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Fundamentals of Data Visualization: A Primer on Making Informative and Compelling Figures 1st Edition
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Effective visualization is the best way to communicate information from the increasingly large and complex datasets in the natural and social sciences. But with the increasing power of visualization software today, scientists, engineers, and business analysts often have to navigate a bewildering array of visualization choices and options.
This practical book takes you through many commonly encountered visualization problems, and it provides guidelines on how to turn large datasets into clear and compelling figures. What visualization type is best for the story you want to tell? How do you make informative figures that are visually pleasing? Author Claus O. Wilke teaches you the elements most critical to successful data visualization.
- Explore the basic concepts of color as a tool to highlight, distinguish, or represent a value
- Understand the importance of redundant coding to ensure you provide key information in multiple ways
- Use the book’s visualizations directory, a graphical guide to commonly used types of data visualizations
- Get extensive examples of good and bad figures
- Learn how to use figures in a document or report and how employ them effectively to tell a compelling story
- ISBN-101492031089
- ISBN-13978-1492031086
- Edition1st
- PublisherO'Reilly Media
- Publication dateMay 14, 2019
- LanguageEnglish
- Dimensions7 x 1 x 9 inches
- Print length387 pages
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- Publisher : O'Reilly Media; 1st edition (May 14, 2019)
- Language : English
- Paperback : 387 pages
- ISBN-10 : 1492031089
- ISBN-13 : 978-1492031086
- Item Weight : 1.8 pounds
- Dimensions : 7 x 1 x 9 inches
- Best Sellers Rank: #102,437 in Books (See Top 100 in Books)
- #19 in Business Mathematics
- #30 in Data Modeling & Design (Books)
- #49 in Data Processing
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The principles in the book are solid and agree with my experience: following the guidelines in the book will help you craft more meaningful figures that resonant more deeply with your audience and allow you the freedom to move away from the production of criminally overwrought visualizations that are so common in academia and elsewhere.
In the process, Wilke gives very approachable, high-level forays into elementary statistics, PCA, and map projections that felt like welcome and complementary diversions. I would have liked to have read a bit more about how humans perceive different visualization types, plotting characters and the like and how empirical studies of human perception can inform our design of visualizations; this was sprinkled throughout the text but a chapter on it would have been welcome. But that's a minor point; the text is clear and the entire book is incredibly well thought-out.
The code for all the figures, should you want it, is online; if you are an R user (note that the book is language-agnostic), studying it will give you power to craft and tweak your figures to a degree to make even the Wickham's of the world jealous. Highly recommended.
Top reviews from other countries
1. Amazon delivery was fast but not sure how come they damage the corners for most of the books they deliver. I think they need to work on their packaging n handling
2. The book is a grayscale print of the original edition for Indian subcontinent. Which I think should be blamed to the O’Reilly. I mean what’s the sense of selling a book on data visualisation with full chapters on Color usage without using any Color in book and mind you this is not like a very cheaply priced for India.
What I particularly love about the book is the author's classification of visualizations: ugly, bad, and wrong figures. Pure genius!
The book is probably most useful for Data Scientists using R, Python, Power BI, and Tableau.
A few personal highlights:
- Page 29: Besides from Tableau, I’ve rarely seen so much attention to color-coding continuous and categorical data. I love it.
- Page 53: If you’re in Data Science or Machine Learning, you will appreciate the Titanic samples.
- Page 61: The importance of not relying on default bins for visualizing a single distribution.
- Page 96: Many don’t like pie charts. I love the author's example where a pie chart might have been superior to other visualizations.
- Page 112: How visualizing nested proportions (I really don’t like the “sunburst”) can be improved.
- Page 233: Common pitfalls in color use.
- Page 267: EVERY FIGURE NEEDS A TITLE. Something I still do wrong.
- Page 297: Why line drawings have been popular. Here, the author shows a strong historical understanding of visualizations. What more can you ask for?
- Page 338: Something I have to remind myself constantly: “never assume your audience can rapidly process visual displays.”
- Page 343: how to strike the balance between making a visualization memorable and clear.
The book is clearly among my top 10 Data Science books.
Franco
Reviewed in Germany on March 8, 2021
What I particularly love about the book is the author's classification of visualizations: ugly, bad, and wrong figures. Pure genius!
The book is probably most useful for Data Scientists using R, Python, Power BI, and Tableau.
A few personal highlights:
- Page 29: Besides from Tableau, I’ve rarely seen so much attention to color-coding continuous and categorical data. I love it.
- Page 53: If you’re in Data Science or Machine Learning, you will appreciate the Titanic samples.
- Page 61: The importance of not relying on default bins for visualizing a single distribution.
- Page 96: Many don’t like pie charts. I love the author's example where a pie chart might have been superior to other visualizations.
- Page 112: How visualizing nested proportions (I really don’t like the “sunburst”) can be improved.
- Page 233: Common pitfalls in color use.
- Page 267: EVERY FIGURE NEEDS A TITLE. Something I still do wrong.
- Page 297: Why line drawings have been popular. Here, the author shows a strong historical understanding of visualizations. What more can you ask for?
- Page 338: Something I have to remind myself constantly: “never assume your audience can rapidly process visual displays.”
- Page 343: how to strike the balance between making a visualization memorable and clear.
The book is clearly among my top 10 Data Science books.
Franco
De nombreux graphiques illustrent parfaitement les concepts théoriques.







