- Audible Audio Edition
- Listening Length: 10 hours and 1 minute
- Program Type: Audiobook
- Version: Unabridged
- Publisher: HarperAudio
- Audible.com Release Date: July 13, 2010
- Language: English
- ASIN: B003VXI5MS
- Amazon Best Sellers Rank:
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Good to Great: Why Some Companies Make the Leap...And Others Don't Audiobook – Unabridged
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The material covers many point of many companies and brings out what enabled the best to become the best. After finishing the CDs I wondered why I was not told about this in college when going for my Business degree. Some of the material is dated, like when they tell you how awesome Circuit City is. However you can use the same material and understand why CC is no longer around.
If you are motivated to do great things inside your company this will give you ideas to determine the others around you who feel the same way, and how to identify the points in your company that will make you great and those that will delay growth.
Collins wrote Good to Great as a sequel to the book Build to Last, a book that focused on what great companies needed to keep doing to stay dominant. However, Build to Last was not useful to everybody, considering that not everybody is part of a great company. This aroused a question in Collins head, how do companies become great? Based on this question, Collins and his students took on a quest to find answers through extensive research.
Ultimately, the team came up with five answers that combined together are believed to transition a good company into a great company: level five leadership, first who then what, confront the brutal facts, hedgehog concept and culture of technology. Significantly, the importance of level five leadership is stretched throughout the entire book, which makes this topic, in my opinion, the most critical factor for companies who made the transition from Good to Great.
A level five leader, described by Collins is a highly educated, motivated and humble individual who is willing to make any sacrifice necessary to prosper a company. When describing the differences between a level five and a level four leader, I like to think of them as generals of war. A level five leader can be thought of as a savior. He will lead successfully lead you to war, and when it all seems to be falling apart, a level five leader will come back against all odds and win the war. A level four leader however, is great general, he will lead you to war and he will win many battles, but he will also lead you to defeat. He will not be able come back and save his troops.