Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
To get the free app, enter your mobile phone number.
Get Seen: Online Video Secrets to Building Your Business Hardcover – January 12, 2010
The Amazon Book Review
Author interviews, book reviews, editors picks, and more. Read it now
Frequently bought together
Customers who bought this item also bought
From the Back Cover
Use online video to Get Seen and drive your business to new heights
The new rules of social media are constantly changing. The world of online video is exploding. Hollywood is getting into the game, professional actors and writers are joining in, and independent producers are finding their niche. Now, companies are wide awake to the new opportunity that video presents for product and brand promotion, as well as long-term customer engagement.
Are you paying attention? Are you getting your business seen?
In Get Seen, online video maven Steve Garfield offers a quick and complete toolkit that shows you how to get the massive exposure that online video can give your business. Want proof? Look inside for:
- Real case studies of businesses using video to boost exposure and grow sales
- Tools and strategies for expanding your business into the social Web
- Simple step-by-step guidelines and clever ideas for recording, editing, and exporting video
- Tips on building a community around your content, increasing your views and your exposure, and getting your content to go viral
Video is the ideal way to tell your story, which leads to more business.If you're ready to take full advantage of the newest resource in thesocial media arsenal, Get Seen is the guidebook you need.
"Steve Garfield is hilariously awesome. He gave us timely advice when we started our videoblog, and now he's put that advice and more into this ridiculously thorough guide."
—JIMMY FALLON, Late Night with Jimmy Fallon
About the Author
Steve Garfield works with and advises Fortune 500 brands, such as AT&T, Kodak, Nokia, and Panasonic, and media outlets CBS, NBC, and PBS. Nationally featured on CNN, Garfield is the Boston correspondent for the pioneering video podcast Rocketboom and a longtime video blogging expert. He lectures on new media at Boston University, Northeastern, and Emerson College. Garfield also serves as an advisor to many of the Web's early video startups. For more information, please visit: stevegarfield.com/getseen
If you buy a new print edition of this book (or purchased one in the past), you can buy the Kindle edition for only $2.99 (Save 88%). Print edition purchase must be sold by Amazon. Learn more.
For thousands of qualifying books, your past, present, and future print-edition purchases now lets you buy the Kindle edition for $2.99 or less. (Textbooks available for $9.99 or less.)
Browse award-winning titles. See more
Top customer reviews
There was a problem filtering reviews right now. Please try again later.
What the book does not have are details of how to code a blog that contains videos. (In other words, it will tell you to copy-and-paste the link from YouTube to your blog, but it does not attempt to give you sample PHP-SQL code to make your own Web site with blog and video capabilities.) The book never promises to do that, so it is not a negative; I just mention it to inform.
I very much enjoyed reading and re-reading the book, and I would recommend it to those for whom the title holds interest.
I help people "productize their knowledge" and yes, this includes producing videos for them. I like to think I know a thing or two about video. And that's just it, I still learned a lot from this book. And more importantly, I got ideas from it. It's truly a resource.
Steve has put together a book that helps people understand and apply video to their business. Steve includes real world examples, references external sites, and shares his experiences to save you weeks of frustration. Steve spells out the tools you need, the services to use, and the steps to take. You can do it because it's all here in a thorough, well organized, and lively book. You'll walk away with the advice, ideas, and resources to make it happen.
If you're a solopreneur or a small business, you need to get this book. If you're looking to incorporate video into your online presence, you need to get this book. If you're looking to take yourself, your brand, or your business, to the next level, you need, to Get Seen.
Most recent customer reviews
It was pretty apparent the intended audience was the more "entry level" crowd simply...Read more