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ISP Survival Guide: Strategies for Running a Competitive ISP 1st Edition
To put it mildly, cyberspace business is booming. There are presently more than 6,000 Internet Service Providers worldwide, and about 600 new providers are springing up each quarter. However, the ISP business is still very young and without precedent-no how-to manual or foolproof start-up recipe exists for those who want a piece of the action. As ISPs mount an ambitious challenge against phone companies for control of the $300 billion telecommunications market, they need a step-by-step planning guide to creating, developing, and profiting from a solid service provider business. Networking pioneer Geoff Huston describes the technologies, business practices, and policies required to be a formidable player in the ISP business, covering architecture principles, network management, infrastructure, business models, public policy, future growth, and much more.
ISP (Internet Service Provider) companies provide access for end-users to the Internet. ISPs range from small, regional providers to larger, well-known companies like America Online and Sprint.
The Wiley Networking Council's mission is to fill an important gap in networking literature by publishing books that put technology into perspective for decision makers who need an implementation strategy, a vendor and outsourcing strategy, and a product and design strategy. It is comprised of four of the most influential leaders of the networking community:
Lyman Chapin: Founding trustee of the Internet Society; chief scientist of BBN, a division of GTE Internetworking.
Scott Bradner: Trustee of the Internet Society; Director of the Harvard University Network Switching Test Lab; Network World columnist.
Vinton Cerf: Founding trustee of the Internet Society, often called the "Father of the Internet;" Senior Vice President, MCI/WorldCom.
Ed Kozel: CTO and Senior VP for Product Development, Cisco Corporation,
- ISBN-100471314994
- ISBN-13978-0471314998
- Edition1st
- PublisherWiley
- Publication dateOctober 30, 1998
- LanguageEnglish
- Dimensions7.48 x 1.46 x 9.23 inches
- Print length688 pages
Editorial Reviews
Amazon.com Review
Rather than tie his book to the specifics of particular hardware and software products, Geoff Huston explains ISP technologies without implementation details. He writes at great length about the various interior and exterior routing protocols without mentioning specific products. He also covers the pros and cons of various data-transmission technologies, including ATM, ISDN, Frame Relay, and other systems, in addition to analog modems. Huston pays attention to quality of service issues--a subject that is not well covered elsewhere.
ISP Survival Guide also provides insight into the business aspects of running an ISP. Huston provides specific dollar figures that you can use to estimate capital equipment purchase costs and per-account annual maintenance costs. The book also contains advice on doing business with other providers that you're connecting to. --David Wall
Product details
- Publisher : Wiley; 1st edition (October 30, 1998)
- Language : English
- Paperback : 688 pages
- ISBN-10 : 0471314994
- ISBN-13 : 978-0471314998
- Item Weight : 2.56 pounds
- Dimensions : 7.48 x 1.46 x 9.23 inches
- Best Sellers Rank: #3,281,770 in Books (See Top 100 in Books)
- #519 in E-Commerce (Books)
- #6,923 in E-commerce Professional (Books)
- #7,213 in Internet & Telecommunications
- Customer Reviews:
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Anyone in a management position within an ISP--or consulting for one--will be most effective in their job if they are familiar with the material in this book. Starting with the history of the Internet, it zips through a quick introduction of TCP/IP and immediately becomes bogged down in an interminably long and obtuse discussion of routing (Perlman is both easier to read and more detailed). A tortuous 45 page discussion of VPNs concludes with a terse and useful 8-word definition.
In spite of its flaws, it manages to at least touch on telecom technology, QoS, security, the role of the Internet authorities, and relationships between ISPs. The majority of ISP product offerings are discussed, and it includes a lengthy discussion of ISP business models. Everything is here but marketing, which is covered in a different Wiley text.
The book tries to be all things to all people, but specialists in any of the areas discussed, from technology to business, could find a better, more specific source, and it could easily be half this length without losing any information. A usable handbook would be twice this size, and half as prolix. Until such a text exists, I reluctantly recommend this one. Skim it if you have to, but if you work in the business you should be familiar with everything in this book.
A mi criterio, temas que faltaron fueron: Primero modelos matemáticos y/o prácticos para el dimensionamiento de las troncales telefónicas (acceso dial up) y ancho de banda WAN . Segundo diferentes posibilidades y escenarios de interconexión internacional. Este último aspecto basado en ISPs fuera de los Estados Unidos.
Como conclusión es un libro ideal para estudiantes de ingeniería con bases intermedias de internetworking.
The author obviously knows what he is talking about but the way he has published his thoughts does not make for easy reading. Garbage in garbage out. Needs some serious editing.
I am also reading "Remote Access Networks: PSTN, ISDN, ADSL,Internet and Wireless" (McGraw-Hill Computer Communications Series) by Chander Dhawan and I am enjoying this book by far.
When I started reading this book I was overwhelmed by the amount of information... it seemed all to long to get anywhere... I started skipping pages, sections, chapters until I realised how valuable the contents was. Back to the beginning and I started all over again, reading this book... thoroughly. I've read it twice in meantime and parts of it repeatedly over the one year since I've got this book.
It is still (and of course) possible to take the cowboy approach, considering the modem-ratio as the 'holy' figure which does it all for you, and jump into it... believe it or not, you will realise sooner than you may be pleased or anticipate, that you find yourself in critical situations, capacity-wise, service-wise. You could have had avoided it all by doing your homework... part of it would be reading this book, which gives you all the information to base your decision-making process on.
We have setup quickly some LINUX boxes, Apache, RADIUS, sendmail over a period of one week, started quickly and grew faster than expected... and retreated!, to prevent to go down, due to the lack of policies, procedures, and man-power required despite the capability of high-automation... we have been warned ;-)
You may think this book is for the big guys, you are wrong... you either have to understand what you are getting yourself into, you have to know the game or someone who knows it... this book will help you understand the game. It inspired me to go for further more in-depth training (currently persuing my CCNP certification).
I'm happy with the style of writing, academic, accurate, including the background and the history to understand the Internet's constant and sometimes rapid change... IPv6 is to 'released' in six months... nevertheless, I was a bit surprised about the lengthiness of some sentences, which I believed are more a custom of Germans (like myself)...
If you really want to know what's going on or what to expect, this is it! It is for the serious reader, it is not a "for Dummies" edition... or have you ever wondered what makes the difference between (say) Excel in 12 hours compared to Using Excel on 900 pages!
Enjoy... I can only recommend it.
Max Grenkowitz, Systems Engineer, MCNE, MCSE

