- Paperback: 176 pages
- Publisher: Main Street Books; 1st Broadway Books edition (May 15, 1989)
- Language: English
- ISBN-10: 0385239106
- ISBN-13: 978-0385239103
- Product Dimensions: 5.2 x 0.5 x 8 inches
- Shipping Weight: 8 ounces
- Average Customer Review: 22 customer reviews
- Amazon Best Sellers Rank: #799,300 in Books (See Top 100 in Books)
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Integrity Selling Paperback – May 15, 1989
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From the Publisher
"A masterful blend of practical philosophy tied to effective techniques. Must reading for all ambitious salespeople." -- Zig Ziglar, author of Top Performance
From the Inside Flap
erful blend of practical philosophy tied to effective techniques. Must reading for all ambitious salespeople." -- Zig Ziglar, author of Top Performance
Top customer reviews
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Ron Willingham's writings in this book get to the key questions about sales and the needs of your customer. Although many books have been written on this subjects, the easy way to apply this book into real life is a unique selling point.
People without any conscience can and will apply tricks, but for some of us - like me - I cannot go further selling without any guilt appearing to the surface. With integrity selling you'll learn to actually help your customer. Unfortunately, products cost money and you will have to write a bill for that!
This book takes a different approach to sales and learns you to have fun selling and focus on your customer's needs, instead of you or your bosses bank account.
I'm not going to tell you have to buy this book, but if you like what you read above just give it a try!