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Insight: The Surprising Truth About How Others See Us, How We See Ourselves, and Why the Answers Matter More Than We Think Paperback – June 5, 2018

4.4 out of 5 stars 220 ratings

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Editorial Reviews

Review

A Business Insider Best Book of 2017 
A Strategy + Business Best Business Book of 2017

“A sprawling exploration of the psychic frailty that leads to self-delusion and self-aggrandizement, and—importantly—a compassionate, helpful guide for avoiding that path (or reversing it).” - Fortune

“A bold, exhilarating take on self-improvement…brings fresh perspective to an old question. This book might help you perform better, make better decisions and become happier.”
-Success Magazine

"Dr. Tasha Eurich's new book is a sometimes uncomfortable, always powerful eye-opener to what it takes to be truly successful. Insightful, penetrating, humane, and holistic in her approach..... [her] advice-that we should challenge our own beliefs about who we are, and enlist others to do the same-she knows is hard. But it's the hard things that are worth doing, that will lead to sustainable success in individuals, organizations, even nations. Insight shows us how" - 800 CEO Read 

“Think of the most cluelessly unselfaware person you know: your boss, annoying neighbor, brother-in-law.  How can we avoid being that person? And teach our kids to avoid being that person as well?  Eurich summarizes  the fascinating science about self insight, but--perhaps more importantly--she studies admirable individuals who are self-aware in a way that is applauded by their peers.  You'll benefit from knowing what they know.  Buy a copy for yourself and buy another to leave, anonymously, on your boss's desk.” - Chip Heath, coauthor, New York Times bestsellers Switch and Decisive


"Self-knowledge is key to a happy life, but it can be hard to know ourselves. It’s easy to get distracted by the way we wish we were, or what we think we ought to be, or what others think we should be, until we lose sight of what’s actually true. In INSIGHT, Tasha Eurich shines a spotlight on people who have managed to gain insight into themselves, and she suggests groundbreaking strategies and tips for seeing ourselves clearly. This book is a powerful resource for anyone seeking to live a happier, more successful life." - Gretchen Rubin, NY Times bestselling author of The Happiness Project, and Better Than Before
 
 
"As an executive coach for almost four decades, I have seen firsthand how important it is for leaders to be self-aware. Tasha Eurich’s 'Insight' lives up to its title, offering effective tools for leaders to gain this critical perspective."  - Marshall Goldsmith, executive coach, business educator and New York Times-bestselling author, ranked the number one leadership thinker in the world by Thinkers50
 
“If I had to name the secret ingredient to the success I’ve enjoyed in my career, I would say that it all boils down to a commitment to self-awareness. In this groundbreaking and thought-provoking book, Tasha Eurich shows how we can all seize that single greatest opportunity for continuous growth, improvement, and performance. It’s the book I wish I’d had when starting out in business and the book I’d recommend to anyone who wants to cultivate the kind of self-knowledge that is the bedrock of personal and professional success. Very insightful indeed!” - Alan Mulally, retired CEO of Boeing Commercial Airplanes and The Ford Motor Company

"Required reading for every human being that will be expected to interact with other ones in their lifetime.” Tiffany Dufu, author of Drop the Ball
 

About the Author

Dr. Tasha Eurich is an organizational psychologist, researcher, New York Times bestselling author. Dr. Eurich has contributed to Harvard Business Review, Entrepreneur, and TED.com, and has been featured in outlets like Fortune, Forbes, The New York Times, Fast Company, and Business Insider. She was named a Leader to Watch by the American Management Association, and in 2017, was selected as a "100 Coaches" honoree from more than 14,000 candidates by Marshall Goldsmith to advance the practice of leadership coaching. She lives in her hometown of Denver with her husband and rambunctious dogs.

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4.4 out of 5 stars
4.4 out of 5
220 customer ratings
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Reviewed in the United States on May 2, 2017
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Reviewed in the United States on July 27, 2019
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Reviewed in the United States on March 26, 2017
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Top international reviews

Amazon Customer
5.0 out of 5 stars Should be the number one resource for leadership (coaching)
Reviewed in the United Kingdom on November 21, 2017
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6 people found this helpful
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Ma Banana
2.0 out of 5 stars Eurich's tone throughout the book was one of pomposity. ...
Reviewed in the United Kingdom on August 9, 2018
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3.0 out of 5 stars This book didn't go into any of the functional components ...
Reviewed in the United Kingdom on January 11, 2018
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Marcia Summers
5.0 out of 5 stars Great practical book on building your self awareness and that ...
Reviewed in the United Kingdom on January 5, 2018
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Susan
5.0 out of 5 stars Five Stars
Reviewed in the United Kingdom on March 15, 2018
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Lisa Hughes
4.0 out of 5 stars Four Stars
Reviewed in the United Kingdom on January 10, 2018
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Kindle Customer
5.0 out of 5 stars Fascinating insight
Reviewed in India on April 24, 2019
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Jeff McAndrews
5.0 out of 5 stars You Start Feeding Your Mind from the First Chapter
Reviewed in Canada on December 20, 2017
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BizDas
5.0 out of 5 stars Reading the book and acting on it will definitely help you become more conscious of who you are!.
Reviewed in Canada on March 14, 2018
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Ralph T.
5.0 out of 5 stars Very insightful ;P
Reviewed in Canada on July 31, 2017
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Holger T.
5.0 out of 5 stars Augenöffner mit vielen empirischen Studien
Reviewed in Germany on July 3, 2019
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Jason Kelusky
5.0 out of 5 stars Read this book.
Reviewed in Canada on April 23, 2018
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Dibakar Mohapatra
5.0 out of 5 stars So far I have read a portion only. It ...
Reviewed in India on May 24, 2018
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Mista Mellow
5.0 out of 5 stars I saw Tasha speak at leadership convention and it made ...
Reviewed in Canada on December 15, 2017
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Cheri
5.0 out of 5 stars Great book
Reviewed in Canada on July 18, 2019
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