financial gain. These people in these new companies, arguably the world’s best companies are doing just that. They are working for their own piece of cloth which is idea on which these companies are based. Whether they are selling shoes or movies they are doing it as if their life depended on it. And that is what this book is about.
In his detailed explanation of the finest company teams in the world and how they work, Robert Bruce Shaw takes us through seven chapters detailing the key ingredients to developing, nurturing, and promoting the most extreme teams in the industry today.
He talks in detail about leadership and how much of a company’s success is based on the leadership qualities of the company’s leader. He explains why today’s young people are much more interested in doing good than making money. And he shows us these young people are driven more by a loyalty to one another than for individual reward.
From the book, “Most firms hire based on a job candidates resume -assessing how well his or her skills fit the demands of a specific job.” But he goes on to say, “Cutting-edge firms, in contrast, place equal if not greater emphasis on a person’s fit to their culture.”
To me this summarizes the message of this book. To use the old saw, “there is no ‘I’ in team.” Amen.
As Mr. Shaw continually empathizes, true leaders concentrate on the good of the team. They hire based on that, they manage based on that, and they motivate based on that.
To further emphasize Mr. Shaw’s point and being a New England Patriots fan there is no greater example of an extreme team (literally) than the Patriots, they are the most successful franchise in NFL history, yet they have virtually not super stars (Brady excluded). They won this year’s super bowl with a team of unknowns coming together to do one great thing as a team, not as individuals but as a team, and as a true team much greater as a team than the sum of its’ individual parts.
If you are in a position of building a team and what it to become an “extreme team” then this is the book you need to buy and read and study and then follow.
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