From the Publisher
"Ok, we admit we're biased. Like most NEXT GEN readers, we've been waiting for years to get our hands on Kent's opus -- the entire history of the videogame industry, writ large through the words of the men and women who created it. Can such an anticipated book possibly live up to our expectations? In a word, yes.
The result of more than 500 interviews (he failed to bag only Yamauchi, Kuturagi, and Sam Tramiel) and years of research, the book delivers an authoritative yet personal view of the game industry, packed with great quotes and anecdotes. While some of the book will be well known (especially to readers of Next Gen), frequently the book exposes totally new (and fascinating) behind-the-scenes secrets. More than that though, it delivers the personal stories behind the facts, brining you the faces behind the games, and giving you a feel for what it's like to work with those people.
If Phoenix is the game industry's textbook, this is its unauthorized biography. Both books are great on their own, but they also complement each other amazingly well -- reading one makes you want to reread the other immediately.
We did have a few quibbles with The first Quarter. Frequently the text is too wordy, and several times we felt Steve was devoting too much space to minor issues that weren't worth it -- like a multi-page anecdote about Nintendo buying the Mariners --or glossing over bits we wanted to hear more on. (Sega's famous "Sega Scream" campaign gets far less ink than their nearly forgotten "Sega does what Ninten-don't" ads.) Those issues aside, though, this book is a major triumph, destined to stand with Hackers, Game Over, and Phoenix as "must reads" for anyone who cares about the game industry."
Selected by the DigiPen Institute of Technology, the only school offering degrees in video game creation, as a textbook for the Game150 class.