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Iacocca: An Autobiography Paperback – Import, January 1, 1986
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- Print length384 pages
- LanguageEnglish
- PublisherBANTAM BOOKS
- Publication dateJanuary 1, 1986
- Dimensions4.18 x 1.14 x 6.88 inches
- ISBN-100553171836
- ISBN-13978-0553171839
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Product details
- Publisher : BANTAM BOOKS; New Ed edition (January 1, 1986)
- Language : English
- Paperback : 384 pages
- ISBN-10 : 0553171836
- ISBN-13 : 978-0553171839
- Item Weight : 10.6 ounces
- Dimensions : 4.18 x 1.14 x 6.88 inches
- Best Sellers Rank: #6,172,821 in Books (See Top 100 in Books)
- #12,347 in TV, Movie & Game Tie-In Fiction
- #502,771 in Biographies (Books)
- Customer Reviews:
About the authors

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Lee Iacocca is the former president of Ford Motor Company and Chrysler Corporation and a bestselling author. He spends his time traveling, giving speeches, and supporting the Iacocca Foundation, which funds research for a cure for diabetes.
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R.I.P. and God bless, Lee Iacocca, gone but definitely not forgotten.
RANDOM STREAM OF CONSCIOUSNESS NOTES AND OBSERVATIONS:
—“The chapter ‘Making America Great Again’ drew more comments than any other because it touched a raw nerve.” Oh, the irony...
“Wherever I go, people always ask me the same questions. How did you get to be successful? Why did Henry Ford fire you? How did you turn Chrysler around? I’ve never had a good quick answer to these questions, so I’ve slipped into the habit of saying: “l’When I write my book, you’ll find out.’ Over the years, I’ve repeated that phrase so often that I’ve come to believe my own words. In the end, I had no choice but to write the book I’ve been talking about for so long.” Haha, reminds me of the folks who encouraged both me and my Dad to write our memoirs.
“Henry Ford made my kids suffer, and for that I’ll never forgive him.” Ouch!
“Being fired at Ford was bad enough. But going down with the ship at Chrysler was more than I deserved. Fortunately, Chrysler recovered from its brush with death. Today I’m a hero. But strangely enough, it’s all because of that moment of truth at the warehouse. With determination, with luck, and with help from lots of good people, I was able to rise up from the ashes. Now let me tell you my story.”
“It took me a number of years to fully understand why I had to make a good confession to a priest before I went to Holy Communion, but in my teens I began to appreciate the importance of this most misunderstood rite of the Catholic Church.” [emphasis added] Dominus Vobiscum, Lee!
“Even at age nine I was allowed to swig a little—as long as I did it at home under strict supervision. Maybe that’s why I never got pig-drunk in high school and college. In our house alcohol (usually homemade red wine) was accepted as part of life—but always in moderation.” Good on Lee’s parents, they raised him right!
But to think that someday you’ll be a trendsetter is no comfort for a nine-year-old kid.” Ain’t that the frickin’ truth!
“I’m constantly amazed by the number of people who can’t seem to control their own schedules. Over the years, I’ve had many executives come to me and say with pride: ‘Boy, last year I worked so hard that I didn’t take any vacation.’ It’s actually nothing to be proud of. I always feel like responding: ‘You dummy. You mean to tell me that you can take responsibility for an $ 80 million project and you can’t plan two weeks out of the year to go off with your family and have some fun?’” Amen! You gotta know how to manage your time to find that proper work-life balance!
—p. 44: “Robert McNamara was noticeably different from the other Whiz Kids and also from his fellow executives at Ford. Many people thought he lacked warmth, and I guess he did project a degree of coolness.” That explains a lot about that Vietnam War-mismanaging A-hole, I reckon.
—p. 45: “It was a valuable lesson, and I’ve followed his lead ever since. Whenever one of my people has an idea, I ask him to lay it out in writing. I don’t want anybody to sell me on a plan just by the melodiousness of his voice or force of personality. You really can’t afford that.”
—p. 46: “McNamara was the quintessential bean counter, and he epitomized both the strengths and weaknesses of the breed.”
—p. 50: “a few basic questions: ‘What are your objectives for the next ninety days? What are your plans, your priorities, your hopes? And how do you intend to go about achieving them?’”
—p. 52: “Every company has lost good people who have simply been in the wrong job and who might have found more satisfaction as well as greater success if they could have been moved to another area instead of being fired.”
Lee details his career path, and in it lie pure gems along the way, which are the real prizes in reading any biographical work.
If you run a sales organization (to a degree, every firm is a sales org), Lee's lesson that the field and the office must play on the same side to win is simple yet profound.
Lee shares vital nuggets in negotiating, managing different personalities in a team and how to always focus on selling.
He expounds on some of the critical traits of a good manager, which I found pretty inspiring:
Decisiveness
Motivator
Self-driven
Lee helps you drink quite a bit from the fountain of astute leadership, which I find gripping as someone trying to build a business.
Overall, I recommend picking up this book if you're a manager, founder, entrepreneur or leader. The lessons are embedded in the sharing of his life story.
Recently I had the same experience myself and when you are going through it ESPECIALLY when you KNOW you lost your job through no fault of your own it is an extremly painful experience, one in which you feel very much alone. THIS book so far however has proved to be VERY COMFORTING. Knowing that you are NOT alone, that this kind of thing happens frequently but IT IS NOT THE END OF THE WORLD. The book is very much about how one can recover from such an injustice. Although it is now 28 years old, originally written and published in 1984, the lessons it has to teach are timeless. I would strongly recommend it especially to those of you who have been unjustifiably terminated and even may have been denied unemployment compensation because an Administrative Law Judge in a hearing chose to believe your employer's lies rather than the real truth which you had to say. By the way, if that HAS happened to you, DO NOT GIVE UP. Stand up for your rights if you can. MORE importantly, KNOW that you have them and TRUTH IS ON YOUR SIDE. Additionally for those of you who believe in God, remember ALWAYS that he DOES have a plan for you and the plan is for good not for evil no matter what you may currently feel having been so terribly wronged.
A sincere and deep felt thank you to Mr Iacocca for writing this book. It has been really helpful to me personally. I am sure it has helped many others in the past and will continue to help those who read it now and in the future. God bless you and your family!










