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The Food Truck Handbook: Start, Grow, and Succeed in the Mobile Food Business Paperback – March 15, 2012

by David Weber (Author)
4.5 4.5 out of 5 stars 1,082 ratings
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Previous page
  1. Print length
    288 pages
  2. Language
    English
  3. Publisher
    Wiley
  4. Publication date
    March 15, 2012
  5. Dimensions
    5.9 x 0.9 x 8.9 inches
  6. ISBN-10
    1118208811
  7. ISBN-13
    978-1118208816
  8. See all details
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Editorial Reviews

From the Inside Flap

The food truck craze has arrived. Don't miss out!

Foodies the world over have awakened to the mouthwatering potential of the food truck, inspiring national food truck competitions and even a show on the Food Network. The relatively low cost of entry, combined with free and low-cost ways to market them through social media, make the food truck business an ideal entry point for budding entrepreneurs.

The Food Truck Handbook offers step-by-step advice on achieving your mobile food mogul dreams. From concept development to gaining a loyal following to preventative maintenance on your equipment, this book covers everything you need to know about starting and running a successful food truck business, including:

  • Profiles of successful food trucks, detailing their operations, profitability, and scalability

  • How to write a sound business plan, set a reasonable budget, and raise the money to get started

  • Best practices and tools to help you pick a truck, choose a location, find trustworthy vendors, and get your truck open on time

  • How to stay lean and profitable by avoiding the most common operating mistakes??

  • How to grow from one truck to multiple trucks, restaurants, wholesale, or a food truck franchise

From the Back Cover

The food truck craze has arrived. Don't miss out!

Foodies the world over have awakened to the mouthwatering potential of the food truck, inspiring national food truck competitions and even a show on the Food Network. The relatively low cost of entry, combined with free and low-cost ways to market them through social media, make the food truck business an ideal entry point for budding entrepreneurs.

The Food Truck Handbook offers step-by-step advice on achieving your mobile food mogul dreams. From concept development to gaining a loyal following to preventative maintenance on your equipment, this book covers everything you need to know about starting and running a successful food truck business, including:

  • Profiles of successful food trucks, detailing their operations, profitability, and scalability

  • How to write a sound business plan, set a reasonable budget, and raise the money to get started

  • Best practices and tools to help you pick a truck, choose a location, find trustworthy vendors, and get your truck open on time

  • How to stay lean and profitable by avoiding the most common operating mistakes??

  • How to grow from one truck to multiple trucks, restaurants, wholesale, or a food truck franchise

Product details

  • Publisher ‏ : ‎ Wiley; 1st edition (March 15, 2012)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 288 pages
  • ISBN-10 ‏ : ‎ 1118208811
  • ISBN-13 ‏ : ‎ 978-1118208816
  • Item Weight ‏ : ‎ 11.2 ounces
  • Dimensions ‏ : ‎ 5.9 x 0.9 x 8.9 inches
  • Customer Reviews:
    4.5 4.5 out of 5 stars 1,082 ratings

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David Weber

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Customer reviews

4.5 out of 5 stars
4.5 out of 5
1,082 global ratings
Perfect book for beginners! Very explanatory!
5 Stars
Perfect book for beginners! Very explanatory!
"The Food Truck Handbook" by David Weber is a comprehensive guide that delves into the intricacies of the mobile food business. Weber provides invaluable insights into starting, operating, and thriving in the competitive food truck industry. His practical advice, from menu planning to marketing strategies, is accompanied by real-world examples that make this handbook an essential companion for aspiring and existing food truck entrepreneurs. The author's passion for the subject matter is evident, and his expertise shines through, making this book a must-read for anyone looking to navigate the exciting world of food trucks!The package was delivered free of damages and the book came completely unbent without blemishes. 10/10!
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Top reviews from the United States

Keke
5.0 out of 5 stars Great
Reviewed in the United States on December 25, 2023
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Lindsey Katherine
5.0 out of 5 stars Perfect book for beginners! Very explanatory!
Reviewed in the United States on September 29, 2023
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Lindsey Katherine
5.0 out of 5 stars Perfect book for beginners! Very explanatory!
Reviewed in the United States on September 29, 2023
"The Food Truck Handbook" by David Weber is a comprehensive guide that delves into the intricacies of the mobile food business. Weber provides invaluable insights into starting, operating, and thriving in the competitive food truck industry. His practical advice, from menu planning to marketing strategies, is accompanied by real-world examples that make this handbook an essential companion for aspiring and existing food truck entrepreneurs. The author's passion for the subject matter is evident, and his expertise shines through, making this book a must-read for anyone looking to navigate the exciting world of food trucks!

The package was delivered free of damages and the book came completely unbent without blemishes. 10/10!
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Karen
4.0 out of 5 stars I am finding it to be quite useful and informative to some one who is thinking about ...
Reviewed in the United States on September 7, 2014
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David miller
5.0 out of 5 stars Crazy good
Reviewed in the United States on December 12, 2021
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3 people found this helpful
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ProtoEvan
5.0 out of 5 stars Read this review like for more
Reviewed in the United States on May 26, 2015
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ProtoEvan
5.0 out of 5 stars Read this review like for more
Reviewed in the United States on May 26, 2015
Starting a food truck Iv read all the books and this one was full of good working thoughts and considerations. I recommend joining a food truck group in your city just about all of them have one even here in Oklahoma City the OKC food truck association is a great way to go beyond the book and find out what permits and check lists you have to follow for your area. As long as your not the same type of food truck you'll find others will be more than happy to help and guide you. These books will help you build the plan but you need a working local knowledge in order to not violate a law. Just in my city I needed a LLC, a Inspection by the city health department, a permit by the health department, a site permit every time I park on private property, a annual permit I have to buy every year to go to special events, and a site inspection permit every time I park at a public event. Hope that helps like my reviews for more
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202 people found this helpful
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SMAN
3.0 out of 5 stars Not much info
Reviewed in the United States on February 5, 2022
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Jorge A. Ruiz
5.0 out of 5 stars A Must Read for anyone even remotely interested in Food Trucks
Reviewed in the United States on May 26, 2022
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Jorge A. Ruiz
5.0 out of 5 stars A Must Read for anyone even remotely interested in Food Trucks
Reviewed in the United States on May 26, 2022
This book is a gem, as I am conducting research to hopefully one day venture into the industry, this book has opened my eyes and has provided me with tips and useful information to better launch a food truck. This is a must read book for anyone even remotely interested in the industry. It touches a lot of areas that can be easily overlooked. Truly recommend this book, absolutely a quality piece of business literature.
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2 people found this helpful
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Elizabeth Schroeter
5.0 out of 5 stars A must-read for any aspiring mobile food entrepreneurs
Reviewed in the United States on May 21, 2012
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40 people found this helpful
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Top reviews from other countries

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Amy C.
5.0 out of 5 stars Detailed Guide for getting into the Food Truck Business
Reviewed in Canada on December 1, 2020
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Ernesto Garcia de Alba
4.0 out of 5 stars Aterrizado
Reviewed in Mexico on May 16, 2018
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Reiserando
4.0 out of 5 stars Eins von wenigen qualitativen Foodtruck-Büchern
Reviewed in Germany on November 17, 2017
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Tin
4.0 out of 5 stars un'impresa a portata di mano
Reviewed in Italy on October 3, 2016
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Eliott Silhol
5.0 out of 5 stars Great read
Reviewed in France on July 31, 2014
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