Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.

  • Apple
  • Android
  • Windows Phone
  • Android

To get the free app, enter your mobile phone number.

"Hey, Whipple, Squeeze This": A Guide to Creating Great Ads (Adweek Magazine Series) 1st Edition

4.5 out of 5 stars 93 customer reviews
ISBN-13: 978-0471293392
ISBN-10: 0471293393
Why is ISBN important?
ISBN
This bar-code number lets you verify that you're getting exactly the right version or edition of a book. The 13-digit and 10-digit formats both work.
Scan an ISBN with your phone
Use the Amazon App to scan ISBNs and compare prices.
Have one to sell? Sell on Amazon
Buy used
$7.78
Condition: Used - Good
Used - Good
Book Condition: This item shows signs of wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact , but may have aesthetic issues such as small tears, bends, scratches, and scuffs. Spine may also show signs of wear. Pages may include some notes and highlighting. May include "From the library of" labels. Satisfaction Guaranteed.
Condition: Used: Good
Comment: This item shows signs of wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact , but may have aesthetic issues such as small tears, bends, scratches, and scuffs. Spine may also show signs of wear. Pages may include some notes and highlighting. May include "From the library of" labels. Satisfaction Guaranteed.
Access codes and supplements are not guaranteed with used items.
68 Used from $0.10
FREE Shipping on orders over $25.
More Buying Choices
6 New from $5.94 68 Used from $0.10 1 Collectible from $24.95

There is a newer edition of this item:

Free Two-Day Shipping for College Students with Prime Student Free%20Two-Day%20Shipping%20for%20College%20Students%20with%20Amazon%20Student


"Rebound" by Kwame Alexander
Don't miss best-selling author Kwame Alexander's "Rebound," a new companion novel to his Newbery Award-winner, "The Crossover," illustrated with striking graphic novel panels. Learn more
click to open popover

Editorial Reviews

Review

From the Publisher

See all Editorial Reviews

Product details

  • Series: Adweek Magazine Series (Book 5)
  • Paperback: 272 pages
  • Publisher: Wiley; 1 edition (March 3, 1998)
  • Language: English
  • ISBN-10: 0471293393
  • ISBN-13: 978-0471293392
  • Product Dimensions: 6 x 0.7 x 9.1 inches
  • Shipping Weight: 13.6 ounces
  • Average Customer Review: 4.5 out of 5 stars 93 customer reviews
  • Amazon Best Sellers Rank: #1,585,816 in Books (See Top 100 in Books)
  • Would you like to tell us about a lower price?
    If you are a seller for this product, would you like to suggest updates through seller support?

NO_CONTENT_IN_FEATURE

Amazon First Reads | Editors' picks at exclusive prices

Customer Reviews

Rated by customers interested in
Business & Economics Books
4.2 out of 5 stars
4.2 out of 5 stars
Marketing Books
5.0 out of 5 stars
5.0 out of 5 stars
Advertising Books
5.0 out of 5 stars
5.0 out of 5 stars

Read reviews that mention

Top customer reviews

November 8, 2007
Format: Paperback|Verified Purchase
Comment| 2 people found this helpful. Was this review helpful to you? Report abuse
July 13, 2004
Format: Paperback|Verified Purchase
Comment| 5 people found this helpful. Was this review helpful to you? Report abuse
June 5, 2012
Format: Paperback|Verified Purchase
Comment| 3 people found this helpful. Was this review helpful to you? Report abuse
May 5, 2008
Format: Paperback|Verified Purchase
Comment| One person found this helpful. Was this review helpful to you? Report abuse
January 7, 2008
Format: Paperback|Verified Purchase
Comment| 2 people found this helpful. Was this review helpful to you? Report abuse
March 4, 2003
Format: Paperback|Verified Purchase
Comment| 2 people found this helpful. Was this review helpful to you? Report abuse
November 30, 2009
Format: Paperback|Verified Purchase
Comment|Was this review helpful to you? Report abuse
March 11, 2012
Format: Paperback|Verified Purchase
Comment|Was this review helpful to you? Report abuse

Most recent customer reviews