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It Starts with Food: Discover the Whole30 and Change Your Life in Unexpected Ways Hardcover – June 12, 2012

4.6 out of 5 stars 9,021 ratings

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Now a New York Times bestseller!

Food can change your life in unexpected ways.
It Starts With Food will show you how.

It Starts With Food outlines a clear, balanced, sustainable plan to change the way you eat forever--and transform your life in unexpected ways. Your success story begins with "The Whole30," Dallas and Melissa Hartwig's powerful 30-day nutritional reset.

Since 2009, their underground Whole30 program has quietly led tens of thousands of people to weight loss, improved quality of life and a healthier relationship with food - accompanied by stunning improvements in sleep, energy levels, mood and self-esteem. More significantly, many people have reported the "magical" elimination of a variety of symptoms, diseases and conditions - in just 30 days.

diabetes · high cholesterol · high blood pressure · obesity · acne · eczema · psoriasis · hives asthma · allergies · sinus infections · migraines · acid reflux · celiac disease · Crohn's · IBS bipolar disorder · depression · seasonal affective disorder · eating disorders · ADHD endometriosis · PCOS · infertility · arthritis · Lyme disease · hypothyroidism · fibromyalgia
Now, Dallas and Melissa detail the theories behind the Whole30, summarizing the science in a simple, accessible manner.
It Starts With Food shows you how certain foods may be having negative effects on how you look, feel and live - in ways that you'd never associate with your diet. More importantly, they outline their life-long strategy for Eating Good Food in a clear and detailed action plan designed to help you create a healthy metabolism, heal your digestive tract, calm systemic inflammation and put an end to unhealthy cravings, habits, and relationships with food.

Infused with their signature wit, tough love and common sense,
It Starts With Food is based on the latest scientific research and real-life experience, and includes success stories, a shopping guide, a meal planning template, a meal plan with creative, delicious recipes, an extensive list of resources, and much more.

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Editorial Reviews

Review

"It Starts With Food addresses the unhealthy relationship many of us have with food, and shows us how getting back to eating what nature intended can heal us not only physically, but psychologically as well." -Shannon Ford, Mrs. United States 2011

"Here is the nutrition book we've been waiting for.
It Starts With Food gives us common sense and counseling to help you break through the barriers and figure out your own optimal diet." -Emily Deans, MD, Harvard Medical School

"This book provides the nutritional foundation to help my athletes achieve their performance goals, while guiding my everyday clients towards radically improved health and quality of life."
-Eva Twardokens, two-time U.S. Olympian, six-time National Champion, alpine skiing

"Need some tough love cleaning up a lousy diet? Dallas and Melissa Hartwig ask that you enlist in their 30-day boot camp -- and you'll emerge a brand-new person."
-The Los Angeles Times

Named one of the Top 50 Health Books by the
Huffington Post, September 2012.

From the Back Cover

Imagine yourself healthier than you ever thought possible. It starts with food.

What if you could increase your energy, sleep better, improve your mood and lose weight - permanently?

What if you could break the unhealthy cycle of food cravings, indulgence and guilt - forever?

What if you could naturally change your tastes, so the foods you love to eat are the same foods that make you healthier?

And what if you could eliminate the symptoms of your medical condition - just by changing the food you put on your plate?

It Starts With Food will prove all of these things are possible - starting with just 30 days.

Product details

  • Publisher ‏ : ‎ Victory Belt Publishing
  • Publication date ‏ : ‎ June 12, 2012
  • Edition ‏ : ‎ Hardcover with Jacket
  • Language ‏ : ‎ English
  • Print length ‏ : ‎ 328 pages
  • ISBN-10 ‏ : ‎ 1936608898
  • ISBN-13 ‏ : ‎ 978-1936608898
  • Item Weight ‏ : ‎ 1.28 pounds
  • Dimensions ‏ : ‎ 6 x 1.3 x 9 inches
  • Part of series ‏ : ‎ The Whole30
  • Best Sellers Rank: #1,848,844 in Books (See Top 100 in Books)
  • Customer Reviews:
    4.6 out of 5 stars 9,021 ratings

About the authors

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Customer reviews

4.6 out of 5 stars
9,021 global ratings

Customers say

Customers find this book insightful and easy to follow, taking them step-by-step through the Whole30 program. They appreciate how it explains the science behind food choices and how it interacts with the body, while also providing a no-nonsense eating plan. Customers report that the book has revolutionized their lives, with one noting how it changed their way of thinking about nutrition.

813 customers mention "Information quality"801 positive12 negative

Customers find the book informative and well-researched, with one customer noting it provides a great overview of the Whole30 program.

"Feeling much better with out all the carbs. Very informative. A new one is being published end of April 2015, may want to wait for that. Great book!" Read more

"Great book, informative, fun to read, explains things in an easy to understand format.. Highly recommend reading for anyone thinking about doing the..." Read more

"This book is very informative, the how, why, what, of the Paleo diet. Very useful for people not knowing anything about the Paleo diet, like myself." Read more

"This book has a lot of great information with science to back up their views. Must read for those who are interested in how food affects the body." Read more

781 customers mention "Readability"742 positive39 negative

Customers find the book easy to read and understand, describing it as a quick and interesting read.

"...This book puts it all together in an easy to read and understand format for the layperson. We are recommending it to our patients and friends alike...." Read more

"Great read. Very informative and helpful. It is a little sciency in the beginning, but still not too hard to understand...." Read more

"This book changed my relationship with food. It's an easy read and if you commit to what they say you will have great results. I strongly recommed it." Read more

"Easy to read and informative. A great jumpstart into actually doing the whole30! It really helps you to understand why the program is the way it is." Read more

384 customers mention "Ease of understanding"363 positive21 negative

Customers find the book easy to follow and understand, with step-by-step guidance and simple explanations throughout.

"...Brain fog was a bit of a problem as well! This diet is easy to understand. I've been on this diet for 29 days, am not hungry, and I have lost 5 lbs...." Read more

"...I guess you really won't know unless you try it. For me, this is easy to follow, doesn't require a ton of cooking and stuff like "The Plan"..." Read more

"...for more than 30 seconds....BUT it is quite an enjoyable read...easy and to the point...fun and quirky....it all makes complete sense and presented..." Read more

"...It has revolutionized my cooking. Easy and simple and healthy and my husband is very impressed with the variety of healthy meals he gets even after I..." Read more

384 customers mention "Health"381 positive3 negative

Customers report positive health benefits from following the Whole30 diet plan, noting improvements in their overall well-being and ability to nourish their bodies, with one customer mentioning it changed their approach to nutrition.

"...I've lost 9 lbs so far & I feel better, healthier. I finally feel like I know what foods to eat & which ones to stay away from...." Read more

"...I recommend checking this book out to improve your health, quality of life and break some seemingly permanent food cravings/addictions...." Read more

"...It has revolutionized my cooking. Easy and simple and healthy and my husband is very impressed with the variety of healthy meals he gets even after I..." Read more

"...This isn't some fad diet, it's a healthy lifestyle that brings you to a place above and beyond "I feel okay."" Read more

307 customers mention "Food knowledge"306 positive1 negative

Customers praise the book's comprehensive approach to nutrition, explaining how food and the body interact, and serving as a great introduction to the subject.

"...It totally changed the way I think about food...." Read more

"...Tons of information and science behind this way of eating. Whole 30!!! It's shocking what processed foods can do to your body!..." Read more

"...This also gives such great information. It makes you think differently about food and has new information we didn't previously know...." Read more

"This is a great way to learn about food and how your body responds to food...." Read more

301 customers mention "Dietary content"289 positive12 negative

Customers appreciate the dietary content of the book, describing it as a no-nonsense eating plan that helps change eating habits and provides great ideas for healthy eating.

"...This book explains all you will ever need to know about healthy eating, and ridding yourself of many disease that are caused from unnatural and..." Read more

"Excellent book and eating plan. I highly recommend to anybody who wants to improve their health and general well-being." Read more

"Really has changed my perspective on food which, in turn, has changed the way I eat. I would definitely recommmend." Read more

"A little technical but very informative. Has changed my eating habits and how I view the "food" I put in my mouth...." Read more

267 customers mention "Advice"265 positive2 negative

Customers find the book helpful and educational, providing practical advice.

"...the easy reading, all-information-provided scope of this book; the helpful, pertinent links; and the can-do attitude and inspiration of the authors!..." Read more

"...for why it must be so, yet the authors are down-to-earth and practical when giving their advice on how to make it a sustainable lifestyle, rather..." Read more

"Excellent resource for those looking to make improvements to their overall nutrition. Definitely worth the read. Recommended for all, paleo or not." Read more

"...Very interesting read. Very informative and educational. One of my favorite books. Easy to follow. An awesome stepping stone for a healthy lifestyle" Read more

234 customers mention "Life changing"234 positive0 negative

Customers find the book life-changing, reporting that it has revolutionized their lives and taught them how to make healthy changes.

"...diet, your physiology and psychology around foods, this book will change your life if you let it. It's an easy and quick read filled with information." Read more

"Absolutely amazing and life changing. You will view the world and your own health in a new light. Being healthy isn't as hard as it seems." Read more

"A life changing book! It's amazing all the ailments we cause because of the food we put into our bodies. I did the whole 30 and I felt amazing!...." Read more

"Life changing book. I can't even begin to write or explain all the ways my eyes were opened after reading this book...." Read more

The concepts in this book are life-saving (and tasty too)!
5 out of 5 stars
The concepts in this book are life-saving (and tasty too)!
Co-workers would ask me if I had had lunch if I was critical or demanding. They noticed that I was meaner when I was hungry and, unfortunately, I was hungry a lot. Eventually I was eating 6 times per day, but still got hungry. And as I got older, I got heavier. My body fat ballooned up to 37 percent. If you had known me in 1994 when I was competing in a marathon (26.2 mile) race every month, you might not believe it possible, but I gained 55 pounds. I decided to do something about it in 2008 and joined a CrossFit gym - lifting weights, performing gymnastic moves, and literally standing on my head doing high intensity exercise three times per week. I ran 5 to 10 miles every weekend. I ate better - lots of salmon and veggies from the frozen food case - but after two years of effort, my body fat was still 27 percent. I had lost 20 pounds, but remained pudgy. Then I heard about Dallas and Melissa Hartwig's Whole30 program. I did my first Whole30 in 2010. About two weeks into the program, I noticed that I was sleeping better. Then I started to set new personal records lifting heavy weights in the gym. I felt great and my energy levels stayed even across the day. I quit being so grumpy! I decided to keep following the Whole30 way of eating. After a few months, my annual blood work showed big improvements: good cholesterol - UP, bad cholesterol - DOWN. And I was losing weight. Nothing dramatic, but typically two pounds per month. The two pounds per month continued 15 months and I lost 30 pounds! I finally stopped losing weight when I was just 10 pounds above my marathon running weight from the 90's. And that 10 pounds was all new muscle! I first met Dallas and Melissa Hartwig in 2011 when I attended one of their in-person nutrition workshops. They were just as smart, friendly, and good looking in person as they were online. They are truly inspiring people. And their book - It Starts With Food - is just like them - smart, practical, informative, kind, tough, motivating, inspiring, hopeful... As someone who has read most of the information on their website and attended their workshops, I expected to be familiar with everything in It Starts With Food, but I was wrong. The discussions of food cravings, the psychology of eating, and much of the science was new to me. And the Hartwigs made the science interesting. I wish my high school and college biology teachers had been as clear and practical as them! The Whole30 program is discussed in the book and the Hartwigs explain how you can do your own Whole30 and start getting the same kind of results I got in mine. It Starts With Food is an incredible resource for anyone who wants to develop a healthier relationship with food or who just plain needs to because what they are doing now is killing them.
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Top reviews from the United States

  • Reviewed in the United States on February 5, 2013
    Format: HardcoverVerified Purchase
    It Starts with Food should be required reading.
    Calorie counts on fast food and restaurant menus should be ditched and replaced with a one-page synopsis of the most important takeaways from It Starts with Food. I guarantee you many of us would, in turn, ditch our plans for the double cheeseburger with fries and special sauce. Because we would understand EXACTLY the havoc those food combos wreak on our bodies, and our quality of life - no matter how tasty they are going down.

    It Starts with Food is, literally and figuratively, an eye-opening and ESSENTIAL gut check on what sort of eaters we have become as a whole - especially in North America.
    If you are a yo-yo dieter wanting to understand why you crave sugar so often, read it.
    If you are a weekend warrior trying to better understand how best to eat to perform, read it.
    If you feel like you are all too often battling stomach `issues' and can't figure out why, read it.

    If you avoid eating fat yet still can't drop those last 10 pounds, read it to learn why you're undermining your health and your lean-physique goals.
    And if you want to chuckle after one sentence only to feel your jaw drop in amazement and wonder after another, read It Starts with Food.

    This book by Dallas and Melissa Hartwig is right up there with Michael Pollan's Omnivore's Dilemma in terms of how it can improve our emotional relationship with food, and our understanding of food's true impact and interaction with every aspect of our health and performance. Sure, all we have to do is look around at any mall, airport or sporting event to see that far too many people have become what they eat: tired-looking, bloated, Franken-food-eating fast food-craving zombies. That isn't nice, I know. But it's true. We are what we eat, and many of us are crap. We feel like crap. We look like crap.

    But even many of us who think we're eating healthy - whole wheat bagels, soy burgers, couscous, peanut butter, etc. - feel less than great and wonder why. It Starts with Food explains the science of why, in a way that would make sense even to a third-grader. More importantly, the authors offer a solution. Not a gimmick. Not a fix-in-a-pill or a "meal shake." A real, simple solution: eat from their list of recommended whole foods for 30 days and feel how your body responds. They call it the Whole30.

    For 30 days, no "fiber bars," no frozen meals. No "food-like" products. Instead, go for animal proteins, fish, eggs, seasonal vegetables, fruits, healthy unprocessed fats like coconut and avocado, plus cashews and certain other nuts.

    These are the foods they recommend based on research showing that all the other stuff - including whole grains and dairy - can seriously hurt our insides and inner workings by causing overall inflammation, hormone imbalances, sugar spikes and crashes, and worse.

    The book is peppered with testimonials from Whole30 participants who found that in following the plan, their chronic ailments -- achy joints, high cholesterol, hypoglycemia, headaches, diabetes, skin conditions, low energy levels -- took care of themselves the way our ancient DNA intended.
    "I completed my first Whole30 in March 2010. Through the process, the intestinal pain, gas, and bloating (of Crohn's disease) completely went away - and did not return....because now I understand its root cause." -- Sarah G., Fort Collins, Colorado

    "The Whole30 has set me free of so many things. Now I can look at my plate ...and know when enough is enough. I have, for the first time in my life, learned to listen to my body. ...I am sleeping better. I am feeling better. ...My skin looks better. I have lost weight, and my clothes fit better." Laura C. Mullingar, Co. Westmeath, Ireland

    The Hartwigs -- both trainers and certified sports nutritionists -- are a blend of drill-sergeant-tough, realism, humor and practicality. They aren't afraid to call B.S. on our lame excuses - noting, for example, that unless you face plant into the box of donuts at work, you don't HAVE to eat them. You CHOSE to eat them.

    The idea of the Whole30 isn't that we eat so strictly forever. It isn't a low-carb fad diet or anything close to that. Rather, it is a way to clean the slate, so to speak, in our bodies. To eliminate the crap and irritating foods so that we can understand how our bodies perform with the GOOD food - and what happens when we slowly reintroduce things like dairy and grains back in.
    They write: "Remember, the Whole30 is just a springboard into a lifetime of healthy eating habits. We don't expect (or want) you to stay on the program forever, or eat according to our rules all the time! Think of the Whole30 as a tool, allowing you to build new, sustainable habits that will be with you for the rest of your life."
    It Starts with Food is methodical, walking us through every step and even providing adaptations for people who are pregnant, diabetic, athletes in need of extra calories and certain carbs. The book even provides recipes and shopping lists.

    If you want better health in 2013, and if you read only one book in 2013, it should be It Starts with Food. BadassFitness.com

    It Starts with Food: Discover the Whole30 and Change Your Life in Unexpected Ways
    8 people found this helpful
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  • Reviewed in the United States on June 16, 2012
    Format: HardcoverVerified Purchase
    I've been following Melissa and Dallas's eating guidelines since 2009. One of the things that I found most irresistible about their Whole30 is that they are able to present their case in ways that made it impossible to say no. What they say is so reasonable -- "Just try it and see how you feel. There is no counter argument. Now imagine that case-building awesomeness for 300 pages. At each turn, the authors anticipate your concerns, your questions, your hangups, and they provide science, anecdotes, and encouragement to help you overcome your hesitations.

    Starting with the Good Food Standards, It Starts With Food progresses through the foods that make us less healthy, including the all-important how they make us less healthy-- then moves into the good news: foods that make us more healthy. For paleo people, the food lists aren't surprising, but the wealth of details about the why and how is eye-opening.

    The second half of the book addresses pressing practical matters: meal planning, portion sizes, and the holy grail of kicking ass in the name of your own good health: the Whole30. But again, this is the Whole30 through a new lens, with lots of additional details about how you'll feel during your Whole30 and why.

    For those of use who are special, special snowflakes with past eating issues or health concerns, the chapters that deal with strategies for long-term success and special populations are especially helpful. If you've completed a Whole30 you know, when the "safety" of the rules ends, it can be even more challenging to remain true to those shiny new habits. The practical information in these chapters is dead-on.

    5 Other Awesome Things About The Book

    1. They understand the emotional side of the equation.
    Food is more than nourishment for our bodies. We eat for all kinds of reasons: emotions, hormonal wonkiness, hunger. It Starts With Food respects the complicated relationship we have with food and addresses these "squishier" issues, along with the science. And while Melissa and Dallas are well-known (and well-loved) for their tough love approach to the Whole30, their book delivers the science with compassion:

    "You struggle with food cravings, bad habits, compulsions, and addictions. You know you shouldn't, but you feel compelled to eat these foods. Sometimes, you don't even want them, but you eat them anyway.... All of which makes you feel guilty and stressed--and more likely to comfort yourself with even more unhealthy food. We're here to tell you: It's not your fault. You're not lacking willpower. You are not lazy. And it's not your fault that you can't stop eating these foods."

    No, they're not giving us all a free pass to dive face first into a box of doughnuts, but this precursor to the explanation of why some foods are so difficult to resist, both physically and emotionally is brilliant stuff.

    2. The info is rich; the design is playful.
    This book is serious in the value it provides, but it's fun in the way it delivers that value. Throughout the pages, sidebars, a funky font, and illustrations keep you moving and break up the information into bite-sized chunks -- all without sacrificing the flow of the story. Melissa and Dallas weave a tale that makes the conclusion inevitable: this is the healthiest way to eat. But the journey to that conclusion is enjoyable and manageable.

    3. Sass, baby. Sass.
    A few sample subheads to show you that while the subject matter is vitally important, there's no reason we can't all have a good time while reading about how to take excellent care of ourselves:
    -- Prime Rib and Oreos
    -- Cranky Cookie
    -- Don't Move My Cheese
    -- Coconut: The Other White Meat
    -- Lions and Tigers and Saturated Fats, Oh My! (This might be my favorite one 'cause I reference this line from The Wizard of Oz all the time!)

    4. What To Expect
    While it's just a few pages in length, this section speaks volumes for helping new and repeat visitors to the Whole30 mentally prepare for what their bodies are going to do when some of their favorite foods disappear from their plates. Our bodies can be moody SOBs when we mess with their routines, and I think these passages about how the Whole30 will roll are pretty kickass.

    5. The Meal Map
    Full disclosure: I'm the author of Well Fed: Paleo Recipes for People Who Love to Eat, and I contributed the Meal Map to the book in collaboration with Melissa and Dallas. I'm immensely proud of the work that we did together. Providing a meal-by-meal plan for readers seemed very "anti" the philosophy of the Whole30, but we didn't want to leave people without some kind of meal guidance. The Meal Map evolved out of a desire to demonstrate how easy it can be to eat the right foods without resorting to either "Boring Grilled Chicken and Broccoli Syndrome" or overly-complicated recipes. The Meal Map combines basic cooking techniques with dozens of creative ingredient ideas so readers not only learn how to make THIS meal, they understand how to make variations on their own. Plus, the food photos are "lick the page" yummy.

    BOTTOM LINE: The quality of your life depends to a large degree on the food you use to build your body. If you want to be happy, healthy, fit, clear-headed, energetic, and your best you, give It Starts With Food a try.
    27 people found this helpful
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  • Reviewed in the United States on July 1, 2014
    Finished my first Whole30 program. It is okay to proceed without reading the book. But, reading the book help you to keep going. When you about to give up to some nice green tea ice-cream, what you've read in the book will help to resist the temptation, by helping you knowing why you need to stay away from it, what would be the consequence after one bite.

    Finished about 30% of the book -- after surviving the first week, I no longer need the book's help, though will be keep reading since it gives good nutrition knowledge. Lost six pounds in two weeks, though weight lose was not my goal to participate whole30. I think different people will get different benefit from this program. I have a friend lost all her belly fat in two weeks -- not that obvious for me, though. My colleague's mother gets a normal blood pressure level after one week - not working for me as well since I am not suffering from high blood pressure. The best thing I get from whole30, is the better sleep quality and constant energy level during the day. Every morning, when I am awake, I am awake, -- best thing ever happened to me in 10 years -- and there are side effects as well. I am very energetic now. I perform better at work. I have a better mood everyday. I will go to the office with a big, confident smile on my face. My manager, my colleague, they all felt the change. I am fabulous now ;-)

    Will keep on whole30 diet when I have a choice, won't be that strict on diet though. Will go back to soy milk since the one thing I am not used to is almond milk. Five stars for the program, four stars for the book. Thanks to Maggie who introduced this program to me!
    4 people found this helpful
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Top reviews from other countries

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  • All Day Earl Grey
    5.0 out of 5 stars Changed my life
    Reviewed in Canada on March 26, 2013
    Format: HardcoverVerified Purchase
    The book is called It Starts with Food, because, as they say in the intro "Whatever you are seeking--improvement in energy, mood, focus, sleep, athletic performance, symptoms, medical conditions, body composition or quality of life...it starts with food."

    The Whole30 program (30 days of eating the way they suggest) is available for free on their website (whole9life.com). Anyone can do it or read about it for free, without the book. What makes the book so excellent is it gives you all the additional information about why it works and how to utilize the information to help yourself succeed. It gives a backbone to this method of eating, and provides the science behind it. If you're not interested in the science, there is a whole lot of "coaching" to help you understand how your past choices led you to where you are today. It's not a diet or a method to lose weight (they even tell you not to weigh yourself, but the vast majority of people who try it lose weight).

    The authors' tone is light and engaging--not a sciencey snore-fest that has you struggling to pay attention. They believe in "tough love" so they will lay it on the line for you.

    My absolute favorite part of the whole book in on page 29. A brief excerpt (if it's allowed!):

    You already know that fast food, junk food and sweets aren't good for you. You know you shouldn't eat them if you want to lose weight, get off your medication or be healthier. Yet you continue to eat them. You struggle with food cravings, bad habits, compulsions and addictions. You know you shouldn't but you feel compelled to eat these foods. Sometimes, you don't even want them, but you eat them anyway. And you have a hard time stopping. All of which makes you feel guilty and stressed--and more likely to comfort yourself with even more unhealthy food. We're here to tell you IT"S NOT YOUR FAULT. You are not lacking willpower. You are not lazy. And it's not your fault that you can't stop eating these foods."

    That, by itself, shifted something for me. Reading, in bold, in the center of the page IT'S NOT YOUR FAULT--something finally clicked. It wasn't my fault.
    Nevermind the "bad" foods, I have been "eating healthy", doing everything "right" the way "they" told me for the majority of my life. It didn't work. This book explained why. It gave me the tools to take my life back.

    Notes on some of the other reviews/criticisms on amazon.com (and I feel a need to comment on them because I always read the negative reviews to see the counterpoints):

    This book has a ton of positive reviews--the reason being, it makes sense. When you read it, you get it. If you try a Whole 30 and you feel better, you will want to shout it from the rooftops (or the next best thing, an amazon review!)

    It is well researched--it includes 21 pages of sources and references at the back.

    Regarding "what people have eaten for thousands of years" or "that the French drink wine and that was never a problem for them! or "the Japanese have always eaten rice and they're fine!" There is a difference between SURVIVING and THRIVING. Yes, there are things that are edible that we can eat, and yes a lot of them have been eaten for a long, long time. But were we DESIGNED to eat them? Are they the BEST choice? Do they make us HEALTHIER or not? And, for every study that says milk is bad there will be another one that says milk is fine (or wine, or wheat, or corn or whatever). The point of the book and the program is TRY IT FOR YOURSELF. Do YOU feel better drinking wine? Then drink it! Do you feel terrible after ice cream? Don't eat it anymore. The point it to give your body 30 days to reset, to get back to basics, and then for you to be able to see which foods help you be a better you, and which foods make you feel crappy.

    Regarding food being difficult to source or expensive--the food recommended is meat, fruit and vegetables. They do mention some condiments or alternative fat sources (coconut aminos, coconut oil) none of which seemed overly expensive, and all of which were available on amazon the last time I checked (and online from other sources in Canada).

    Regarding this being a "fad" that the Europeans would laugh at--when has eating real, whole foods (meat, fruit, veg) ever been a fad? It is the most basic and original way of eating. It makes the most sense. When did eating "edible oil products" and "artificial sweeteners--now with added fiber and antioxidants!" become acceptable "foods?" I think the Europeans would laugh a lot more at that crap than at someone eating a steak with salad and a sweet potato.

    If I had read this book a few years ago, I might not have been ready for it yet.
    A lot of people who read it now might not be quite ready for it. You might not "buy in" to the information they are sharing with you because you're not ready to let go of your own wants/desires/habits/history/reasons/ideas regarding the food you eat.
    The bottom line is everything you eat is going to make you more healthy or less healthy. The authors will share with you which food does what and why. And then provide you with a framework to try it out for 30 days and see how you feel. That's it.

    A lot of people will come to this book from the world of Paleo (and if you did, good choice. My top 3 Paleo book recommendations are It Starts with Food, Primal Blueprint and Practical Paleo). And some may not. One of the smartest things about this book is that although it provides many "paleo" concepts, it is not telling you to be a caveman. You don't have to concern yourself with what is or isn't "Paleo." They say in the book "We are far more concerned with health than we are with history. We aren't recommending meat and vegetables because we think that's what our ancestors ate...we care about what is making us, here and now, more or less healthy. And we suspect that's what you care about, too."

    30 days can seem "hard" or like a "long time" but honestly, once you do it, it goes by quickly. (And, as the authors say, "beating cancer is hard. Drinking your coffee black is. not. hard.")And the 30 day limitation, for me, was freeing because guess what? Those foods aren't going anywhere. After 30 days, they will still be there and if I want them, I can have them. But for 30 days, making myself say "no" allowed me to kick my sugar habit to the curb, and finally have a day where I didn't feel like I was on a rollercoaster of blood sugar, bloating, indigestion and fatigue.

    My results were so clear and so noticeable that my parents, husband, brother in law and sister all started a Whole 30 after seeing my success. (My husband lost 25 lbs that slowly crept on and that he has been unable to lose through any other method, including p90x, tae Kwan do, running, weight watchers etc (and he didn't exercise while on W30) . He was a skeptic, didn't think he could give up lattes, thought the answer to everything was moderation and now Wow! He looks young and vibrant and healthy My Mom calls him the poster boy for W30!)

    If someone said to you, try this and you will feel better a month from now would you do it?

    Yes I lost weight. Yes I lost my sugar cravings. Yes I lost my joint paint and muscle tension. Yes I sleep better. Yes my skin looks brighter and more clear. Yes I am happier. Yes I have lost that "always hungry" feeling. Yes I have broken my bad habits. And it only took 30 days.
  • loops
    5.0 out of 5 stars Whole 30
    Reviewed in Mexico on March 1, 2015
    Me gusto mucho, explica de manera muy sencilla el funcionamiento del cuerpo y los nutrientes, es chistoso y fácil de leer.
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  • Amazonのお客様
    4.0 out of 5 stars Whole30をやる前にぜひ!
    Reviewed in Japan on February 25, 2013
    Whole30を実践するための情報はウェブに掲載されていますが、
    なぜこのような中身になっているのか、この本を読めば納得できます。
    細かい指示やアドバイスもあるので、判断に迷ったりくじけることなく実行できました。
    Whole30にトライされる方には強くおすすめします。
  • Ms Hannah May
    5.0 out of 5 stars Read it then do it!
    Reviewed in Australia on May 18, 2014
    It provides easy to understand reasons about why a paleo lifestyle will improve your health. Then it provides a clear outline of what to eat for 30 days to eliminate toxic foods and to figure out what foods you have an intolerance to.

    I followed the program and beat my sugar addiction, increased my energy levels throughout the day, lost weight, improved my skin condition and stopped taking hay-fever medication.

    Now three months later I've introduced some foods (cheese, paleo breads and desserts) back in but still mainly stick to the program and I don't think I could every go back to eating the way I did before. A life changing book!
  • Sherif Selim
    3.0 out of 5 stars The book cover is dirty and the book seems to be used.
    Reviewed in the United Arab Emirates on May 29, 2025
    The book cover is dirty and the book seems to be used.