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How To Make It in the New Music Business: Practical Tips on Building a Loyal Following and Making a Living as a Musician (Second Edition) Hardcover – November 5, 2019

4.8 out of 5 stars 144 ratings

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Frequently bought together

  • How To Make It in the New Music Business: Practical Tips on Building a Loyal Following and Making a Living as a Musician (Second Edition)
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  • All You Need to Know About the Music Business: 10th Edition
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  • Get More Fans: The DIY Guide to the New Music Business (2020 Edition)
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From the Publisher

Editorial Reviews

Review

“An indispensable and comprehensive manual on how to navigate the modern music business.”
- Forbes

“This is the single best book on the current music business. An absolute must-read for every musician.”
- Derek Sivers, Sivers.org, founder of CD Baby

“Ari is at the front of the front. He gets it. I've read a hundred how-to-make-it-in-the-music-biz books, and this one is today's definitive, comprehensive manual.”
- Jack Conte, CEO of Patreon

“Incredibly valuable. Not just for musicians, but for entrepreneurs and anyone else wanting to succeed in the music business. Ari has written the ultimate guide on how to make it in the music business. Incredibly detailed yet fun to read, this is the book that generations of musicians will rely on to build their careers.”
- Philip Kaplan, founder and CEO of DistroKid

“Ari understands this space. He gives a tremendous amount of information. Anyone wanting to make music for a living should read this, period.”
- Peter Hollens, 1 billion YouTube/Facebook video views

“The best ‘how to’ book of its kind. As a working artist himself, Herstand knows of what he speaks.... The book crackles with the actual experience of being a working artist. Highly recommended.”
- Music Connection

“There is a great divide between what the young musician thinks being a rock star is and what actually working as a musician entails. Ari fills in the blanks with his lighthearted yet blunt demeanor. He's the informed older brother most of us never got in this crazy, confusing industry.”
- Andy Grammer, chart-topping singer/songwriter

“Ari Herstand is a leader in the DIY music movement and has written the perfect recipe for success.”
- Patti Silverman, SF MusicTech Summit, SXSW

“There are few careers more difficult than being a professional musician, but How to Make It in the New Music Business will absolutely increase your chances of success. Ari Herstand is a fresh, emerging authority on a music industry that is just taking shape, and a fearless tour guide in a brand-new jungle. I highly recommend this for your music career.”
- Paul Resnikoff, Publisher, Digital Music News

“There are a lot of books that attempt to describe how to make and do ‘it’ in the music business. What sets Ari apart is his not only his insatiable curiosity, research and conclusions but also the fact that he is a musician that has actually done the very ‘it’ he writes about. Reading Ari’s book teaches you what the music industry actually is, not what others think it should be.”
- Jeff Price, Founder of Tunecore, Audiam

About the Author

Ari Herstand is a DIY musician who has played over seven hundred shows around the country, has performed on The Ellen DeGeneres Show, has charted in the top 10 on iTunes and has had his music featured in countless TV shows, commercials and films. He currently fronts the funk band Brassroots District. In 2012, Herstand launched the music business advice blog Ari’s Take (www.aristake.com), which was nominated by L.A. Weekly as one of the best music blogs of Los Angeles.

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Customer reviews

4.8 out of 5 stars
4.8 out of 5
144 customer ratings
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Reviewed in the United States on December 4, 2019
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Reviewed in the United States on November 19, 2019
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Reviewed in the United States on February 8, 2020
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Reviewed in the United States on December 6, 2019
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Reviewed in the United States on November 12, 2019
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Reviewed in the United States on December 10, 2019
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Top international reviews

Ian Best
5.0 out of 5 stars Just buy it.
Reviewed in the United Kingdom on December 22, 2019
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A. Etteh
5.0 out of 5 stars Brilliant, comprehensive guide to music in 2019/2020
Reviewed in the United Kingdom on December 22, 2019
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Murali Paramagnanam
5.0 out of 5 stars Essential book
Reviewed in the United Kingdom on May 17, 2020
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5.0 out of 5 stars Advice, take it
Reviewed in the United Kingdom on December 7, 2019
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Amazon Kunde
5.0 out of 5 stars Best book fpr musicians today, one of its kind!
Reviewed in Germany on December 1, 2019
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5.0 out of 5 stars Excellent
Reviewed in Canada on January 6, 2020
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5.0 out of 5 stars Good
Reviewed in Australia on April 29, 2020
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