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The Hidden Power of Electronic Culture: How Media Shapes Faith, the Gospel, and Church Paperback – February 5, 2006

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Shane Hipps (Author)
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Shane Hipps (Author), Brian McLaren (Foreword)
4.6 out of 5 stars 17 customer reviews
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Product Details

  • Paperback: 176 pages
  • Publisher: Zondervan/Youth Specialties (February 5, 2006)
  • Language: English
  • ISBN-10: 0310262747
  • ISBN-13: 978-0310262749
  • Product Dimensions: 6.1 x 0.5 x 9.1 inches
  • Shipping Weight: 3.2 ounces (View shipping rates and policies)
  • Average Customer Review: 4.6 out of 5 stars  See all reviews (17 customer reviews)
  • Amazon Best Sellers Rank: #103,053 in Books (See Top 100 in Books)

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Customer Reviews

Top Customer Reviews

5.0 out of 5 starsMcLuhan revisited
By J. Daniel Hess on June 1, 2006
Format: Paperback
As a young professor at Goshen College in the 1960s I bumped into a professional challenge. I had come upon Marshall McLuhan's books which introduced an entirely new way of thinking about the media. (Later we used the term paradigm shift.) McLuhan found his way into my course syllabuses and coffee conversations. A friend once told me that I was totally McLuhan-washed.

Problem was, the profession didn't have a very good word for McLuhan. Stylists scoffed at his style; communicologists asked for his research methodology; and the qualitative analysts couldn't find coherence in McLuhan's broad shot. Was something wrong with me that I so revered the Toronto seer?

Forty years later a former student called me. "Check out Shane Hipps' book."

I am pleased to recommend a McLuhan inspired The Hidden Power of

Electronic Culture. I look through a rear-view mirror and wonder how much better my own classes might have been had I, in the 1960s and 1970s, come upon this kind of interpretation and application of McLuhan's seminal work.

Hipps is a deeply spiritual pastor; his book, subtitled "How Media Shapes(sic) Faith, The Gospel, and Church" offers him an opportunity to explore the "cultural engagement" of people of faith. McLuhan never struck me as particularly religious, but I am sure he would approve of how Hipps has appropriated his thought.

Central to McLuhan's understanding was that media (Why did Zondervan make the noun singular on the cover?) are "dynamic forces with power to shape us, regardless of content." Hipps smartly pulls together the widest range of McLuhan's writing to suggest more precisely the nature of the dynamic forces. He identifies McLuhan's "four laws" of media. The media

extend...Read more ›
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5.0 out of 5 starsYou can't know the players without a program.
By David from NH on June 10, 2006
Format: Paperback
"I contend the medium of print shaped the modern church in ways we are only beginning to recognize in the wake of postmodernism. Only when we study these changes can we begin to perceive the impact for the other forms of media on our understanding of community, leadership, and worship." Shane Hipps.

Like the proverbial frog in the pot of water, I have grown up in a culture saturated with electronic media. I remember going to Sunday School as a young boy, and talking with my classmates about what we had watched on TV the night before. Little did I know that the media we shared was creating the community that we were becoming. Shane Hipps in his book The Hidden Power of Electronic Culture, deftly explores how the things we do influence who we are. Things that we don't think about have enormous impact on what and how we think.

I have read theology and sociology treatises on the modern / postmodern rift in our society. For the first time, thanks to Shane, I see causal relationships between historical technological events, and the worldviews that emerged in their wake. To ignore this insight is to run the risk of what I call the hardening of the categories. Understanding the post-modern experience is a cross cultural journey and this book can serve as a tour guide to the trip.

In Chapter Six the treatise on conflict and how to deal with it is worth the price of the book many times over. If you are a thinking Christian--not an oxymoron--you will find Shane's work ranking up with the likes of Dallas Willard, and Marva Dawn. It is scholarly, pleasingly readable, and insightful to the point of comforting the afflicted and afflicting the comfortable.

David Wheat, Merrimack NH
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3.0 out of 5 starsWell Presented Material on a Complicated Subject;Perhaps a Needed introduction to important issues
By Amazon Customer on May 9, 2008
Format: Paperback Verified Purchase
In reflection on the relationship between media and social organization, Shane Hipps explores the emerging church's engagement with electronic culture. For instance, Hipps outlines some basic associations with the individualism, objectivity, and abstraction of modernity and the print medium's encouragement of private reading, detached learning, and abandonment of mnemonic practices - respectively. Print culture can seem to give shape to a Christian privatized worship life and a systematic scripture reading of "extracting propositional truths."
On page 88 Hipps writes: "Because the medium is the message, our media revolutions - from the printing press to the Internet - have led to unintended changes in our message. Among them is a shift from a modern, individualistic, and highly rational concept of the gospel to a postmodern, communal, holistic, and experiential one." Hipps highlights the positive aspects of this:

"The emerging gospel of the electronic age is moving beyond cognitive propositions and linear formulas to embrace the power and truth of story. It revives the importance of following Jesus holistically rather than simply knowing Jesus cognitively. It has reintroduced us to a corporate understanding of faith that has powerful implications for this life, not just the next. It recovers the importance of ancient imagery, rites, and rituals in celebrating the mystery of the kingdom of God." (90)

Moreover, if the internet truly reflects a diffusion of information, and therefore of power, then this shift offers "a helpful corrective to the long history of centralized, top-down authority in the church.Read more ›
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Most Recent Customer Reviews

5.0 out of 5 starswork of great insight! It is well worth the time to ...

This is a sobering, well thought out, work of great insight! It is well worth the time to process and digest the material presented.

Published 11 months ago by Zachary Crane
5.0 out of 5 starsWell documented.

A well documented book providing details to help understand the development of technology and its implications in todays world. Lots of references

Published on June 20, 2013 by Elain Daviau
5.0 out of 5 starsBlew My Mind

This is a good book. The last 1/3 of the book is more practical for a church leader or layperson, but I found I was more interested in the philosophical material that comes... Read more

Published on July 13, 2011 by Jose Luis Caceres
4.0 out of 5 starsHow is New Media affecting our faith?
Customer Video Review
Length: 9:17 Mins
Published on November 20, 2010 by Brandon Vogt
4.0 out of 5 starsTransforming church for a MAC digital age

39. Shane Hipps, The Hidden Power of Electronic Culture: How Media Shapes Faith, the Gospel, and Church (Grand Rapids: Zondervan, 2006)
Hipps, previously a strategic... Read more

Published on March 31, 2010 by Darren Cronshaw
2.0 out of 5 starsStarted Strong...

Shane Hipps' desire with this book is essentially two-fold. First, he wants to take a serious look at the effects of media technology in the lives of believers. Read more

Published on March 19, 2010 by Phillip H. Steiger
5.0 out of 5 starsShould be required reading for anyone wanting to use technology to...

I have been doing teaching, research, and writing in the field of Internet ministry for several years now. Read more

Published on February 5, 2010 by David T. Bourgeois
5.0 out of 5 starsFantastic Read

Hipps offers a great history lesson and how it has impacted not only secular culture, but the church in particular. Read more

Published on November 16, 2009 by Erik E. Molin
5.0 out of 5 starsA Must Read for the Church

Shane Hipps has a knack for being able to effectively read the pulse of our media drenched culture without falling into the polarized positions of most 'Christian' books. Read more

Published on March 19, 2007 by Drew B. Moser
5.0 out of 5 starsAddresses the needs, concerns and future of a dynamic church...

THE HIDDEN POWER OF ELECTRONIC CULTURE: HOW MEDIA SHAPES FAITH, THE GOSPEL AND CHURCH is essential reading for any believer who wants to understand how gospel is presented through... Read more

Published on November 4, 2006 by Midwest Book Review

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