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Bob Baker

Guerrilla Music Marketing, Encore Edition: 201 More Self-promotion Ideas, Tips and Tactics for Do-it-yourself Artists Paperback – August 22, 2014

by Bob Baker (Author)

15 ratings

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Take a moment to picture this in your mind ...

A room packed with enthusiastic fans at your next gig. An inbox loaded with e-mails from fans and media people clamoring to know more about your music. A clipboard overflowing with the names and addresses of people who just signed up on your mailing list. While you're at it, imagine this ... So many orders for your music and merchandise, you don't know how you'll get them all out in one day. The sweet feeling of being connected to and appreciated by thousands of music fans around the world. Does this picture match your reality today? If not, what's keeping you from getting there? It could be as simple as a new idea, a fresh approach, or a simple way of cutting through and reaching your ideal fans. Sometimes, it's the little things that create major breakthroughs. And those are exactly the kinds of tools, tips and strategies you'll find in "Guerrilla Music Marketing, Encore Edition: 201 More Self-Promotion Ideas, Tips & Tactics for Do-It-Yourself Artists" by Bob Baker. The first book in this series, the highly acclaimed "Guerrilla Music Marketing Handbook," has for years been considered the self-promotion bible for independent, empowered musicians. Derek Sivers, founder of CD Baby, called it "the most creatively inspiring book I've ever seen on promoting your music!" About.com described it as "the one thing you need to launch a profitable music career." This 228-page sequel delivers an arsenal of low-cost, high-impact promotion ideas for do-it-yourself, empowered musicians just like you. Within its pages you'll uncover creative ways to get exposure, connect with fans, sell music, and make more money with your music! NOTE: This is NOT an updated version of "Guerrilla Music Marketing Handbook." It's a completely different title with a new set of tips and real-life tactics to help you succeed.

Print length

228 pages
Language

English
Publication date

August 22, 2014
Dimensions

6 x 0.52 x 9 inches
ISBN-10

0971483833
ISBN-13

978-0971483835
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Product details

Publisher : Spotlight Publications; Encore ed. edition (August 22, 2014)
Language : English
Paperback : 228 pages
ISBN-10 : 0971483833
ISBN-13 : 978-0971483835
Item Weight : 12.2 ounces
Dimensions : 6 x 0.52 x 9 inches

Best Sellers Rank: #3,508,220 in Books (See Top 100 in Books)
- #1,674 in Music Business (Books)
- #4,476 in Music Encyclopedias
- #4,769 in Music Reference (Books)

Customer Reviews:
15 ratings

Customer reviews

5 star		48%
4 star		29%
3 star		23%
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noblea

Nancy's Review

Reviewed in the United States on January 27, 2013

Verified Purchase

I respect Bob Barker take on music marketing as an indie marketing leader. And would recommend any of his books ,blogs free material or courses to anyone in this business .

Helpful

Colorado Kid

Four Stars

Reviewed in the United States on February 22, 2015

Verified Purchase

very informative and thought provoking

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Steve Winno

This is a good tae n the music side of things

Reviewed in the United States on March 27, 2015

Verified Purchase

Bob Baker knows how to sell ice to eskimos. This is a good tae n the music side of things. I learned a few key ideas that I will use going forward. Easy read.

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Hann

Self Promotion in the music industry

Reviewed in the United States on July 25, 2011

Verified Purchase

This is a sequel with updates on the guerilla music marketing handbook. If you're looking for the extra tips and tricks to promote yourself in the music industry, try having a read at this.

Helpful

C. Harbert

Awesome resource

Reviewed in the United States on January 27, 2008

Verified Purchase

Easy read and very informative. This book will take you by the hand and help you become a more productive, successful and creative musician.

2 people found this helpful

Helpful

Skip Spoerke

Help Is On the Way!

Reviewed in the United States on November 24, 2007

The music business is one of the few industries that truly takes creativity and self-motivation to a whole new level. The Guerrilla Music Marketing Encore Edition is designed to further help us starving musicians and other just-as-hungry industry people set the stage for being the best in areas that our competition is lacking - connecting with our fans and gaining new ones. Read and learn Guerrilla Music Marketing Handbook: 201 Self-Promotion Ideas for Songwriters, Musicians and Bands on a Budget (Revised & Updated) first.

It's a cut-throat world. What are you doing to better your odds? I highly suggest not only reading this book, but also applying everything between the front and back covers of this book to how you do music business. Become the success story. Buy this book.

Guerrilla Music Marketing, Encore Edition: 201 More Self-promotion Ideas, Tips and Tactics for Do-it-yourself Artists

and this one too:

Guerrilla Music Marketing Handbook: 201 Self-Promotion Ideas for Songwriters, Musicians and Bands on a Budget (Revised & Updated)

2 people found this helpful

Helpful

Genesis

Where Do You Start?

Reviewed in the United States on September 15, 2008

There is so much information in this book! The price doesn't compare to the knowledge you obtain...not by a long-shot! I felt like a kid in a candy factory. Guerrilla Music Marketing gave me so many choices of ways to do things, I didn't know where to start! All the information is explained in simple terminology and words you can understand. You don't need a dictionary for this one. If you are truly an I.N.D.I.E artist (the author defines the acronym in the book - I'm not giving any details away) you have to own this book! There's 2 books I carry...my bible and Guerrilla Music Marketing!

One person found this helpful

Helpful

Gina G

Simply ALL I NEED

Reviewed in the United States on September 23, 2007

It provides a better grasp on the marketing aspect in the music industry. i feel less overwhelmed to try and be innovative. With Bob's ideas as a start, the ideas just come flowing after that. His ideas are really helping my business. Ive been able to increase profits in less than a month, and have been able to book several BETTER gigs for the bands I represent. Thanks to him and myspace I just might be the happiest promoter in Los Angeles.

3 people found this helpful

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