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How to Drive Your Competition Crazy: Creating Disruption for Fun and Profit Paperback – August 2, 1996


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Offers irreverent, unconventional, and extreme strategies in sales, marketing, production, and human resources to make one's company more competitive
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Product details

  • Publisher ‏ : ‎ Hyperion
  • Publication date ‏ : ‎ August 2, 1996
  • Language ‏ : ‎ English
  • Print length ‏ : ‎ 256 pages
  • ISBN-10 ‏ : ‎ 0786881631
  • ISBN-13 ‏ : ‎ 978-0786881635
  • Item Weight ‏ : ‎ 12.8 ounces
  • Dimensions ‏ : ‎ 6.13 x 0.75 x 9.25 inches
  • Best Sellers Rank: #2,620,908 in Books (See Top 100 in Books)

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Guy Kawasaki
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Guy Kawasaki is the chief evangelist of Canva, an online graphic design tool. Formerly, he was an advisor to the Motorola business unit of Google and chief evangelist of Apple. He is also the author of APE, What the Plus!, Enchantment, and nine other books. Kawasaki has a BA from Stanford University and an MBA from UCLA as well as an honorary doctorate from Babson College.