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How Google Works Hardcover – Unabridged, September 23, 2014
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"An informative and creatively multilayered Google guidebook from the businessman's perspective."―Kirkus
"An energized and exciting primer on creating a company and workforce prepared to meet an inspiring future."―Publisher's Weekly
"Chairman Eric Schmidt and exec advisor Jonathan Rosenberg pull back the curtain to reveal how the company created its unique culture of workplace innovation."―Fortune
About the Author
Jonathan Rosenberg joined Google in 2002 and managed the design and development of the company's consumer, advertiser, and partner products, including Search, Ads, Gmail, Android, Apps, and Chrome. He is currently an advisor to Google CEO Larry Page.
Eric Schmidt served as Google's CEO from 2001 to 2011. During that time he shepherded the company's growth from a Silicon Valley start-up to a global technology leader that today has over $55 billion in annual revenues and offices in more than 40 countries. Eric is now Google's executive chairman.
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My 'Top 10' of appreciated observations:
1. Crowded work spaces fuel contagious energy and spontaneity; the physical presence of team members matters.
2. Keep management lean, with numerous direct reports per manager to assure leadership is crisp and micro-management rare.
3. Ignorance is not bliss, knowledge is instructive; share virtually everything about the company's business with all employees.
4. Smaller teams for building products; larger to sustain and grow.
5. Deliver transformative products, driven as much or more by insight as evident market demand. PS: platforms with leverage win.
6. Leaders don't delegate hiring; hire smart, curious learners and pay handsomely for impact.
7. Be mindful of your career objectives; sketch the larger ambition, then plan its execution, while remaining smartly opportunistic.
8. Spend 80% of your time on the stuff that generates 80% of your revenues; the new is seductive, but keep your focus balanced.
9. There are only a few truly important messages; assure they are heard: to quote Eric: "repetition doesn't spoil the prayer."
10. It's what you do that counts.
"obligation to dissent",
"it's the quality of the idea that matters - not who suggests it",
"product managers need to work, eat and live with their engineers",
"the difference between successful and unsuccessful companies is whether employees believe the words".
Provides a wonderful insider look into a jewel of an organization. Google has to be doing a lot of things right. Teams anywhere can't go wrong by following many of these best practices.
A lot of what is in the book is, at least in my opinion, is destined to become the "new normal".
Great read for anyone who is intrigued by how great companies, or great teams really work
The chapters on hiring are particularly illuminating. Google may well have become one of the best companies in the world because it followed, or perhaps created, some of the best hiring practices in the world.
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But note that this methodology does not scale well, especially if everyone starts...Read more