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My 23-mo loves First Look and Find books (we have Sesame Street, Bubble Guppies, Team Umizoomi and Disney Best Friends). He's a huge Cars fan. I first ordered the regular Look and Find Cars 2 version for him but the paper pages proved to be troublesome for us (there's few things better than the sound of ripping paper to a toddler). So I ordered this book for his birthday. It's nice and he won't be able to tear it, but the scenes are sooo blah. Very easy, not much going on. I'm sure he'll like it when I give it to him, but he'll definetly outgrow it quickly.
My 3 year old loves doing these search and find exercises often! At 3 they are clearly too easy for him so we create new searches and challenges for him because he just cannot let it go. He loves the books and Car's images, even though the movie really isn't a favorite of his. He also enjoys it when we talk in the Mater's red neck voice and saying Kachow and other sound effects while playing with this book. I am glad I ordered this one.
My son loves reading this book and does so almost every night before bed. I wish it had a bit more of a collage feel on the pages. It's a bit simple compared to the ISPY books. Based on how much my 2.5 year old loves it though, I consider it a good purchase.
We love our Elmo First Look and Find so we decided to get another one for our collection. The items to find in this book are random and little. IN the elmo book, you are finding brightly colored items in fun scenes. This book isn't horrible, the other one is just better.