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How I Sold 1 Million eBooks in 5 Months! Kindle Edition
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About the Author
- File size : 356 KB
- Word Wise : Enabled
- ASIN : B0056BMK6K
- Publication date : June 15, 2011
- Print length : 113 pages
- Publisher : Telemachus Press, LLC (June 15, 2011)
- X-Ray : Enabled
- Enhanced typesetting : Enabled
- Text-to-Speech : Enabled
- Screen Reader : Supported
- Language: : English
- Lending : Enabled
- Best Sellers Rank: #203,427 in Kindle Store (See Top 100 in Kindle Store)
- Customer Reviews:
Top reviews from the United States
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Simply put, this book is a waste of money. The best thing going for this book was the brevity of it. This book offers no practical advice on how to stand out amongst the noisy marketplace and sell ebooks. This book is a bunch of motivation, feel good hodge podge that's befitting of a Tony Robbins seminar. In other words, this book mostly contains empty feel good, motivational sayings that lack substance. Thank goodness his fiction is a lot better than this how-to manual of nothingness.
I discovered via a New York Times article that the author had purchased hundred of reviews. I'm not sure which books or which reviews were bought, but given the number of 5-star reviews that this book had received I suspect that the majority of those reviews were purchased too. As a self-published writer, I can tell you firsthand that there is no practical advice within this book that will help you sell books... NONE. Don't believe me? Just follow the hodgepodge nothingness within this book without buying the reviews first. If you don't piss off everyone that isn't your mother with spamming and tweeting them to death then I will be totally shocked.
While I hate this book with a burning passion, I still recommend that readers and aspiring writers alike to buy his fictional novels because he truly has a remarkable gift for writing fiction.
Being an aspiring author myself, I'm on the hunt for good information from those who've been there. There's a few things to know about John Locke:
- He's not writing for a living. He is already a wealthy businessman.
- He has a lot of money to sink into publishing his self-admitted mediocre books.
- He's not going at this as a dream or as a writer who's looking at doing ALL the work themselves.
I guess what I'm trying to say is that I didn't find much in this book that I could relate to. He claims that he's selling us an idea he would have paid $10000 for in a 5-dollar book. The thing is, he just creatively adjusted already existing methods for book promotion.
The bottom line is that I'd say the information is worth the 5 bucks. However, there are MUCH better books out there by more straight-forward writers who WRITE for a living. J.A Konrath and Zoe Winters both have books far more valuable than this one.
I found him to ramble a lot, keep telling me that he wasn't going to pad the text and toot his own horn while doing exactly that.
I felt like I was reading a giant sales pitch for his books and blog.
The most disappointing thing that almost made me put the book down before finishing was the blog examples. He keeps saying that he's not manipulating with his blogs but it is SO obvious in his own words about crafting the post and aiming it to get people to react a certain way that he IS manipulating with it. I have doubts after reading things on his site that he honestly believes any of what he writes in his 'human interest' style posts beyond the fact that they will draw people in to buy his books.
I think I managed to pull 1 or 2 things from his text so I didn't completely waste my money but I was very disappointed compared to other books on the business that I've read.
Top reviews from other countries
This advice is easily found online for free.
The writing advice is quite generic and a lot of this book is mostly about the author and not necessarily relevant for most people.
He claims that his advice could be followed by anyone and will always work.
However this doesn't seem likely as his books are a lot less popular in the UK and he doesn't seem to have come up with anymore of these `amazing blog posts'
Not certain that likening your mother to a sports figure that allegedly covered up sickening crimes would work that well!
When I first read this I thought that he must be leaving things out.
And indeed there is a huge omission in this book. It turns out that he has spent thousands of dollars paying for reviews. This has recently been revealed in a New York Times article.
How exactly is he an underdog? Surely hardly any other self published author could afford this?
What the author omits to mention, and which many other reviewers here have, is that he paid for those reviews. Whether or not he said to the review company that he wanted the reviews to be honest, the boost to his presence on Amazon that thousands of dollars worth of review purchases must have done (it was specified that the reviews be Amazon verified) and subsequent review attention must really have helped his fledgling career along the way. Locke will probably know how much help it was, as he boasts about keeping track of the effect of his various "marketing strategies" meticulously. Knowing this now, I feel the book was an absolute waste of money. I can't afford to follow his route and wouldn't be inclined to. To omit this information makes a lie of Locke's whole story and renders it pointless. He's not a success, he's just a rich man.
My advice to budding writers would be to pick up some good books on how to write well instead --- The Art of Fiction by David Lodge, or even something like Poetry In The Making by Ted Hughes which has a lot of wisdom that can be transferred to prose. The main gist of this book --- Locke's SECRET PLAN --- is "get lots of contacts and try to sell them stuff, but not too aggressively" which we all kind of knew already. Spend your dollars and cents elsewhere, unless you can afford to buy the reviews that Locke can. I'm not denying that a certain amount of business nouse is required to make it as a self-published writer these days, but don't let people like this guy completely ruin it for us before we get there, yeah?
I want to save the marketers out there a lot of time so here's what I'll say:
- If you already understand marketing, DON'T buy this book. I could sum it up in less than 2 pages: Write a book, create social media accounts, then create a cult following. THAT'S IT!
I was expecting to see 'strategy' throughout this book, things like, how to find a niche, how to word your titles for maximum search-ability, hiring ghost writers, designing your front cover, etc...
There was none of that in this book, it really was just filler...
I usually take copious amounts of notes when I read a book, but in this case I wrote down 2 things:
1. Target related blogs.
2. Get friends to write me 5 star reviews.
I'm not saying it's a BAD book, it's not. It's actually ok and an easy read. What I am saying is that the title is misleading for my niche (marketers). John doesn't really teach you how to sell 1 million books on Kindle, that's the issue. I've been an online marketer for a long time so I know that the average reader will NEVER be able to replicate what he did.
I also didn't like how he refers to himself as "a jerk", and a lot of the book is aimed at talking about himself... which is great for an autobiography, but I was really looking for a 'HOW-TO' book. Which this book definitely is not.
Hence the 3 star review, it's neither good nor bad, it just didn't give me any value.
I bought because John Locke's words touched me where I live and I wanted to see where he lives.
The advice in this guide? Great - IF you can follow it! Not at all easy advice to follow, on any level... To do things this way, you have to think and feel and write from the heart. And you need an authentic Voice. And lots of time. And to care about people.
If you're willing to go the extra mile, and if you believe that you have something worthwhile to offer the world with your words, then buy this book, read it until you could quote it in your sleep, and do what Locke says to do. You'll never make a better or truer investment in yourself.