The Future of Nonprofits 1st Edition

3.6 out of 5 stars 17 ratings
ISBN-13: 978-0470913352
ISBN-10: 0470913355
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Editorial Reviews

From the Author

Ever heard of an internal entrepreneur? You might know the type. They're kind of employee who pushes mercilessly towards the trends of the future. Often looked at as a little bit outside the mainstream, more often than not the decisions this internal entrepreneur makes on behalf of an organization pay off in spades.

So what makes an internal entrepreneur? How can you, as a nonprofit, create a culture that rewards innovation and doesn't shut it down?

The book "The Future of Nonprofits: Thrive and Innovate in the Digital Age"  helps organizations do those very things. Better predicting future trends helps to reshape culture, creating the kind of environment ripe for positive growth in this fast changing world we work in today.

Designed for nonprofit employees on all levels, the book will become a handbook for those interested in adapting in the modern world, not looking to be left behind.

The Future of Nonprofits helps organizations like yours capitalize on internal innovation. Innovative nonprofits are able to better predict future trends to remake and reshape their culture, structure, and staff to be a more nimble and lean. By applying the strategies laid out in this book, nonprofit professionals of all levels can prepare their organizations to take advantage of future trends  and develop innovative "internal entrepreneurs"  that will grow revenue and drive your mission.

David J. Neff and Randal C. Moss

From the Inside Flap

In 2009, a group in the United Kingdom did something extraordinary. They held a Tweetup (using Twitter to gather friends for a meeting) to support one of their favorite charities, Charity Water, a nonprofit organization bringing clean, safe drinking water to people in developing nations. Globally, the Twestival raised more than $250,000, providing the funds needed to bring access to clean water to more than 17,000 people. Learn how your nonprofit can discover new revenue streams, improve your constituent relations and become an engine of innovation with The Future of Nonprofits: Innovate and Thrive in the Digital Age.

Providing both inspiration and tactical advice to nonprofit leaders, program managers, staff, philanthropists, foundations, and new media professionals, The Future of Nonprofits shows you how to remake and reshape your nonprofit's culture, structure, and staff to become a more modern, nimble, and lean organization. This comprehensive playbook demonstrates how to create and launch a new, more flexible, innovative organization that is better equipped to embrace and leverage today's digital technologies. Authors David J. Neff and Randal C. Moss share their decades of experience creating innovative digital marketing, community building, social media, fundraising, and developing engagement projects and programs for the American Cancer Society, the AIDS Research Alliance, Planet Cancer, United Way, and Goodwill, among many others, to provide you with the tools, skills, and knowledge to grow and drive your nonprofit's mission.

Neff and Moss offer a wealth of insights into their methodologies and the projects and programs that inspire them. They dispense practical and tactical advice on how to begin and sustain a culture of innovation, how innovation pays, and how to evaluate the impact of your innovation efforts. They also show you how to present and sell the concepts to your organization's leadership at both the field and board levels.

Rich with case studies and experience gained from the authors' real-life successes and failures, the book concludes with actionable, concrete advice on how to create an organization that is ready and primed to grow and thrive on innovative ideas that reap results.

Make the most of today's digital marketing opportunities with the help of The Future of Nonprofits.

Product details

  • Publisher ‏ : ‎ Wiley; 1st edition (April 7, 2011)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 272 pages
  • ISBN-10 ‏ : ‎ 0470913355
  • ISBN-13 ‏ : ‎ 978-0470913352
  • Item Weight ‏ : ‎ 1.03 pounds
  • Dimensions ‏ : ‎ 6 x 0.81 x 9 inches
  • Customer Reviews:
    3.6 out of 5 stars 17 ratings

Customer reviews

3.6 out of 5 stars
3.6 out of 5
17 global ratings
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Reviewed in the United States on May 3, 2011
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Reviewed in the United States on April 19, 2011
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Maurice
1.0 out of 5 stars Very poor...
Reviewed in France on February 2, 2015
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