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How to be a Power Connector (PB) Paperback – April 21, 2023
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Create a personal "power grid" of influence to spark professional and personal success
"Other people have the answers, deals, money, access, power, and influence you need to get what you want in this world. To achieve any goal, you need other people to help you do it." -- JUDY ROBINETT
As anyone in business knows, strategic planning is critical to achieving long-term success. In How to Be a Power Connector, super-networker Judy Robinett argues that strategic relationship planning should be your top priority.
When you combine your specific skills and talents with a clear, workable path for creating and managing your relationships, nothing will stop you from meeting your goals. With high-value connections, you'll tap into a dynamic "power grid" of influence guaranteed to accelerate your personal and professional success.
Robinett uses her decades of experience connecting the world's highest achievers with one another to help you build high-value relationships. She reveals all the secrets of her trade, including proven ways to:
- Find and enter the best network "ecosystem" to meet your goals
- Reach even the most unreachable people quickly and effectively
- Get anyone's contact information within 30 seconds
- Create a "3-D connection" that adds value to multiple people at the same time
- Access key infl uencers through industry and community events
- Subtly seed conversation with information about interests and needs
- Use social media to your best advantage
Robinett has based her methods on solid research proving that social groups begin to break up when they become larger than 150 people, and that 50 members is the optimal size for group communication. As such, she has developed what she calls the "5+50+100" method: contact your top 5 connections daily, your Key 50 weekly, and your Vital 100 monthly. this is your power grid, and it will work wonders for your career.
Nothing will stop you when you learn How to Be a Power Connector.
PRAISE FOR HOW TO BE A POWER CONNECTOR:
"Unlike many books in this genre, this one is written by a woman who has lived it.. . . Judy Robinett offers guidance on how to form authentic relationships that bring mutual benefits." -- ADAM GRANT, Wharton professor and New York Times bestselling author of Give and Take
"How to Be a Power Connector is like an MBA in networking: an advanced course in finding and developing quality relationships with the people who can make the biggest difference in your professional success." -- IVAN MISNER, founder and chairman of BNI
"Talk about power! Follow Judy Robinett's logical, straightforward, and helpfully detailed advice, and you can be a 'Power Connector' yourself! Great ideas, well presented, with no ‘wasted space’ in her argument!" -- DON PEPPERS, coauthor of Extreme Trust: Honesty as a Competitive Advantage
"Absolutely brilliant. A step-by-step guide to building a network that will be both invaluable to you and just as valuable to those whose lives you will now have the opportunity to touch. I can't imagine a more powerful book for one who truly desires to be a Power Connector." -- BOB BURG, coauthor of The Go-Giver and author of Adversaries into Allies
"In the C-Suite or in your personal life everything comes down to the quality of your relationships. Judy's book helps you attract and maintain the relationships that will get you what you want most. Be a super connector now!" -- JEFFREY HAYZLETT, TV host and bestselling author of Running the Gauntlet
- Print length256 pages
- LanguageEnglish
- PublisherMcGraw Hill
- Publication dateApril 21, 2023
- Dimensions6 x 0.54 x 9 inches
- ISBN-101265617872
- ISBN-13978-1265617875
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Editorial Reviews
About the Author
JUDY ROBINETT is a business thought leader, powerful speaker, and one of the nation's leading experts on helping leaders develop strategic business relationships. Known as "the woman with the titanium digital rolodex," and labeled by Forbes and the New York Times as "a new breed of power connector," she has served as the CEO of public and private companies and in executive roles at some of the top corporations in the world and helped entrepreneurs and businesses to access millions of dollars in funding.
Product details
- Publisher : McGraw Hill; 1st edition (April 21, 2023)
- Language : English
- Paperback : 256 pages
- ISBN-10 : 1265617872
- ISBN-13 : 978-1265617875
- Item Weight : 12.2 ounces
- Dimensions : 6 x 0.54 x 9 inches
- Best Sellers Rank: #463,713 in Books (See Top 100 in Books)
- #1,283 in Sales & Selling (Books)
- #2,005 in Motivational Management & Leadership
- #3,859 in Business Management (Books)
- Customer Reviews:
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About the author

Judy Robinett is the author of “Crack the Funding Code: How Investors Think and What They Need to Hear to Fund Your Startup" (HarperCollins, January, 2019) and “How to Be a Power Connector: The 5-50-150 Rule,” #1 of The Top Ten Business Books of 2014 by Inc.com. Robinett is a business thought leader who is known as “the woman with the titanium digital Rolodex.” She has been profiled in Inc., Forbes, Venture Beat, Huffington Post, and Bloomberg Businessweek as a sterling example of the new breed of “super connectors” who use their experience and networks to accelerate growth and enhance profitability.
In her more than 30 years of experience as an entrepreneur and corporate leader, Robinett has served as the CEO of both public and private companies and in management positions at Fortune 500 companies. She has been on the advisory boards of Illuminate Ventures, an early-stage venture capital firm based in Menlo Park, California; Pereg Ventures, a venture capital firm based in New York; and Springboard Enterprises based in Washington, DC.
She was a managing director of Golden Seeds Angel Network (the third most active angel investment group and one of the largest in the U.S.); the CEO of publicly traded Medical Discoveries; and she served on the faculty of Goldman Sachs’s 10,000 Small Businesses program. She consults internationally with businesses looking for U.S. investors.
She was a member of the Department of Commerce team that defined performance criteria for the Malcolm Baldrige National Quality Award for Performance Excellence in Healthcare, for which she received an award from President Bill Clinton.
Robinett has given over 400 speeches worldwide for audiences at Deutsche Bank-London (TedX invitation only event), MIT, BIO-Europe, ActionCoach-Sao Paulo, Brazil (2019), CalPoly, AT&T, Westinghouse, and the Department of Energy.
She is the coauthor of a chapter in "Crowdfunding for Dummies" by Sherwood Neiss, Jason W. Best, and Zak Cassady-Dorion (Wiley, 2013).
Robinett lives near Salt Lake City, Utah.
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Even if you don’t aspire to be an over-the-top power connector like Judy, her book contains absolutely the best approach I’ve seen for helping you think strategically about forming alliances with others. An often-repeated theme throughout the book is to adopt a “giver” mindset. She advises readers to seek first how you can add value, value, value and more value to others before asking for anything. Adopting this mindset has totally changed the way I think about people I’m connected with and how I structure my emails and conversations. The results are consistently positive.
Every bit of her advice is brilliant, reflecting 25 years of practice and refinement. Throughout the book, she provides examples of how she has implemented her own system over the years. She's ingrained these skills to the point that she automatically looks for ways to connect people with others who can help them solve their most pressing problem or need.
The core idea is 5+50+100. You make a list of all your current connections and then organize the top 155 into 3 power circles. The TOP 5 circle is composed of the individuals closest to you, usually close family, friends and business associates. The KEY 50 are friends and associates you can call on for help or advice—and they know they can do the same with you. For the VITAL 100, include people from a wide variety of locations, roles and “ecosystems.”
Judy provides all the details for preparing, connecting, engaging, providing value and deepening these relationships. She explains exactly how to build a robust network that’s deep, wide and diverse. It’s all there, and because of that, I’ve been recommending this book to everyone I can.
Networking is the easy part. The hard part is knowing what to do after getting someone's business card and contact, especially the 'follow up'. Judy lays it all out for you and gives you many ideas, examples, and strategies on how to become a Power Connector like her. This was very insightful.
If you are considering buying this book, Buy It Now. You'll be glad you did. Imagine yourself having more connections, contacts becoming business partners, and lifelong friends. It is true, Your Network is really Your Networth! Judy coaches you through this mind shift in thinking. Not many people realize this fact. Its not what you know, but also who you know.
Every college graduate should have this book as their last course before they enter the real world. I meet so many MBA students and business people, they have no clue how to harness the power of their rolodex and networks. Their current mental state is always 'me me me' where it should be 'share, collaborate, and we all become successful together'. To be great and to do great, its all about "WE" and "US" not "I".
I have read many books on networking and Judy did a superb job. I will be referring to her book for life and recommending it to friends, family and partners. I've never written an amazon review before, and this is how strongly I believe in Judy Robinett's teachings and her sharing her life's work. I highly recommend buying and learning. I'm a big fan and can't wait for her next...
This is the most important personal and professional book I've read in decades. For me it’s a true game-changer. It has caused me to rethink how I approach my business and work as a writer.
An exceedingly well-structured and well-written book, it skillfully blends the idea of strategic, purposeful networking with the central imperative to generously add value, giving over and over without expecting anything in return.
More than that, Robinett gives a wealth of specific how-to recommendations:
• How to use social media to nurture your network.
• How to put practical limits on your networking activities: the 5+50+100 rule.
• How to evaluate who you’re connected to.
• How to organize a system to keep track of existing relationships.
• How to “ask” for what you need.
• How to follow up after making contact.
• How to “work a room” at a public gathering.
• How to identify people you don’t want in your network.
• How to assess your own value as a network resource.
• How to approach a new contract.
And a lot more. I especially liked her insights about the differences between male and female networkers.
There is so much how-to “meat” about this vital subject that for me, it’s more than a how-to book. It’s a reference book. Before I adopt a tracking system, before I attend another conference, before I approach another high-profile influencer, I will reread the relevant chapters.
I honestly feel that people who are trying to succeed in business and who haven’t read the book are at a serious disadvantage. My advice: get your hands on a copy and read it at your earliest convenience.
Top reviews from other countries
My goodness I wish this book had been around .. years ago, a-n-d I smile, - it's here now.
You can start small and at any age.
Rather than the sort of book where the tips are great but the book fades, here I have that sense of aliveness that I feel when I see the expanding opportunities and possibilities opening up around me.
Judy emphasises the importance of being in the right room. As someone who took on an orphaned networking group, practiced connecting people, but realised that a very narrow and blinkered view permeates so many pure networking ventures - I believe this book or knowledge bank is the oasis in what for many is a networking desert.
I heartily recommend this book for any businessperson, if you need funding, or if you have a cause you want to ignite. If you have kids going off to university / college or into the business world this book may be the very best investment that you can make for them.
Phrases like life changing and game changing are frequently overused, but in the case of “How to be a Power Connector” by Judy Robinett I believe they accurately describes the very practical knowledge, advice, wisdom, and insights that you will find here.
This book feels whole. You can read, learn, apply, adapt and most of all have some fun and enjoy expanding your world of quality connections.
The guide and accompanying resources not only helps the reader to understand how to effectively engage with a larger variety of sectors or ‘ecosystems’, but also identifies key concepts which will allow you to develop and reinforce lasting relationships with your existing connections. I feel that the concepts that I have learned from this book will allow me to connect effectively in the ‘social era’.
How to Be a Power Connector is a truly inspiring and insightful companion to anyone who wishes to expand, or maximise the efficiency of, their existing network. Judy’s ideas and concepts which have been developed over a successful career not only illuminate the grey areas of networking, but also help to fill in the gaps in your network that you did not even know existed!
We all struggle as business owners, entrepreneurs and managers to find that "Edge" that will put us in the lead. How to be a Power Connector is that "Edge". This book will provide you with practical no-nonsense ways to first identify your ecosystem and second how to reach out and make that connection.
Remember, the view only changes for the lead dog. Be a connector, purchase this book.. Today!
This book should be retitled "How to be a pain in the xxxx, and annoy your partners (and non partners) beynd comprehension.
OK the book has some sense in it. Just as most business books have some sense. But its far too specific for what works for her. In my industry and many others you can't just routinely chit chat according to "rules" in the way she prescribes. Because people will avoid you! She could have mentioned lots of different ways of connecting but didn't. Additionally, I'd recommend reading the critical USA reviews.
Especially the one that obseves how the book has supposedly lots of positive reviews, but hasn't been a huge seller. Suspicious? I suspect so! There's a lot of name dropping and hype of herself to be honest. So much that the book feels like a marketing exercise of herself in many places. Can't believe I bought such a poor book. BTW why does her portrait have a pic of Jon Bon Jovi? Seriously, there are far better books on networking about. I felt kind of cheated.







