Influence: How Women's Soaring Economic Power Will Transform Our World for the Better Hardcover – May 4, 2010
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From Publishers Weekly
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
"Influence shows us a tectonic shift in gender roles, responsibilities, and possibilities . . . a book with the potential to change the consciousness of everyone who reads it, and, so, to help bring about the very improvements it describes."―Congresswoman Cathy McMorris Rodgers (R-WA)
"Women don't usually run for elected office unless they are asked to run--several times . . . Influence convincingly asks women--more than several times--to see their opportunities for leadership and to seize them. We know that when you add women, you change everything. Let's do it!"―Marie C. Wilson, Founder and President, The White House Project
- Item Weight : 1.03 pounds
- ISBN-10 : 1401341020
- Hardcover : 256 pages
- ISBN-13 : 978-1401341022
- Dimensions : 6.13 x 9.25 inches
- Publisher : Voice; First Edition (May 4, 2010)
- Reading level : 18 and up
- Language: : English
- Best Sellers Rank: #2,029,188 in Books (See Top 100 in Books)
- Customer Reviews:
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As an adult male, my personal reading of "Influence" was not strictly through my own eyes but also through the eyes of the three generations of women I hold dear including: my mother, who re-entered the workforce to raise my siblings after my father passed away; my wife, who worked hard, became well-educated and had a successful professional career in the field of law; and my two daughters who are just beginning to write their own unique stories. As a father, "Influence" bolstered my private hope that my daughters should indeed feel free to dream big and pursue a life on their own terms, unencumbered by false gender limits.
According to Dychtwald, channeling Abraham Maslow's concept of the hierarchy if needs, there are three stages of Economic Power: survival, independence, and influence. As women reach the third stage, they will demonstrate what Maslow characterizes as "self-actualization" and the sooner the better because nations, corporations, and communities "must seek better ways to nurture and harness the full talents of their entire population, both women and men. And there is ample hard evidence to show that tapping women's talents, in every sphere, will make the world more equitable and more prosperous."
Throughout her narrative, Dychtwald draws upon what she learned during more than 100 in-depth interviews of "financially empowered" and "socially enlightened" women, sharing their insights and perspectives. "Three clear trends quickly emerged from out research - trends that were largely on the surface, already supported by private studies, but that hadn't been probed as deeply before. We saw what was happening with women and their money, and with men and their money, but also began to understand why - and what it means for the future> The three trends? They are (1) Money means security to women, freedom to men; (2) Men see themselves as "warriors," women as "worriers"; and (3) Women put the financial needs of others ahead of their own. Dychtwald discusses each of these trends in depth, correlating them with what she identifies as women's five money profiles: Perceptive Planner (35% of U.S. women), Owner Partner (23%), Alpha Female (18%), Uncertain Searcher (16%), and Supportive Traditionalist (8%). "One thing is clear: Any woman who remains an Uncertain Searcher of Supportive Traditionalist faces clear and urgent dangers to her independence and perhaps even to her economic survival.
Dychtwald devotes a separate chapter to each of several major themes such "the entrepreneurial exodus" in business, "rewriting the rules from the outside in" in the workplace, why women ARE the market in the marketplace, "the future of men" at home, "mutiny on Noah's ark" in the family, and "closing the leadership gap" in politics. She then shares her own thoughts as well as others' about various legacies of "women's soaring economic power," legacies whose impact "will transform our world for the better." Of special interest to me is the Nobel Women's Initiative led by the seven (of only twelve) women who have received a Nobel Peace Prize and are still alive. Their purpose is "to promote, spotlight, and grow the work of women's rights advocates and organizations worldwide that address the root causes of violence." At the group's second international conference (in 2009), a declaration was adopted. It serves both as an affirmation of human rights and a call-to-action. "We are in search of democracy that transforms not just our lives, but all society - and we will not be silenced until it is achieved in every part of the world."
In the Epilogue, Dychtwald offers ten specific suggestions as to what her female readers can do, now, to accelerate the progress of the "power shift" underway. My own opinion (and, yes, one man's opinion) is that she misses a precious opportunity to solicit the active support of men, also. (Ironically, her eighth suggestion is "Enlist men.") For too long, in too many societies, freedom and justice have been gender-specific. The human values Maddy Dychtwald affirms and the strategic goals she seeks are not gender-specific. The fact remains, expediting the progress of the "power shift" to economic emancipation which she frequently refers is best achieved by a global coalition of women and men.
You are cordially invited to check out the resources at [...] and [...]
If you are a woman, you should gain encouragement from this book. The book traces the significant gains women are making in every segment of life. "Between 2000 and 2008, women's average weekly wages grew steadily, while men's did not." "Today, women hold 51 percent of all management, professional and related positions in the United States."
If you are a man, you must understand this growing influence and how to work with women. It is no longer a man's world and trying to resist the wave of change will only hurt your efforts.
This book is filled with real life examples of women who are highly successful, who manage to have both a family and a career.
There are some very interesting contrasts between men and women - what drives them to seek money and how differently they treat money. Men tend to be more concerned with what they can do with money while women are more concerned with doing good for their families.
Women will probably come away with a better feeling about themselves and their potential from reading this book. Men will be a little more sober about the changes they need to make to fit into a world where women are becoming more and more influential.
Influence captures the changing economic influence of women in a well written, easy to read book.