Holiday Marketing: Increase Your Book Sales this Christmas (Day-by-Day Book Marketing 3) Kindle Edition
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Most writers think we've achieved the pinnacle of success when a book is published, but that's only the beginning. There is much to do and learn in today's marketplace and these gals, like drum majors, are blowing their whistle, whirling a baton, while the beat of readers' and buyers' feet prompt us to march toward sales this season.
I came into marketing reluctantly. My first book, published 30 years ago, sold more than 7,000 copies with almost no marketing before it went out of print, but the paperbacks and the e-book still sell. Yet, it's a new world out there now.
With four Christian-themed books now for sale on Amazon, I need knowledge about marketing. Some things I already knew, but never used, and others I certainly need to try.
Amazing thing, these marketing devices already are set up and all it takes is time to get involved and apply them to my books. For instance: coupons, getting the word out about BOGO deals, group promos, Black Friday, Cyber Monday, smart URLs, marketing with Christmas cards, social media, and important After Christmas Sales. The authors provide all the necessary info to do it.
A nice list of hashtags and sample Christmas tweets to use on Twitter are included.
I'll keep this book handy.
Note: I was provided a review copy of this book, but it in no way influenced my review.