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Happiness: A Revolution in Economics (Munich Lectures in Economics) Paperback – August 13, 2010
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An outstanding overview of the subject by a world leader in the field. Frey has an instinct for the right, revealing question combined with the techniques to find an illuminating answer.(Lord Richard Layard, Emeritus Professor of Economics, London School of Economics)
Long a pioneer in the application of psychology to economics, Bruno Frey provides a masterful synthesis of happiness research, and demonstrates both its policy value and growing challenge to economic orthodoxy.(Richard A. Easterlin, Department of Economics, University of Southern California)
About the Author
Burno S. Frey is Professor of Economics at the University of Zurich, Distinguished Professor of Behavioural Science at Warwick Business School, University of Warwick, and Research Director of CREMA (the Center for Research in Economics, Management, and the Arts).
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The book starts out with (I think a persuasive) argument that happiness can be quantified for purposes of economic study and proceeds to describe what economists have learned by paying attention to happiness. The book continues by exploring new directions of research (such as procedural utility - the idea that not only the outcome matters to people) and implications for policy.
I highly recommend the book to economists or those interested in economics as well as those interested in happiness. I have researched happiness from reading much psychology literature and this book provided new insight that I have not had from the books and articles in psychology.