Influence: The Psychology of Persuasion (Collins Business Essentials) Revised Edition, Kindle Edition

4.5 out of 5 stars 3,245 ratings
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ISBN-13: 978-0061241895
ISBN-10: 9780061241895
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  • Length: 334 pages
  • Word Wise: Enabled
  • Enhanced Typesetting: Enabled
  • Page Flip: Enabled
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Editorial Reviews

Review

This book will strike chords deep in the hearts and psyches of all of us.

Amazon.com Review

Arguably the best book ever on what is increasingly becoming the science of persuasion. Whether you're a mere consumer or someone weaving the web of persuasion to urge others to buy or vote for your product, this is an essential book for understanding the psychological foundations of marketing. Recommended.

Product details

  • File Size: 741 KB
  • Print Length: 334 pages
  • Publisher: HarperCollins e-books; Revised edition (May 28, 2009)
  • Publication Date: June 2, 2009
  • Sold by: HarperCollins Publishers
  • Language: English
  • ISBN-10: 006124189X
  • ISBN-13: 978-0061241895
  • ASIN: B002BD2UUC
  • Text-to-Speech: Enabled
  • X-Ray:
  • Word Wise: Enabled
  • Lending: Not Enabled
  • Enhanced Typesetting: Enabled
  • Amazon Best Sellers Rank: #6,825 Paid in Kindle Store (See Top 100 Paid in Kindle Store)

Customer reviews

4.5 out of 5 stars
4.5 out of 5
3,245 customer ratings
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Reviewed in the United States on December 27, 2016
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Reviewed in the United States on February 19, 2018
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Reviewed in the United States on November 22, 2017
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Top international reviews

Stiven Skyrah
5.0 out of 5 stars If you haven't read it, then you should.
Reviewed in the United Kingdom on March 3, 2018
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74 people found this helpful
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jay321
3.0 out of 5 stars Not persuasively good
Reviewed in the United Kingdom on June 1, 2018
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39 people found this helpful
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Sue Cartwright
5.0 out of 5 stars An invaluable series of lessons to be learned about self awareness
Reviewed in the United Kingdom on November 12, 2018
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Nitin Sachdeva
2.0 out of 5 stars Poor paper quality
Reviewed in India on January 23, 2018
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Jeremy Prior
3.0 out of 5 stars Hard going
Reviewed in the United Kingdom on May 28, 2014
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M. Bowers
5.0 out of 5 stars Interesting, informative, entertaining and valuable
Reviewed in the United Kingdom on September 21, 2019
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Yash E
1.0 out of 5 stars Despicable Print Quality. Great book. Don't bother buying here!
Reviewed in India on July 11, 2018
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27 people found this helpful
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Luke It Or Not
4.0 out of 5 stars Never trust a marketeer
Reviewed in the United Kingdom on January 26, 2016
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4 people found this helpful
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Daniel Davinci
5.0 out of 5 stars Great for Sales!
Reviewed in the United Kingdom on December 13, 2018
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Mash
4.0 out of 5 stars An education in compliance tactics
Reviewed in the United Kingdom on April 15, 2016
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3 people found this helpful
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Kamaljeet
3.0 out of 5 stars like many, based on loads of reviews I read ...
Reviewed in the United Kingdom on December 16, 2016
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Reece
5.0 out of 5 stars Classic on understanding how the brain works
Reviewed in the United Kingdom on September 28, 2013
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Ammon Johns
5.0 out of 5 stars Immensely Practical and Pre-eminent
Reviewed in the United Kingdom on July 14, 2016
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tKing
5.0 out of 5 stars Cycle of Influence
Reviewed in the United Kingdom on August 12, 2013
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Zabi
3.0 out of 5 stars Not as the title suggests
Reviewed in the United Kingdom on May 9, 2020
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