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How to Win Friends & Influence People Mass Market Paperback – February 15, 1990

4.7 out of 5 stars 81,971 ratings

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Editorial Reviews

Amazon.com Review

This grandfather of all people-skills books was first published in 1937. It was an overnight hit, eventually selling 15 million copies. How to Win Friends and Influence People is just as useful today as it was when it was first published, because Dale Carnegie had an understanding of human nature that will never be outdated. Financial success, Carnegie believed, is due 15 percent to professional knowledge and 85 percent to "the ability to express ideas, to assume leadership, and to arouse enthusiasm among people." He teaches these skills through underlying principles of dealing with people so that they feel important and appreciated. He also emphasizes fundamental techniques for handling people without making them feel manipulated. Carnegie says you can make someone want to do what you want them to by seeing the situation from the other person's point of view and "arousing in the other person an eager want." You learn how to make people like you, win people over to your way of thinking, and change people without causing offense or arousing resentment. For instance, "let the other person feel that the idea is his or hers," and "talk about your own mistakes before criticizing the other person." Carnegie illustrates his points with anecdotes of historical figures, leaders of the business world, and everyday folks. --Joan Price

About the Author

Dale Carnegie (1888-1955) described himself as a "simple country boy" from Missouri but was also a pioneer of the self-improvement genre. Since the 1936 publication of his first book, How to Win Friends and Influence People, he has touched millions of readers and his classic works continue to impact lives to this day.
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Product details

  • Publisher ‏ : ‎ Pocket Books (February 15, 1990)
  • Language ‏ : ‎ English
  • Mass Market Paperback ‏ : ‎ 304 pages
  • ISBN-10 ‏ : ‎ 0671723650
  • ISBN-13 ‏ : ‎ 978-0671723651
  • Item Weight ‏ : ‎ 5 ounces
  • Dimensions ‏ : ‎ 4.19 x 0.8 x 6.75 inches
  • Customer Reviews:
    4.7 out of 5 stars 81,971 ratings

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Dale Carnegie (1888-1955) described himself as a "simple country boy" from Missouri but was also a pioneer of the self-improvement genre. Since the 1936 publication of his first book, How to Win Friends and Influence People, he has touched millions of readers and his classic works continue to impact lives to this day.

Image by Dale Carnegie Created in vector format by Scewing (Heritage Auctions) [Public domain], via Wikimedia Commons

Customer reviews

4.7 out of 5 stars
4.7 out of 5
81,971 global ratings

Top reviews from the United States

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Reviewed in the United States 🇺🇸 on November 28, 2022
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Top reviews from other countries

Chapman
1.0 out of 5 stars Hasn't worked
Reviewed in the United Kingdom 🇬🇧 on March 29, 2020
935 people found this helpful
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Atul Kumar Singh
3.0 out of 5 stars Read this summary and save your money
Reviewed in India 🇮🇳 on February 23, 2019
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3.0 out of 5 stars Read this summary and save your money
Reviewed in India 🇮🇳 on February 23, 2019
I have mixed feelings about this book, and would want to mention below points to help you
- The book was first publishes in 1936. So, it’s definitely old! Most of the examples of famous men, you won’t be able to relate at all, because you won’t know who they are. However, you will get point the author is trying to convey.
- The book basically tells you to be agreeable to all, find something to honestly like about them and praise them on it, talk about their interests only and, practically, act like a people pleaser all the time. The book gives practical advice, but somehow I feel if you really put this into practice, you might end up becoming a people-pleaser. You would come across as patronizing, trying to flatter people (I know the book tells you to do it by heart) all the time. You might just lose your respect among your peers.
- I’m not sure how much of this advice would help you in dealing with adults and people at workplace. It may work with kids. For example, it tells you not to condemn or criticize anyone. Now, this is difficult to implement in fast paced work environment, and especially in sales domain where you’re dealing with sales executives on a daily basis. People might just take advantage of you, if you’re too nice to everyone.
- I think the advice in this book would work great if everyone around you would implement the same in their life. However, if you’re surrounded by self-centered people, you’ll end up becoming a doormat if you follow this book.
- At some point, you might feel that the book is giving you pointers on how to exploit other’s emotions in order to gain an advantage for your own self.
- I think best way is to figure out which principles work for you, and which don’t, and accordingly act on it. Don’t blindly go out and try to implement every word written in this book.

Below is the summary of what this book teaches:
FUNDAMENTAL TECHNIQUES IN HANDLING PEOPLE
Principle 1 : Don't criticize, condemn or complain
Principle 2 : Give honest and sincere appreciation
Principle 3 : Arouse in the other person an eager want

SIX WAYS TO MAKE PEOPLE LIKE YOU
1. Become genuinely interested in other people
2. Smile
3. Remember that a person's name is to that person the sweetest and most important sound in any language
4. Be a good listener. Encourage others to talk about themselves
5. Talk in terms of the other person's interest
6. Make the other person feel important - and do it sincerely

HOW TO WIN PEOPLE TO YOUR WAY OF THINKING
1. The only way to get the best of an argument is to avoid it.
2. Show respect for the other person's opinions. Never say, 'You're wrong.'
3. If you're wrong, admit it quickly and emphatically.
4. Begin in a friendly way.
5. Get the other person saying 'yes, yes' immediately.
6. Let the other person do a great deal of the talking.
7. Let the other person feel that the idea is his or hers.
8. Try honestly to see things from the other person's point of view.
9. Be sympathetic with the other person's ideas and desires.
10. Appeal to the nobler motives.
11. Dramatise your ideas.
12. Throw down a challenge.

BE A LEADER: HOW TO CHANGE PEOPLE WITHOUT GIVING OFFENCE OR AROUSING RESENTMENT
1. Begin with praise and honest appreciation.
2. Call attention to people's mistakes indirectly.
3. Talk about your own mistakes before criticising the other person.
4. Ask questions instead of giving orders.
5. Let the other person save face.
6. Praise the slightest improvement and praise every improvement. Be 'hearty in your approbation and lavish in your praise.'
7. Give the other person a fine reputation to live up to.
8. Use encouragement. Make the fault seem easy to correct.
9. Make the other person happy about doing the thing you suggest.
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721 people found this helpful
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Vinayak Dhondge
5.0 out of 5 stars Great opportunity to improve yourself social relations
Reviewed in India 🇮🇳 on September 9, 2018
548 people found this helpful
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Unimpressed
1.0 out of 5 stars It’s just bad.
Reviewed in the United Kingdom 🇬🇧 on April 16, 2021
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1.0 out of 5 stars It’s just bad.
Reviewed in the United Kingdom 🇬🇧 on April 16, 2021
After about 70+ pages deep, I decided my first book review on Amazon should express how flabbergasted I am by how highly rated this book is.

I’m not a fan of self help books but this book came highly recommended by many YouTubers. Some considered it to be top 10 books they’ve read... which after reading a bit of the book, I find bewildering.

Read the “principles” in the added pictures, saved you £10, you’re welcome.
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111 people found this helpful
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Ayush
5.0 out of 5 stars 70 rs me lakho ka gyan mil rha hai bhai
Reviewed in India 🇮🇳 on October 2, 2018
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5.0 out of 5 stars 70 rs me lakho ka gyan mil rha hai bhai
Reviewed in India 🇮🇳 on October 2, 2018
Best book REALLY helpful and some thing we can easily improve by this book and my advice every student read this book
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376 people found this helpful
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