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The Global Brand: How to Create and Develop Lasting Brand Value in the World Market Hardcover – September 30, 2008

4.1 out of 5 stars 10 customer reviews

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Product details

  • Hardcover: 272 pages
  • Publisher: St. Martin's Press (September 30, 2008)
  • Language: English
  • ISBN-10: 9780230606227
  • ISBN-13: 978-0230606227
  • ASIN: 0230606229
  • Product Dimensions: 6.4 x 1 x 0.4 inches
  • Shipping Weight: 1 pounds (View shipping rates and policies)
  • Average Customer Review: 4.1 out of 5 stars 10 customer reviews
  • Amazon Best Sellers Rank: #1,853,888 in Books (See Top 100 in Books)
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