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Growing Your Herb Business Paperback – January 7, 1994
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From the Back Cover
She explains how to:
-- determine a start-up budget
-- select a suitable location
-- build and track inventory
-- develop marketing strategies
Bertha Reppert shares her secrets for developing a broad range of herbal products. Growing Your Herb Business also includes imaginative ideas for effective packaging, hosting special events, and seasonal promotions. Reppert even suggests methods for expanding your business through wholesaling, mail order catalog sales, and newsletters.
About the Author
Top Customer Reviews
"My Aunt Bertha went to her grave with jet black hair thanks to the sage dye bath she boiled in an old iron skillet. I tried her trick and, by Jove, it also cleans the skillet."
Thanks to this book, I now know why my rosemary topiaries keep dying, how to plant mint so it doesn't take over the whole garden plot, and how to start tarragon (NOT from seed).
Do not expect too much detail about herbs--only the top thirteen (a baker's dozen) are discussed in any detail. There's also none of that fuzzy New Age business about cutting veronica in the dark of the moon and putting in your true love's mead. This author is primarily a businesswoman:
"'Oh Rosetta,' I protested, 'you'll never make money this way.' 'But I'm so happy,' was the soft reply."
Rosetta didn't have a business plan, didn't pay attention to marketing her product, labeling her herbs, and restocking them. Basically, she had a hobby that she enjoyed, not a business.
This book has got literally hundreds of tips on how to make your herbal business a success. If you just grow herbs for your own enjoyment, Bertha and her friends still have a lot of great information for you in this book. You might even want to try boiling a few sage leaves in your skillet after you read it.
I would recommend this book to anyone starting a business.
Bertha Reppert shares her list of 13 most-popular herbs to start with, and provides information on finding your niche, determining startup costs, selecting a sales location, pricing and packaging your products, controlling inventory, paying taxes, hiring staff, preparing for holiday sales, selling retail and wholesale, wholesale purchasing, planning events, marketing and more.
Throughout the book you'll read 50 stories about others who are successfully earning a living from their passion with herbs. While these stories are indeed inspirational, they are too short, and after a while they all started to sound the same. There's also a chapter that includes 50 profitable product ideas, some which seem to overlap. An Appendix includes a few resources, newsletters, wholesalers, product suppliers and a list of addresses for all the businesses in the 50 stories.
But these are minor complaints. I'm sure that after reading Growing Your Herb Business, you'll have more ideas than you'll know what to do with. This is a great book for stimulating creativity. Recommended.
Disclosure: I received a review copy of this book from the publisher.
Most Recent Customer Reviews
I had some good information, but not what I was expecting. Some information was dated.Published 2 months ago by Linda
This book answers the questions I had and made me aware of those that I should have been asking. It is a thorough and enjoyable read.Published 13 months ago by Diane Wildermuth
My mom is trying to start a herb farm. This book gave her some great tips.Published 20 months ago by Ari
Amazing amount of info packed into this one little book! Very easy to read - it's as if the author is talking with you at a kitchen table or workshop. Read morePublished 20 months ago by Michele
What I would have given to sit down with Bertha Reppert, or strolled through the garden with her. This book is well written, such an enjoyable read. Read morePublished on July 10, 2014 by Suzanne