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(The Fred Factor) By Mark Sanborn (Author) Paperback on (Apr , 2005) Paperback
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Top reviews from the United States
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It is a quick and enjoyable read, and it has a lot of real life examples and ideas. Most of it is commonsense, but that doesn't mean it isn't useful. It is all about the excellent service that a mail carrier provides over his career, and why he chooses to go "above and beyond" all the time with his dedication.
It reminds me a lot of another book called "Fish! A Remarkable Way to Boost Morale and Improve Results". We read both books for our workplace book-club and enjoyed both. Both were written by motivational speakers, and both try to work their way into a whole teaching program with awards and special terms and the like. Personally, I don't care for this type of commercialization, and I'm not about to go out calling people "Freds" or hand out "Fred" pins, but I darn well am going to look at the message of the book seriously and take it to heart.
I recommend this as a book that will appeal to a lot of people because it is not intimidating (especially to non-readers) and because it is written in an easy conversational style. (I think it is a good book for reading clubs.)
And finally, as one of my favorite lines in the book said (spoken by Abraham Lincoln) "Whatever you are, be a good one."
It is a quick and enjoyable read, and it has a lot of real life examples and ideas. Most of it is commonsense, but that doesn't mean it isn't useful. It is all about the excellent service that a mail carrier provides over his career, and why he chooses to go "above and beyond" all the time with his dedication.
It reminds me a lot of another book called "Fish! A Remarkable Way to Boost Morale and Improve Results". We read both books for our workplace book-club and enjoyed both. Both were written by motivational speakers, and both try to work their way into a whole teaching program with awards and special terms and the like. Personally, I don't care for this type of commercialization, and I'm not about to go out calling people "Freds" or hand out "Fred" pins, but I darn well am going to look at the message of the book seriously and take it to heart.
I recommend this as a book that will appeal to a lot of people because it is not intimidating (especially to non-readers) and because it is written in an easy conversational style. (I think it is a good book for reading clubs.)
And finally, as one of my favorite lines in the book said (spoken by Abraham Lincoln) "Whatever you are, be a good one."
It is a good book, and a short book. It is well written. The book is entertaining and at the same time makes many good points.
The first of four sections covers how the author met Fred the mailman, and how very quickly the author realized that Fred was a superstar mail carrier. The basics of what a "Fred" is are explored, and then the author mentions sightings of other "Freds."
The second section explains how you can become a Fred. Basically you need to build relationships with others so you know them well enough to then be able to be create, take initiative and make a difference.
The third section gives pointers on how you can help others grow into being Freds. The basic steps are to:
1) Find - how do you recognize a Fred
2) Reward - how should Freds be rewarded
3) Educate - how help people improve their Fredness
4) Demonstrate - model the correct behavior
The final section recounts the value and importance of being a Fred.
This is a book worth reading. It provides a good reminder and motivation to go the extra mile and do a better job.
Top reviews from other countries
I think all companies could benefit from reading this!
The Fred Factor has my vote.










