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HSI Professional Ceramic Tourmaline Ionic Flat Iron hair straightener, with Glove, Pouch and Travel Size Argan Oil Leave-in Hair Treatment

4.4 out of 5 stars 25,302 customer reviews
| 963 answered questions
About the Product
  • Use with fine to coarse hair to Straighten, Flip and Curl
  • 1 inch solid ceramic tourmaline plates and advanced infrared heat technology
  • 360 degree swivel cord
  • Includes Argan Oil leave-in hair treatment to help smooth and protect tresses
  • Straighten, flip and curl your hair
  • Adjustable temperature from 240F to 400F (120C - 200C) to suit all hair types
  • Ceramic/tourmaline ion plates create a shinier, silkier finish in lesser time
  • 1 inch plate width, wide enough for any hair length and hair types, yet narrow enough for bangs
  • Transform frizzy, dull hair into gorgeous straight, sleek locks
  • Is wordlwide dual voltage compatible 110v-220v

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Product Description

Style Name: 1st Generation Flat Iron

The Proffesional HSI Flat Iron is great for transforming frizzy, dull hair into gorgeously straight, sleek locks. Aside from straightening, the Proffesional HSI Flat Iron curls and flips hair beautifully, its 1" plates giving maximum control for all hair types. With flash quick heating and swivel cord, this iron provides great style without making a mess or taking too much time. Featuring new easier grip with ergonomic design for easier hold, the styler flat iron also has versatile heat settings to provide you with total control for all your hairstyling needs. Moist ceramic heat with solid ceramic plates and coils will maintain even temperature

Product Details

Style Name: 1st Generation Flat Iron
Product Warranty: For warranty information about this product, please click here [PDF]
  • Shipping Weight: 1.3 pounds (View shipping rates and policies)
  • Domestic Shipping: Item can be shipped within U.S.
  • International Shipping: This item can be shipped to select countries outside of the U.S. Learn More
  • ASIN: B001MA0QY2
  • UPC: 887115564913 609207119128 700112136948 804879103509 880147588513 700112135026
  • Item model number: E038
  • Average Customer Review: 4.4 out of 5 stars  See all reviews (25,302 customer reviews)
  • Amazon Best Sellers Rank: #35 in Beauty (See Top 100 in Beauty)
  • Product Warranty: For warranty information about this product, please click here [PDF]

Customer Questions & Answers

Customer Reviews

Top Customer Reviews

Style Name: 1st Generation Flat Iron Verified Purchase
Honestly, by far these are the best flat irons I've ever had..I really loved how good they straightened and curled..they gave me beautiful curls and when I wanted my hair straight it straightened right up..they didnt burn my hair or leave that burnt smell..I plan on purchasing from them in the future..and i received my item in two days..
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Style Name: 1st Generation Flat Iron Verified Purchase
Length: 2:10 Mins
My wife decided that she wanted a flat iron hair straightener and she thought this model looked the best. When she got it and used it for the first time she was very excited. It was easy to use and she got professional results doing it herself. I have included a video on the product and show the before and after results on her hair. (Please don't make fun of her before hair photo)

My wife used the temperature setting between 2/3 and 3/4 of fully turned on all the way.

The model has some very good features and it really is a high quality product. Just a couple of issues you should be aware of:
1. If you plug in the flat iron and it will not come on, press the reset switch on the cord circuit breaker to reset it.
2. The unit does not have an automatic shut off timer so make sure you turn it off or unplug it. If you have children I would unplug it and store it properly away after it was cooled off.

Please take the time to watch the video and I hope it is of benefit to you.

Flat iron included accessories:
* Nice traveling bag
* Flat iron
* Heat glove
* User instruction manual

Main Features:
* Adjustable temperature from 140° to 410° F to suit your hair type.
* Smooth ceramic plates that easily slide through your hair.
* 1 inch wide plates to work with any hair type and style and also allow you to straighten your bangs.
* Power cord is 7 feet long with built in circuit breaker
* On/off switch.
* Heat indicating LED light.
* Fast and easy to use with professional results.
* Comes with protective heat glove if you want to use it.
* Swivel power cord to eliminate the power cord from twisting.
* Operates on 110 to 240 VAC and 50/60 Hz

This is a good product and deserves a 5 Star rating.
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Style Name: 1st Generation Flat Iron Verified Purchase
Thank you seller and Amazon for such a smooth and speedy transaction!

This is the best iron I've ever had. I've been flat ironing my own hair for over 12 years and I feel confident writing this review knowing that flat ironing is a learned skill and not everyone is doing it correct, hence complaining about snagged hair and taking too long to iron etc..I have long, frizzy and wavy hair, yet it's thin. Stubborn at the roots for sure..I've always had to go over and over with other irons. NOT WITH THIS HSI!!!

This HSI:
Did not snag or tug at my hair
No burnt smell
Ironed quickly and efficiently
Not ONE of my hairs was ripped out in the plates
Took away frizz and worked on my stubborn hair quickly!

The light went from red to green when it was heated up for use, very quickly. Came with a little trial Argan oil and glove.
Also has storage pouch. You can adjust the temperature dial as well. I LOVE that the cord is longer than any iron I've ever owned..Hot Tools, Corioliss and Chi to name a few. Well worth the money!

In my photo the bottom of my hair looks not as straight as it should be..because it hasn't been cut in almost a year (shameful I know lol) so I don't blame that on the iron!
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Style Name: 1st Generation Flat Iron Verified Purchase
I just love it .. Works great on all hair types . Perfect for us . I glad I purchased it .
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By Scruz on December 30, 2012
Style Name: 1st Generation Flat Iron Verified Purchase
I wanted a flat iron that not only flattened but flips and curls too! I bought this product because of the reviews and price. I am so glad I did. I used it to curl my hair and I have to say it works better than a curling iron. I love it!
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Style Name: 1st Generation Flat Iron Verified Purchase
I give this flat iron a five star because for such an affordable price this is a quality product. I am an African American with medium long hair that is kinky/curly and thick after using this flat iron along with the argon oil my hair is left shiny soft and incredibly heathy looking and soft to the touch. I immediately ordered the 4oz size and the 50 percent off coupon for the full size enclosed in the box was icing on the cake. Don't hesitate this is a great buy!!! I spent hours reading reviews before my purchase so I decided to give back and give an honest review.
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Style Name: 1st Generation Flat Iron Verified Purchase
The only reasons I bought this flat iron was because the price was right - only $44.23 and the reviews were great. For $44 I thought it would be worth the risk of not knowing the manufacturer to go ahead and get this since it is a professional flat iron. I had been using a Chi iron. After reading several reviews on Amazon about how others had a CHI that broke, I thought it might be a good idea for me to get this as a backup in case my own CHI breaks soon. Now my old CHI is the backup and the HSI is my main one!

This HSI flat iron is great. The features I love:
-Adjustable temperature control
-Swiveling cord so no tangles/twists
-Plastic behind the heated plates does not get too hot so I can grab that part when I need to
-Both straightens and curls my hair
-Smooth plates, nicely constructed so my hair doesn't get caught up in it and pulled out

I have very thick, curly hair and this flat iron does a quick job straightening my hair. i would recommend this product and would buy an HSI again if I had the need.

UPDATE AFTER 1 1/2 YEARS
My HSI flat iron is still going strong! I use it about 3 times each week as my only flat iron. It works as well as it did on day 1 and I've had no problems with it at all!
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