Giftology: The Art and Science of Using Gifts to Cut Through the Noise, Increase Referrals, and Strengthen Client Retention Paperback – March 6, 2018
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Even if you currently give gifts to the people who are most important to your business, this book will teach you how to up-level your gift-giving strategy, and thus, take your most important relationships to the next level, which will result in an increase in revenue, good will, and all that matters most, to you, and to your bottom line.
If you've never considered giving gifts to the people who matter most to you and your business, this book will open your eyes to what's possible, and make it as simple (and affordable) for you to execute. In other words, it's time to buy this book and (insert cheesy pun) give yourself the gift of Giftology.
I have used these strategies to become friends with an Owner of a NBA team, multiple NYT Bestsellers, and countless entrepreneurs. It has also helped me close speaking opportunities all around the world.
Giving without expectations is hard, but John does a brilliant job explaining why this is a necessity.
Read and execute and your life and business will be better because of it.
It really feels like a ninja trick - you build up massive goodwill, suddenly have their attention, you look like a hero, and on top of that it feels really good to give!
Giving can be tricky sometimes though, and this book lays out the do's and don'ts on how to look first class instead of like an average joe.
The info in this book is so actionable and insightful - I don't know, I don't want to lay it on too thick but I just really like it - people should know this. Just get yourself a copy.
If you or your organization give gifts I urge to you read this before you send out your barrage of Holiday gifts with you logo plastered all over them. And it's a quick and easy read.
Nevertheless, this book was a disappointment. It seemed to be more of a puff piece for the author's company than anything else. Chapters were three or four pages at the most (the chapters occupy 153 pages, yet there's 31 chapters), discussing one maxim of smarter gift giving.
I'm pleased with the concepts I learned from the book, but I'm confident I could've learned just as much from watching the author's various interviews on gift giving. This is my gift to you: Please save your money.
Top international reviews
John teaches how you don’t need a large budget to accomplish this.