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Comment: Good cover, tight spine, lightly bumped corners, no markings of any kind, pages are all clean, no odor, no stickers on the book All of my books have been cleaned and wrapped for protection Pages are all clean Slight curl
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In Fashion: From Runway to Retail, Everything You Need to Know to Break Into the Fashion Industry Paperback – August 10, 2010

4.4 out of 5 stars 23 customer reviews

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  • In Fashion: From Runway to Retail, Everything You Need to Know to Break Into the Fashion Industry
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Editorial Reviews

Review

“For those brave and inspired enough to throw themselves headlong into this business, Annemarie’s advice is priceless.”
-Calvin Klein

About the Author

ANNEMARIE IVERSON, formerly the editor in chief of Seventeen and YM and beauty and fashion news director of Harper's Bazaar, currently serves as Senior Vice President, Global Brand Development, at Bobbi Brown Cosmetics. She's also authored the bestselling books Bobbi Brown Beauty and Bobbi Brown Teenage Beauty.
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Product Details

  • Paperback: 336 pages
  • Publisher: Potter Style; 1 edition (August 10, 2010)
  • Language: English
  • ISBN-10: 0307463834
  • ISBN-13: 978-0307463838
  • Product Dimensions: 7.4 x 0.9 x 9.2 inches
  • Shipping Weight: 1.2 pounds (View shipping rates and policies)
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (23 customer reviews)
  • Amazon Best Sellers Rank: #240,410 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

Format: Paperback
I am a recent graduate working in the fashion industry and this book is officially my fashion bible. I could not put this book down. It gives you a real, upclose understanding about..everything in this industry. It really answers so many questions in terms of how to act and what it really takes to make it in this industry, as well as, personal questions such as what aspect of this industry would be best for you. As someone looking to design, reading this book further convinced me I am doing exactly what I was put on this earth to do. I am buying every single one of my friends this book for christmas and I highly recommend this book for anyone looking to get into fashion, starting fashion, or who already work in the industry!!
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Format: Paperback
As a current college student trying to break into the industry I need all the tips and advice I can get. Studied this cover to cover before an interview at Allure Magazine and a week later was called and offered the internship! Couldn't have done it without all the great advice! Must have for a fashionista!
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Format: Paperback
As someone in the industry, I wish I'd known some of what I am reading now in Ms. Iverson's "In Fashion" when I was just starting out. Also a very fun read and I love the final chapter with all the do's/dont's lists. On the other hand, this isn't just a book for someone who wants to break into the fashion industry. It applies to anyone who wants to "make it" in their respective careers/lives because it is very inspiring.
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Format: Paperback Verified Purchase
There is a 35 question multiple choice quiz at the beginning to help divide you into one of 4 categories Creator, Visualizer, Critic, or Seller. By a slim margin I ended up in the Creator category (i.e: designer") If I had changed a few answers I would have been a Critic instead (i.e: something in the editorial world such as a teacher) I do like that there are breakdowns of the categories and both of the ones I landed on seem to fit my personality very well. I am looking into each of them more. There are do's and do-nots as guidelines for interviews, wardrobe and what to expect on the different jobs ( if you are a model vs. an intern for example) There is also a breakdown of things you should know about each category" For example Visualizer: can be a clothes stylist, hair stylist, makeup artist, art director, photographer, or model. You can have no degree in this field all the way through to an MFA. The most coveted jobs are supermodel, supers-stylist, top photographer etc. The not so glamorous side of these jobs: cleaning toilets, taping bottoms of shoes, searching 24/7 for the perfect prop. You get the idea. Gives a breakdown of good alliances to have, examples of modern success stories, and even what languages you may need to know. I think that this book gives a good shot of what the world of fashion encompasses. Especially to those what are trying to jump in with both feet but haven't been exposed to the actual day to day dealings. I would recommend this to aspirants.
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Format: Paperback Verified Purchase
Gave this book as a gift to a friend with an interest in fashion merchandising. She said it's great. There are no pictures and it's all black and white so it is a little text book style. All in all it was exactly what I wanted
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Format: Paperback Verified Purchase
I received this book in the mail before I was attending FASHION School and It was a good "insider book" for those that want to have an inside look in what is involved in getting into the fashion industry. It has some good tips on interviewing as well and how to personalize your resume and make yourself stand out from other people. Good testimonials from people within the industry that give good inspiration to anyone trying to enter into the fashion industry.
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Format: Paperback
I loved this book. Ms. Iverson has written a chatty, witty, insightful and incisive book that should be required reading for anyone thinking about a fashion career. In fact, it should be required reading for anyone thinking about ANY kind of a career! Ms. Iverson, in her candid preface, lets us know in no short order that she's been through it all, come out the other side, and is now able to dole out abundant business advice and other pearls of wisdom to ensure a successful fashion career. She supplies us with profiles of current industry bigwigs, best places to intern lists, fashion business "dos and don'ts". But WAIT! Change a pronoun, product or situation here and there and with a little imagination, you have an indispensable book with forthright tips on developing enough savvy to succeed in any business environment. With fun and helpful tools - starting with a kind of Cosmopolitan/Meyers Briggs vocational/personality test, to resource lists and fashion industry key player lists, to meeting etiquette and email etiquette, this breezy, instructive book is a wealth of information. She's no-nonsense throughout - at one point she's got a footnote after profiling a couple of industry star players that their "names have been withheld to protect their employers from losing them to the competition." My personal favorite for laugh out loud fashion-myth-debunked line award: "Horizontal stripes make you look fat. No they don't. Fat makes you look fat". A delightful read in addition to being a terrific business how-to.
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