--Ethan Gilsdorf, "The Boston Globe"

"A fascinating book."

--Dan Fletcher, "Time

"

"A thoughtful, even-handed analysis of the Web site's impact. . . . "The Facebook Effect" leaves you with a deep understanding of Facebook, its philosophies and, most startlingly, its power."

--David Pogue, "The New York Times Book Review"

"Engrossing. . . . A detailed and scrupulously fair history of [Facebook]."

--Rich Jaroslovsky, "Bloomberg Businessweek

"

"Fast-paced. . . . makes for gripping reading."

--G. Pascal Zachary, "The San Francisco Chronicle"

"Kirkpatrick gives the reader a detailed understanding of how the company grew from a 2004 Harvard dorm-room project into the world's second-most-visited site after Google."

--Michiko Kakutani, "The New York Times

"

"Kirkpatrick tells a gripping tale of how the company was created and came to such dominance. As someone who followed the story almost from day one, I was still enlightened, entertained and sometimes dumbfounded by the rich detail and juicy goings-on."

--Don Tapscott, "The Globe and Mail" (Toronto)

"Kirkpatrick's amazing reporting details what happens when a hacker culture turns into a multi-billion-dollar firm. Mark Zuckerberg sought to maintain that hacker energy, and it 's fascinating to read what resulted."

--Chris Anderson, editor of "Wired" and author of "The Long Tail"

"Kirkpatrick's telling of the early days of Facebook is exciting. . . . His reporting skills are impressive."

--Rachel Metz, "Associated Press"

"This is a fantastic book, filled with great reporting and colorful narrative. The human drama of Mark Zuckerberg and his colleagues gives an exciting glimpse of how to launch a game-changing startup."

--Walter Isaacson, author of "Einstein: His Life and Universe

"

“"The Facebook Effect" is actually two books in one. One part is the exhaustively reported story of Facebook’s founding and meteoric rise to near ubiquity; the other is a thoughtful analysis of its impact."

--Ethan Gilsdorf, "The Boston Globe"

“A fascinating book.”

--Dan Fletcher, "Time

"

“A thoughtful, even-handed analysis of the Web site’s impact. . . . "The Facebook Effect" leaves you with a deep understanding of Facebook, its philosophies and, most startlingly, its power.”

--David Pogue, "The New York Times Book Review"

“Engrossing. . . . A detailed and scrupulously fair history of [Facebook].”

--Rich Jaroslovsky, "Bloomberg Businessweek

"

“Fast-paced. . . . makes for gripping reading.”

--G. Pascal Zachary, "The San Francisco Chronicle"

“Kirkpatrick gives the reader a detailed understanding of how the company grew from a 2004 Harvard dorm-room project into the world’s second-most-visited site after Google."

--Michiko Kakutani, "The New York Times

"

“Kirkpatrick tells a gripping tale of how the company was created and came to such dominance. As someone who followed the story almost from day one, I was still enlightened, entertained and sometimes dumbfounded by the rich detail and juicy goings-on.”

—Don Tapscott, "The Globe and Mail" (Toronto)

“Kirkpatrick’s amazing reporting details what happens when a hacker culture turns into a multi-billion-dollar firm. Mark Zuckerberg sought to maintain that hacker energy, and it ’s fascinating to read what resulted.”

--Chris Anderson, editor of "Wired" and author of "The Long Tail"

“Kirkpatrick’s telling of the early days of Facebook is exciting. . . . His reporting skills are impressive.”

--Rachel Metz, "Associated Press"