Goliath's Revenge: How Established Companies Turn the Tables on Digital Disruptors 1st Edition
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From the Inside Flap
GROW YOUR COMPANY AND ACCELERATE YOUR CAREER IN UNCERTAIN TIMES
The story of disruption in the digital era is almost mythical: the Silicon Valley whiz kids sweep in with agility and new ideas, attacking the established pecking order. In every industry, customer loyalty is up for grabs, long-term leaders are on the defensive, and yesterday's skills are no longer enough. But the story is changing. Goliath's Revenge describes how established businesses (and professionals with established careers) can stop focusing on the threat and start recognizing the unique advantages of their position.
By following six new rules of innovation, you can reset your company's strategy--and your own career--to become a digital disruptor and carve out your future leadership position.
- Deliver market-shaping customer outcomes
- Balance top-down and bottom-up innovation
- Unlock the latent value in existing data assets
- Accelerate innovation through external networks
- Build the digital skills needed for lifetime employment
- Use your purpose to fuel disruptive opportunities
Stop trying to mimic the disruptors and reclaim your rightful place at the top of the business hierarchy. These six rules will help you break out of the "me too" trap by identifying the strengths that are unique to you and your organization. Even in this age of digital disruption, established leaders already have the advantage. Goliath's Revenge will teach you how to use it.
From the Back Cover
Digitalization is causing all companies to rethink the value they deliver to customers and the skills they develop in their employees. Goliath's Revenge provides actionable best practices and detailed case examples for both.
Toshiaki Higashihara, CEO, Hitachi
Goliath's Revenge succeeds where most business books fall short by delivering the practical steps needed to transform your company to its new growth model for the digital future. Definitely worth a read.
Dave Yost, former CEO AmerisourceBergen and Board Director for Bank of America, Marsh & McLennan, Johnson Controls
Digital disruption is now the norm, with the consumer in the driver seat. Goliath's Revenge can help leaders realise their digital ambitions.
Jan Zijderveld, CEO Avon
Goliath's Revenge goes beyond the stale doom and gloom stories of digital disruption to offer incumbents a playbook to craft their own journey and the confidence to invest in it.
Julie Ask, Vice President and Principal Analyst Forrester
Will your business be disrupted? Definitely. Do the disruptors have to be a small band of hackers in a garage? Definitely not. This book is full of practical tips for big companies to get a leg up on scrappy startups.
Adam Grant, New York Times Best-Selling Author of ORIGINALS, GIVE AND TAKE, and OPTION B with Sheryl Sandberg
An invaluable roadmap for shaping your career with specific helpful recommendations around the new skills and experiences required to prosper in the digital age.
Mehrdad Baghai, New York Times and Wall Street Journal Best-Selling Author and Industry Professor, University of Technology Sydney
In the dizzying race toward digital transformation, companies face the daunting task of setting the right tone, vision, and path forward. Every global leader should read this with a keen eye.
Shane Tedjarati, President & CEO, Global High Growth Regions, Honeywell
Digital transformation requires companies to be leaders, not spectators. Goliath's Revenge shows how large enterprises are uniquely equipped to deliver step-change digital outcomes, and to do so at scale.
Mike Lawrie, CEO DXC Technology
A must read for how companies can successfully develop a digital program to defend their core franchises and grow with new digital services.
Bill Ruh, CEO, GE Digital
There has never been a more important time for boards to be aware of digital disruption. Goliath's Revenge lays out the key elements that boards and leadership teams should focus on.
Peter Gleason, CEO, National Association of Corporate Directors
Traditional boundaries in retail are breaking down. Hewlin and Snyder show how to accelerate digital innovation around experiences that meet the needs of today's consumer.
Chris Gheysens, CEO Wawa
Goliath's Revenge provides the roadmap that established companies need as they put their data to work and run the Silicon Valley playbook for themselves.
Doug Merritt, President and CEO, Splunk
Goliath's Revenge lays out the courageous journey every leading company must take to stay on top. Hewlin and Snyder provide the rules for reinventing your company and yourself.
Krishnan Rajagopalan, CEO Heidrick & Struggles
Digital is changing how healthcare is delivered and empowering patients to be more involved in their care. Goliath's Revenge lays out how to shape this transformation.
Madeline Bell, CEO Children's Hospital of Philadelphia
Hewlin and Snyder have provided a great guide for any entrenched company to win in today's data rich world while staying ahead of disruption.
Mark Vergnano, CEO, Chemours
We are well into the digital revolution in healthcare. The rules in Goliaths Revenge will separate the disruptors from the disrupted.
Lynnette Cooke, CEO, Kantar Health
- Item Weight : 1.04 pounds
- Hardcover : 288 pages
- ISBN-10 : 1119541875
- ISBN-13 : 978-1119541875
- Product Dimensions : 6.3 x 1.2 x 9.1 inches
- Publisher : Wiley; 1st Edition (February 12, 2019)
- Language: : English
- Best Sellers Rank: #103,569 in Books (See Top 100 in Books)
- Customer Reviews: